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Digital Analytic Tagging Jobs in Nebraska (NOW HIRING)

You'll work closely with Media Strategists, Media Buyers, Ad Operations, account teams, analytics ... Familiarity with digital advertising, marketing, or campaign reporting concepts * Ability to learn ...

You'll work closely with Media Strategists, Media Buyers, Ad Operations, account teams, analytics ... Familiarity with digital advertising, marketing, or campaign reporting concepts * Ability to learn ...

You'll work closely with Media Strategists, Media Buyers, Ad Operations, account teams, analytics ... Familiarity with digital advertising, marketing, or campaign reporting concepts * Ability to learn ...

Digital Analytic Tagging information

What is digital analytic tagging?

Digital analytic tagging is the process of adding code snippets, known as tags, to a website or app to collect data about user interactions. These tags help track behaviors such as clicks, page views, and conversions, enabling businesses to analyze how users engage with their digital properties. The data collected through tagging is essential for making informed marketing and product decisions, optimizing user experience, and measuring the effectiveness of online campaigns.

What are the key skills and qualifications needed to thrive as a digital analytic tagging specialist?

Success as a Digital Analytic Tagging Specialist requires expertise in web analytics, JavaScript, and tag management systems, often supported by a degree in computer science, marketing, or a related field. Familiarity with tools like Google Tag Manager, Adobe Launch, and analytics platforms such as Google Analytics or Adobe Analytics is essential. Strong attention to detail, problem-solving abilities, and effective communication help ensure precise implementation and collaboration with cross-functional teams. These skills are critical for delivering accurate data collection and actionable insights that drive business decision-making.

What are the main challenges faced by professionals in digital analytic tagging, and how can they be overcome?

One of the main challenges in digital analytic tagging is ensuring consistent and accurate implementation across various platforms and frequent site updates. Professionals often need to collaborate closely with developers, marketers, and analytics teams to keep tags organized and error-free. Managing multiple tags and adapting to rapid changes in site structure requires strong attention to detail and effective communication. Staying updated on the latest tag management tools and best practices can help overcome these challenges and ensure high data quality.

What is the difference between Digital Analytic Tagging vs Data Analyst?

AspectDigital Analytic TaggingData Analyst
Primary FocusImplementing and managing tracking tags to collect website and app dataAnalyzing data to generate insights and support decision-making
Skills RequiredKnowledge of tagging tools (e.g., Google Tag Manager), HTML, JavaScriptStatistical analysis, data visualization, SQL, Excel
Work EnvironmentDigital marketing teams, web development teamsBusiness intelligence, data science teams
CertificationsGoogle Analytics, Tag Management certificationsData analysis certifications (e.g., Microsoft, SAS)

Digital Analytic Tagging primarily involves implementing tracking tags to collect data, while Data Analysts focus on analyzing that data to derive insights. Both roles often collaborate but serve different functions within data-driven projects.

What are popular job titles related to Digital Analytic Tagging jobs in Nebraska?

For Digital Analytic Tagging jobs in Nebraska, the most frequently searched job titles are:

What cities in Nebraska are hiring for Digital Analytic Tagging jobs?

Cities in Nebraska with the most Digital Analytic Tagging job openings:

Infographic showing various Digital Analytic Tagging job openings in Nebraska as of June 2026, with employment types broken down into 96% Full Time, 1% Part Time, and 3% Contract. Highlights an 85% Physical, 2% Hybrid, and 13% Remote job distribution.

Media Coordinator

Swanson Russell

Lincoln, NE • On-site

Full-time

Posted 18 days ago


Job description

Company Description

Swanson Russell is the Nation’s Leading Agency for Brands That Work and Play Outdoors. Our crew of big thinkers, go-getters and team players uncover insights that unleash new possibilities for our clients. It’s how we build genuine trust that strengthens over time, it’s how we Make Belief™ in the brands we represent. If that passion for great ideas, good people and creating work that makes brands stand out interests you, apply today.


