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Development Marketing Manager Jobs in Tennessee (NOW HIRING)

We are seeking a strategic and hands-on Marketing Manager to lead brand development for our newly acquired personal care product category. This individual will serve as the brand owner for the ...

We are seeking a strategic and hands-on Marketing Manager to lead brand development for our newly acquired personal care product category. This individual will serve as the brand owner for the ...

The Marketing Manager is responsible for developing content that supports the company's lead ... developed effectively while maintaining brand standards. Essential Functions: * Operations:

We are seeking a strategic and hands-on Marketing Manager to lead brand development for our newly acquired personal care product category. This individual will serve as the brand owner for the ...

The Marketing Manager is responsible for developing content that supports the company's lead ... developed effectively while maintaining brand standards. Essential Functions: * Operations:

Product Marketing Manager

Nashville, TN · On-site

$148K/yr

The Product Marketing Manager is responsible for developing positioning, messaging, competitive ... This knowledge drives the development of positioning and messaging that resonates with buyers and ...

Product Marketing Manager

Nashville, TN · On-site

$148K/yr

The Product Marketing Manager is responsible for developing positioning, messaging, competitive ... This knowledge drives the development of positioning and messaging that resonates with buyers and ...

Associate Marketing Manager (CritiCore)

Nashville, TN · On-site

$31.75 - $43.75/hr

... development, and trade show support. How You Will Make a Difference: * Manage and execute annual ... Manage the marketing budget for the CritiCore brand * Product Launch Support * Work with our ...

Showing results 21-40

Development Marketing Manager information

What does a development marketing manager do?

A Development Marketing Manager is responsible for creating and implementing marketing strategies to support fundraising and donor engagement for organizations, often within the nonprofit or education sectors. They work closely with development and fundraising teams to promote campaigns, events, and initiatives that attract donors and increase contributions. Their duties may include managing digital marketing, overseeing communications, coordinating events, and analyzing campaign effectiveness. This role requires strong communication skills, strategic thinking, and experience in both marketing and fundraising.

What skills and qualifications are needed to be a development marketing manager?

To thrive as a Development Marketing Manager, you need expertise in marketing strategy, fundraising, and project management, often supported by a degree in marketing, communications, or a related field. Familiarity with CRM systems, email marketing platforms, analytics tools, and digital marketing certifications is typically required. Strong communication, relationship-building, and leadership skills help you engage stakeholders and collaborate across departments. These skills ensure effective fundraising campaigns, donor engagement, and organizational growth.

How does a development marketing manager typically collaborate with fundraising or development teams?

A Development Marketing Manager works closely with fundraising or development teams to design and implement marketing strategies that support donor engagement and fundraising campaigns. This collaboration often involves coordinating messaging, creating targeted communications, and analyzing campaign effectiveness to optimize outreach efforts. Regular meetings and shared project management tools help ensure alignment on goals and timelines. By fostering open communication, the Development Marketing Manager helps maximize the impact of fundraising initiatives and ensures that marketing efforts are closely integrated with organizational development objectives.

What is the difference between Development Marketing Manager vs Fundraising Coordinator?

AspectDevelopment Marketing ManagerFundraising Coordinator
Primary FocusMarketing strategies to promote development initiativesOrganizing and executing fundraising events and campaigns
Required SkillsMarketing, communication, brandingFundraising, relationship building, event planning
Work EnvironmentMarketing departments, nonprofit organizationsNonprofits, charitable organizations, community groups
Common CertificationsMarketing certifications, nonprofit managementFundraising certifications, nonprofit certifications

The Development Marketing Manager focuses on promoting development efforts through marketing strategies, while the Fundraising Coordinator handles organizing fundraising activities. Both roles often work within nonprofit settings and require strong communication skills, but their core responsibilities differ in scope and focus.

Is a development marketing manager a high paying job?

Development marketing managers typically earn above-average salaries compared to many marketing roles, with compensation influenced by experience, industry, and location. They often require skills in strategic planning, digital marketing tools, and stakeholder management, which can contribute to higher pay levels.

