Excellent copywriting skills and comfort with on-the-fly content creation. * Data-driven mindset with the ability to interpret performance results and adjust strategies. Nice-to-Have Experience
Excellent copywriting skills and comfort with on-the-fly content creation. * Data-driven mindset with the ability to interpret performance results and adjust strategies. Nice-to-Have Experience
Copywriting information
See Springfield, MO salary details
$13.34 - $17.69
6% of jobs
$17.69 - $22.05
8% of jobs
$24.87 is the 25th percentile. Wages below this are outliers.
$22.05 - $26.40
16% of jobs
The median wage is $29.90 / hr.
$26.40 - $30.75
24% of jobs
$30.75 - $35.11
17% of jobs
$36.39 is the 75th percentile. Wages above this are outliers.
$35.11 - $39.46
12% of jobs
$39.46 - $43.81
6% of jobs
$43.81 - $48.17
2% of jobs
$48.17 - $52.52
3% of jobs
$52.52 - $56.87
4% of jobs
$56.87 - $61.23
1% of jobs
$13
$33
$61
How much do copywriting jobs pay per hour?
As of Jul 20, 2026, the average hourly pay for copywriting in Springfield, MO is $33.42, according to ZipRecruiter salary data. Most workers in this role earn between $25.38 and $37.84 per hour, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive in the Copywriting position, and why are they important?
To thrive in copywriting, you need excellent writing, editing, and grammar skills, typically supported by a background in marketing, communications, or journalism. Familiarity with content management systems (CMS), SEO tools, and digital marketing platforms is highly beneficial. Creativity, adaptability, and strong collaboration skills help copywriters develop compelling messages that resonate with target audiences. These abilities are crucial for producing effective content that meets both business objectives and audience needs in a fast-paced environment.
Can you make 10000 a month with copywriting?
Copywriters can earn $10,000 or more per month by working with high-paying clients, specializing in profitable niches, or building a large client base. Achieving this income level typically requires strong writing skills, marketing ability, and experience in freelancing or agency work, often involving multiple projects or retainer agreements.
What does a copywriter do exactly?
A copywriter creates written content for advertising, marketing, and promotional materials to persuade or inform target audiences. They research topics, craft clear and engaging messages, and often work with editing tools to ensure accuracy and effectiveness. Strong writing skills and understanding of branding are essential for this role.
What is needed to become a copywriter?
To become a copywriter, strong writing skills, a good understanding of marketing and target audiences, and proficiency with tools like word processors or content management systems are essential. A relevant degree or portfolio demonstrating writing ability can also improve job prospects, and some roles may require knowledge of SEO or digital marketing strategies.
What are the typical daily responsibilities of a copywriter?
As a copywriter, your daily tasks often include researching and writing content for websites, advertisements, social media, email campaigns, and other marketing materials. You'll collaborate closely with marketing teams, designers, and project managers to ensure the messaging aligns with brand voice and campaign objectives. Regular responsibilities also involve editing drafts, optimizing copy for SEO, and revising content based on client or team feedback. This variety keeps the role dynamic and allows you to develop diverse skills in the field of marketing communication.
What is a Copywriting job?
A copywriting job involves creating persuasive and engaging text for marketing, advertising, and branding purposes. Copywriters craft content for ads, websites, emails, social media, and other materials to attract and convert audiences. They focus on clear messaging, brand voice, and compelling storytelling to drive action. Strong research, creativity, and an understanding of consumer psychology are key to success in this role.
Is copywriting still worth it in 2026?
Copywriting remains a valuable profession in 2026, as businesses continue to need compelling content for marketing, websites, and social media. Success in the field often requires strong writing skills, adaptability to digital tools, and understanding of target audiences.
What are the most commonly searched types of Copywriting jobs in Springfield, MO? The most popular types of Copywriting jobs in Springfield, MO are:
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What job categories do people searching Copywriting jobs in Springfield, MO look for? The top searched job categories for Copywriting jobs in Springfield, MO are:
What cities near Springfield, MO are hiring for Copywriting jobs? Cities near Springfield, MO with the most Copywriting job openings:
Job description
At World Kinect, our employees are the key to our global success. We are industry leaders due to the innumerable talents of our approximately 5000 strong professional team. Our people thrive in an entrepreneurial and culturally-diverse environment, where innovative thinking, collaboration and efficient execution are highly valued. Our high-performance culture is what allows us to drive sustained growth. Stronger together, we promote an environment where individuals can thrive.
