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Customer Marketing Associate Jobs in Rochester Hills, MI

... to serve customers across the new residential, home improvement and light commercial building ... While doing so it is the responsibility of the Direct Marketing Associate to record accurate data ...

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Customer Marketing Associate information

See Rochester Hills, MI salary details

$24.4K

$46.7K

$67.2K

How much do customer marketing associate jobs pay per year?

As of Aug 11, 2026, the average yearly pay for customer marketing associate in Rochester Hills, MI is $46,672.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,700.00 and $53,400.00 per year, depending on experience, location, and employer.

What is the difference between Customer Marketing Associate vs Marketing Coordinator?

AspectCustomer Marketing AssociateMarketing Coordinator
CredentialsTypically requires a bachelor's degree in marketing, communications, or related fieldUsually requires a bachelor's degree in marketing, business, or related area
Work EnvironmentFocuses on customer engagement, loyalty programs, and targeted marketing campaignsSupports overall marketing activities, event planning, and campaign coordination
Employer & Industry UsageCommon in consumer-focused companies, retail, and service industriesUsed across various industries including corporate, non-profit, and agency settings

The Customer Marketing Associate primarily concentrates on engaging existing customers and developing loyalty programs, while the Marketing Coordinator handles broader marketing tasks like campaign support and event planning. Both roles require similar educational backgrounds and are integral to marketing teams, but their focus areas differ based on customer engagement versus overall campaign coordination.

What does a customer marketing associate do?

A Customer Marketing Associate is responsible for developing and executing marketing strategies aimed at existing customers to increase engagement, retention, and loyalty. They often collaborate with sales, product, and customer success teams to create targeted campaigns, analyze customer data, and identify opportunities to enhance the customer experience. Their work may include managing email campaigns, organizing loyalty programs, and gathering feedback to improve products or services. The goal is to drive customer satisfaction and maximize the lifetime value of each customer.

Is a customer marketing associate an entry-level job?

A customer marketing associate position is often considered entry-level, suitable for candidates with basic marketing or customer service skills. It typically requires minimal prior experience and involves tasks like customer communication, data analysis, and campaign support, making it accessible for recent graduates or those new to marketing roles.

How does a customer marketing associate typically collaborate with sales and product teams to drive customer engagement?

A Customer Marketing Associate frequently works closely with both sales and product teams to develop targeted campaigns and materials that address customer needs and feedback. This role often involves gathering insights from sales representatives about customer pain points and collaborating with product managers to highlight relevant features or updates in marketing content. Effective communication and cross-functional teamwork are essential, as these partnerships ensure that messaging aligns with both product capabilities and customer expectations, ultimately enhancing customer engagement and satisfaction.

What are the key skills and qualifications needed to thrive as a customer marketing associate, and why are they important?

To thrive as a Customer Marketing Associate, you need a solid grounding in marketing principles, data analysis, and customer engagement strategies, often supported by a bachelor's degree in marketing or a related field. Familiarity with CRM platforms, email marketing tools, marketing automation software, and analytics systems is typically required. Strong communication, creativity, and project management skills help you collaborate across teams and craft compelling customer campaigns. These competencies drive successful marketing initiatives that increase customer retention and brand loyalty.
What are the most commonly searched types of Customer Marketing jobs in Rochester Hills, MI? The most popular types of Customer Marketing jobs in Rochester Hills, MI are:
What job categories do people searching Customer Marketing Associate jobs in Rochester Hills, MI look for? The top searched job categories for Customer Marketing Associate jobs in Rochester Hills, MI are:
What cities near Rochester Hills, MI are hiring for Customer Marketing Associate jobs? Cities near Rochester Hills, MI with the most Customer Marketing Associate job openings:

Direct Marketing Associate - Detroit, MI

Andersen Corporation/Renewal by Andersen

Wixom, MI • On-site

$80K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 1 hour ago


Job description

Join our growing team of Detroit Area Direct Marketing Associates!
 
Renewal by Andersen is the full-service replacement window division of Andersen Corporation. We are united by the common goal of making a difference in the lives of our homeowners and the communities we serve. We are looking for a Direct Marketing Associate in the greater Detroit area!
 
Renewal by Andersen is looking for an accomplished, driven, and collaborative Direct Marketing Associate to help perfect our customer's experience in upgrading their homes. Want to join our team?
 
This position earns uncapped incentive from sales appointments generated in addition to base pay. Successful candidates are expected to earn over $80,000 on-target earnings (OTE) in the first year. Base pay starts at $20 an hour and is based on several factors including but not limited to work experience, education, geographic location, certifications, etc. Your recruiter can share more about the specific compensation package for your preferred role during the hiring process.
 
PURPOSE: This position is responsible for engaging in generating highly qualified leads by engaging in door-to-door canvassing. While doing so it is the responsibility of the canvasser to record accurate data regarding the information of prospective customers, and the targeted market area. Individuals in this role will be eligible for a base monthly driving incentive with variable mileage reimbursement.
 
As an innovative and industry-leading organization, we think of benefits more broadly. From your health care to your work environment, to your development and quality of life, we think beyond basic benefits to provide a total rewards package including, but not limited to:
      Medical/Dental/Vision/Life Insurance
      Health Savings Account contributions
      Paid holidays plus PTO
      401(k) plan & contributions
      Professional development & tuition reimbursement opportunities
      A culture that supports work-life balance
      An environment where collaboration is key
      Volunteer opportunities - on company time
      Environmentally conscious business decisions
      10,000+ employees and career opportunities nationwide
Responsibilities
  • Vigorously and diligently work to generate leads while engaging in door-to-door campaigning in assigned territory generating qualified sales opportunities as instructed by the Canvassing Program Manager
  • Transport self to assigned territory and work independently to while representing Renewal by Andersen at all times with the utmost degree of professionalism.
  • Utilize Renewal by Andersen mapping program, and business applications, to accurately keep records on house-to-house information and data tracking.
  • Be courteous, neat, clean and in proper uniform with required municipality permitting at all times
  • Attend company meetings as required.
  • Communicate with Canvassing Program Manager ideas that can improve effectiveness of the canvassing program policies of Renewal by Andersen.
  • Master Renewal by Andersen methodology, product, and current promotional offerings. Become a Signature Service expert
Qualifications
  • High School Diploma or equivalent required or 2 years experience
  • Valid Drivers License with a clean driving record
  • Minimum age of 18 to be covered under company driving insurance policy
  • Reliable transportation to navigate through territory
  • Strong verbal communication skills
  • Goal-oriented and self-motivated
  • Able to navigate through multiple platforms on tablets
  • Physically able to stand and walk 3 to 5 miles a day
CULTURE AND BENEFITS: Our vision is to make the world a better place by living up to the promise that everyone benefits from their association with Andersen.  We're committed to making a difference through challenging ourselves each day, recognizing and rewarding success, taking pride in our work and honoring a legacy built on doing the right thing. There is great respect for life outside work so that you can bring your best self to work. 
We are committed to demonstrating mutual respect and appreciation of our similarities and differences so that each employee can realize his/her potential and we exceed our customers' expectations.
 
By applying to this job, I agree that I may be contacted at the number submitted, including by autodialed calls and texts, for informational and all other purposes by Renewal by Andersen, and its affiliated companies (collectively, "RbA").
 
Andersen has set a profit-sharing target of $3600 per eligible employee, prorated as appropriate. Profit sharing will be paid out in quarterly installments to provide eligible employees with payments throughout the year, with payment amounts tied to quarterly operating profit performance.
 
Andersen Corporation will consider for employment qualified applicants with criminal histories in a manner consistent with the requirements of all applicable federal, state and local laws
We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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