What's the average salary of a development marketing manager?

The average salary for a development marketing manager typically ranges from $70,000 to $120,000 annually, depending on experience, location, and company size. Professionals in this role often have skills in digital marketing, fundraising, and data analysis, and may hold certifications such as the Certified Fund Raising Executive (CFRE).

What are popular job titles related to Development Marketing Manager jobs in Tennessee?

For Development Marketing Manager jobs in Tennessee, the most frequently searched job titles are:

What cities in Tennessee are hiring for Development Marketing Manager jobs?

Cities in Tennessee with the most Development Marketing Manager job openings:

MARKETING MANAGER

UpLift Brands

Smyrna, TN • On-site

Other

Re-posted 20 days ago


Job description

Summary:
We are seeking a strategic and hands-on Marketing Manager to lead brand development for our newly acquired personal care product category. This individual will serve as the brand owner for the product category while also overseeing the performance and development of two direct reports:
  • A Brand Manager - responsible for legacy Uplift brands product portfolio
  • A Digital & Social Marketing Associate managing all digital channels, including SEM, SEO, email, influencer, affiliate, and branded content

This role combines brand management, team leadership, and cross-functional collaboration to drive growth across both emerging and established brands.
Essential Duties and Responsibilities:
  • Own the go-to-market and commercialization planning for all Uplift brands by creating clear brand, communication, and tactical opportunities to drive growth
  • Drive retailer specific launches: sizes, fragrances, products while working cross functionally on the development of these elements including design requests, formula testing packaging, artwork, cost, as well as go-to-market implementations.
  • Develop key sell-in storytelling of new / base products where relevant.
  • Support consistent brand and messaging across full portfolio
  • Manage digital and content marketing for Uplift brands and retail media networks
  • Maintain 3-year product pipeline on current and net new portfolio opportunities
  • Business/Marketing Strategy and Category Expert - lead key category and consumer insights that strengthen brand and customer brand adoption
  • Lead key customer presentations on brand and consumer insights
  • Champion key market deep dives where relevant
  • Own POS forecasting for the total brand portfolio
  • Category P&L (New product pricing strategy, volume, expenses, product lifecycle)
  • Lead consumer research initiatives that translate insights into actionable marketing and product plans
  • New Product Development and Innovation Roadmap through stage gate process management
  • Cross-Functional Team Collaboration
  • Management and ownership of marketplace (Amazon) and retailer specific ecommerce (Walmart.com) Work closely with broker to ensure YOY revenue growth through varying campaigns to maximize ROAS.
  • Continuous Cost Improvement programs
  • Consumer and Retail Customer Understanding
  • Develop and maintain product selling tools

Supervisory Responsibilities
Yes
Education Requirements:
A bachelor's degree required; MBA preferred.
Experience Requirements:
• 7+ years of consumer-packaged goods product management/ brand management experience with a record of increasing responsibility and has been promoted to Product Manager or above.
• Amazon management through direct and indirect (broker) management
• Successfully lead new product development processes from concept inception through market introduction. 5+ years of profit and loss responsibility, including managing brand expense budget.
• Experience in digital marketing - including social media, SEM, SEO, influencer, email, and affiliate.
Competencies:
• Positive attitude, team-focus, and resilient nature
• Ability to develop and execute annual marketing plans, including advertising, media, and consumer promotion planning
• Ability to develop new and existing item pricing strategies
• Ability to utilize and analyze syndicated research data (e.g., IRI or Nielsen)
• Experience participating in key account sales presentations and has demonstrated strengths in working closely with Sales department
Certificates, Licenses, Registrations:
None
Travel:
10% to 20% for client visits and trade shows
Work Environment:
This job operates in a professional office environment in Smyrna TN. This role routinely uses standard office equipment such as computers, phones, photocopiers, filing cabinets and fax machines.
Physical Demands:
The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand; walk; use hands to finger, handle or feel; and reach with hands and arms.