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Digital Advertising Manager Jobs in California (NOW HIRING)

JAMS, Inc.

Advertising Performance Manager

Irvine, CA · Hybrid

Manages media planning, buying, and execution across digital, print, and partner channels, ensuring campaigns are effectively placed and delivered. * Manages relationships with advertising partners ...

JAMS, Inc.

Advertising Performance Manager

Irvine, CA · Hybrid

$98K - $129K/yr

Manages media planning, buying, and execution across digital, print, and partner channels, ensuring campaigns are effectively placed and delivered. * Manages relationships with advertising partners ...

JAMS, Inc.

Advertising Performance Manager

Irvine, CA · On-site

$98K - $129K/yr

Manages media planning, buying, and execution across digital, print, and partner channels, ensuring campaigns are effectively placed and delivered. * Manages relationships with advertising partners ...

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All JobsDigital Advertising JobsDigital Advertising Manager JobsDigital Advertising Manager Jobs in California

Digital Advertising Manager information

See California salary details

$32.6K

$87.2K

$129.3K

How much do digital advertising manager jobs pay per year?

As of Aug 15, 2026, the average yearly pay for digital advertising manager in California is $87,206.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,600.00 and $110,000.00 per year, depending on experience, location, and employer.

What are some typical challenges digital advertising managers face when managing multiple campaigns simultaneously?

Digital Advertising Managers often juggle several campaigns across different platforms, which can present challenges such as maintaining consistent branding, tracking diverse metrics, and optimizing budgets in real time. Balancing the needs of various stakeholders while ensuring each campaign meets performance goals requires strong organizational and analytical skills. Leveraging automation tools and maintaining clear communication with creative and analytics teams can help address these complexities and drive successful results.

What are the key skills and qualifications needed to thrive as a digital advertising manager, and why are they important?

To thrive as a Digital Advertising Manager, you need expertise in campaign strategy, data analysis, and digital marketing principles, often supported by a degree in marketing or communications. Familiarity with ad platforms like Google Ads, Facebook Ads Manager, and analytics tools such as Google Analytics is typically required, along with relevant certifications. Strong project management, creativity, and communication skills help you collaborate effectively and deliver compelling campaigns. These abilities ensure campaigns are optimized, results-driven, and aligned with business goals in a rapidly evolving digital landscape.

What does a digital advertising manager do?

A Digital Advertising Manager is responsible for planning, executing, and optimizing online advertising campaigns across various digital platforms such as Google Ads, social media, and display networks. They analyze campaign performance, manage budgets, and collaborate with creative and marketing teams to achieve business objectives. Their goal is to drive targeted traffic, generate leads, and increase brand awareness through effective digital ad strategies. Additionally, they stay up-to-date with industry trends and emerging technologies to ensure campaigns remain competitive and effective.

What is the difference between Digital Advertising Manager vs Digital Marketing Specialist?

AspectDigital Advertising ManagerDigital Marketing Specialist
Primary FocusManaging paid advertising campaigns across platformsDeveloping overall digital marketing strategies including content, SEO, and social media
Required SkillsAd platform expertise, campaign optimization, analyticsContent creation, SEO, social media management, analytics
CertificationsGoogle Ads, Facebook Blueprint, Analytics certificationsGoogle Analytics, HubSpot, SEO certifications
Work EnvironmentAdvertising agencies, marketing departments, digital media firmsMarketing agencies, in-house marketing teams, consulting firms

While both roles involve digital marketing, the Digital Advertising Manager primarily focuses on managing paid ad campaigns and optimizing ad spend, whereas the Digital Marketing Specialist handles broader marketing strategies including content, SEO, and social media. The roles often overlap but differ in scope and specialization.

What are the most commonly searched types of Digital Advertising jobs in California?

The most popular types of Digital Advertising jobs in California are:

What cities in California are hiring for Digital Advertising Manager jobs?