Role Overview

We're looking for a Media Coordinator to join our team. In this role, you'll manage the operational processes that support successful media campaigns from purchase through reporting, including financial coordination, buying administration, campaign quality assurance, and reporting support.


You'll work closely with Media Strategists, Media Buyers, Ad Operations, account teams, analytics, finance, and media partners to keep campaign information accurate, organized, and moving on schedule. Your work will help the broader media team focus on strategy, activation, optimization, and client results.


Our preference is for candidates based in Lincoln who can collaborate in person with our team.


Key Responsibilities

  • Financial Operations: Coordinate recurring media billing, invoice processing, and financial deadlines; reconcile vendor invoices against insertion orders, schedules, and contracts; and help resolve discrepancies with Buyers, vendors, Account Service, and Finance.
  • Buying & Media Administration: Prepare insertion orders and supporting documentation, facilitate reviews and signatures, maintain organized campaign records, and coordinate vendor paperwork and approved revisions.
  • Creative Specifications & Campaign Readiness: Collect, organize, validate, and communicate creative specifications and media requirements to internal teams while identifying missing or inconsistent information before launch.
  • Reporting Operations: Collect campaign performance data from vendors, publishers, and platforms; compile, validate, and enter reporting data; and support dashboards, recurring reports, and performance summaries.
  • Campaign Launch & Quality Assurance: Complete launch verification, tag verification, and routine quality assurance; troubleshoot ad serving, creative, or delivery issues; and maintain launch checklists and campaign verification records.
  • Ad Operations Support: Support trafficking and campaign administration as needed, following established processes and escalating tracking, tagging, attribution, or technical issues to the appropriate resource.
  • Workflow & Team Collaboration: Prioritize multiple deadlines, maintain complete documentation, communicate proactively with vendors and internal teams, and facilitate resolution of operational issues.


Knowledge, Skills, and Abilities

  • Operational Excellence: Highly organized and detail-oriented, with the ability to coordinate multiple accounts, deadlines, documents, and recurring processes accurately.
  • Financial Accuracy: Ability to review invoices, schedules, insertion orders, contracts, and delivery information; identify discrepancies; and coordinate follow-through to resolution.
  • Data & Reporting Accuracy: Comfortable gathering, validating, organizing, and entering campaign data to support reporting and performance analysis.
  • Communication Excellence: Strong written and verbal communication skills with the ability to follow up clearly and professionally with media partners and internal teams.
  • Problem Solving: Able to identify missing, inconsistent, or incomplete information, troubleshoot routine campaign issues, and escalate concerns appropriately.
  • Time & Priority Management: Able to manage multiple projects and deadlines in a fast-paced environment while maintaining accuracy and responsiveness.
  • Collaboration: Works effectively across media strategy, buying, Ad Operations, Account Service, Analytics, Finance, Creative, and Project Management.


Tools & Platform Experience

Media Operations & Tools

Preferred:

  • Microsoft Excel or similar spreadsheet tools
  • Asana or similar project management and workflow tools
  • Experience working with business systems, databases, or reporting tools
  • Ability to learn media buying, billing, and campaign management platforms

Reporting & Campaign Support

Preferred:

  • Experience organizing, validating, or compiling data
  • Familiarity with digital advertising, marketing, or campaign reporting concepts
  • Ability to learn campaign QA, tag verification, and reporting processes

Nice-to-Have:

  • Exposure to advertising, marketing, media, or agency environments
  • Familiarity with invoices, documentation, project coordination, or campaign administration
  • Experience working with vendors or external partners


Education & Experience

  • Associate's or bachelor's degree in Marketing, Advertising, Communications, Business, Finance, Journalism, or a related field preferred. Equivalent professional experience will be considered.
  • 0–2 years of experience in marketing, advertising, project coordination, finance, business operations, customer service, or a related field.
  • Demonstrated ability to manage detailed work, prioritize multiple deadlines, and maintain accurate documentation.
  • Internship, agency, marketing, or media experience is a plus but not required.