Retail and Cardlock Marketing LeadLocation: Remote field work, U.S.based (some domestic travel required, prefer someone that lives in MO, AR, or the central US.
Retail and Cardlock Marketing LeadLocation: Remote field work, U.S.based (some domestic travel required, prefer someone that lives in MO, AR, or the central US.
As World Fuel expands into providing additional fuel solutions and programs to its network of C-stores and cardlock sites, we are seeking a highly motivated Retail and Cardlock Marketing Lead to drive consumer and business traffic, build local brand presence, and activate engagement across a diverse set of store and site geographies.
This role blends hands-on digital execution, localized field marketing and data-driven experimentation. You'll partner closely with our commercial teams to ensure each site-whether located in a dense urban corridor or a rural highway stop-has a tailored marketing plan that attracts fuel customers, increases site visits, and builds long-term loyalty.
This role is ideal for someone who thrives at the intersection of digital marketing, hyperlocal targeting, and local activation, with a strong understanding of how to promote our offerings in different markets.
Key Responsibilities
Store-by-Store Marketing Support
- Develop individual site marketing plans tailored to store demographics, traffic patterns, and competitive landscape.
- Coordinate with store managers and regional operations leaders to implement promotions and gather on-the-ground feedback.
- Periodically visit store locations to understand local dynamics and assess marketing effectiveness.
- Manage production and placement of billboard campaigns, particularly for rural and highway site locations.
- Coordinate window clings, pump toppers, outdoor banners, and other POP materials aligned to promotions or seasonality.
Localized Digital Marketing
- Develop, launch, and optimize hyperlocal social media campaigns to drive store traffic and promote in-store promotions.
- Build and manage location-specific audience segments using platform tools for targeting radius, demographic filters, and interests.
- Manage store presence and promotions on GasBuddy, ensuring strong visibility and performance in fuel price search.
- Build and execute promotional campaigns through Upside, including onboarding new stores and tracking performance.
- Experiment with multi-channels (SMS, geo-fencing, Waze ads, etc.) based on site-level opportunities. Create visibility on Google maps and other platforms.
Reporting & Optimization
- Track campaign performance across all channels and identify actionable insights.
- Measure store-level impact, including fuel volume trends, inside-store traffic, and coupon redemption.
- Iterate quick-running tests, optimizing creative where performance is strongest.
Required Skills & Experience
- 3-5+ years of marketing experience, ideally in multi-location retail, QSR, C-stores, fuel, or local field marketing.
- Familiarity with major oil c-store branded marketing programs
- Experience managing campaigns on GasBuddy, Upside, or similar fuel/offer-driven platforms.
- Ability to develop multi-channel campaigns, ie i.e. billboards, digital channels, direct mail.
- Comfortable coordinating with local groups and community partners.
- Excellent copywriting skills and comfort with on-the-fly content creation.
- Data-driven mindset with the ability to interpret performance results and adjust strategies.
Nice-to-Have Experience
- Familiarity with convenience store, fuel retailers, or multi-site operational environments.
- Familiarity with Facebook Ads Manager, including audience building and location-based targeting.
- Understanding of local SEO, Google Business Profile optimization and creating online map visibility.
- Experience with geo-targeting tools (e.g., geofencing platforms, Waze)
- Event planning or experiential marketing background.
Success Looks Like
- Increased site-level fuel volume and store traffic tied to targeted marketing campaigns.
- Growth of engaged local audiences across social channels.
- Strong community presence established around each location.
- Building efficient, repeatable marketing playbooks built for urban, suburban, and rural store types and cardlock sites.
#WFS
#LI-TB3
#LI-Remote
World Kinect is an equal opportunity/affirmative action employer. All qualified applicants will receive consideration for employment without regard to sex, gender identity, sexual orientation, race, color, religion, national origin, disability, protected veteran status, age, or any other characteristic protected by law.World Fuel Services, Inc.