Cities in California with the most Digital Advertising Manager job openings:

Digital Advertising Manager jobs near you
Infographic showing various Digital Advertising Manager job openings in California as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 13% Part Time, 2% Temporary, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $87,206 per year, or $41.9 per hour.

Advertising Manager (Full Time) (36659)

AGUA CALIENTE

Rancho Mirage, CA • On-site

Full-time

Posted 5 days ago

Job description

The Advertising Manager actively manages the daily work flow processes between operating and marketing departments with the internal and external advertising agencies, to ensure schedules are being met for timely delivery of all advertising, signage and collateral materials; provides creative and administrative support to internal operational partners as related to advertising objectives and ensure clear communication of ideas and timelines to meet those objectives within the department.
Essential Duties and Responsibilities of the Advertising Manager (other duties may be assigned)
  • Manage projects through the department workflow based on direction from the Director of Advertising for the development of approved promotions and operating projects which support company revenue goals through all advertising channels
  • Work in collaboration with internal advertising agency to establish timelines that ensure execution of deadlines for all marketing collateral, signage and advertising. Communicate those project details to operating partner
  • Communicate project scope to coordinators and review all work orders and/or creative briefs
  • Ensure that advertising coordinators are accurate in communication through detailed work orders, project status changes and vendor notifications for all assigned projects
  • Responsible for obtaining all legal clearance for contracts, advertising copy, trademarks etc
  • Maintain accuracy of the company website and proactive manage changes in content
  • Collaborate with Media Relations staff to develop synergistic opportunities in support of marketing and advertising objectives
  • Disseminate information in a timely manner regarding marketing promotions and events to internal and external agencies
  • Work with internal advertising agency to plan, budget, coordinate and execute all photo-shoots and obtain all gaming/media approvals
  • Ensures all on/off-property signage is delivered on time and in good working condition at all times; both printed and digital forms
  • Ensures the proper usage of the company logo and ensuring that the property positioning is accurate for all marketing activity
  • Ensures that copy and language for all casino media (Radio, TV, Direct, Outdoor, Digital) is accurate, on message and uses correct grammar
  • Manages the specified advertising budget prepares monthly variance reports and maintains department checkbook
  • Ensures that all purchasing policies are followed by direct reports, and negotiate best pricing available
  • Fosters a strong customer service culture using SPIRIT throughout the property and external partners through communication, collaboration and teamwork
  • Maintains compliance with ACBCI Internal Controls and standard operating procedures
  • Meets the attendance guidelines of the job and adheres to regulatory, departmental and company policies for self and direct reports
  • Provide excellent guest service
  • Must adhere to all Tribal Ordinance, Regulations, and the ACRM, ACCC and ACPS System of Internal Controls, and Standard Operating Procedures

Supervisory Responsibilities of the Advertising Manager
Advertising Supervisor
Advertising Coordinator
  • Bachelors degree (B.A.) from four- year College or university preferred
  • 3 - 5 years of specialized experience in casino operations, marketing management or related with at least 2 years of supervisory experience required
  • Working knowledge of Microsoft Office suite
  • Knowledge of Adobe Creative Suite a plus
  • Experience of direct marketing, database utilization and tracking systems a plus 3 years of advertising agency experience with a focus on account supervision

GAMING EXPERIENCE PREFERRED
Working Conditions/Physical Demands
To perform this job successfully, the individual must me able to stand, move and work throughout the office area and properties, including walking up to 1 mile, climbing stairs and sitting at a desk/work station for the duration of the shift. Also may be subjected to a smoke filled environment. Typically the individual will be housed in an office environment. The noise level in the work environment is usually moderate, but will escalate when located in the casino environment. Must be able to grasp, bend, lift and/or carry or otherwise move goods weighing a minimum of 25 lbs. on an intermittent basis, and sufficient dexterity of hand in order to use office equipment including, but not limited to: a computer keyboard, calculator, general office equipment and multi-line telephone.

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