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Copy Strategist Jobs (NOW HIRING)

Creative Copy Strategist

$110K - $120K/yr

The Role Shift is seeking an experienced Copy Strategist who bridges the gap between strategy and copywriting. In this role, you won't just write great copy; you will help architect the strategic ...

Translate business and marketing strategic objectives into clear, compelling, on-brand customer-facing copy * Lead concept, toolkit and sourcebook development as requested by creative leadership and ...

Translate business and marketing strategic objectives into clear, compelling, on-brand customer-facing copy * Lead concept, toolkit and sourcebook development as requested by creative leadership and ...

Sitting at the intersection of brand storytelling, campaign strategy, and performance marketing, this role owns the strategy, quality, consistency, and execution of copy across email, social, digital ...

Working with Growth and Marketing teams to help shape the copy strategy behind advertising, landing pages, lead-generation funnels, nurture communications, webinars, offers, and conversion moments.

New

Copy Director

Atlanta, GA · On-site

$4.0K - $4.5K/mo

Circle of Greatness is seeking a highly strategic and performance-driven Copy Director to lead all copy across our email, SMS, funnel, and website marketing ecosystem. This role is responsible for ...

The Copy Supervisor ensures all projects meet the highest standards of creative and quality ... Strategic Thinking Demonstrates knowledge of marketing plans including objectives, strategies, and ...

Director Copy

Quincy, MA · On-site

$154K - $190K/yr

Interprets data and translates business strategy into creative strategy; makes recommendations to ... Ensures all digital copy adheres to SEO best practices including metadata optimization, semantic ...

Copy Director (Remote)

Atlanta, GA · Remote

$4.0K - $4.5K/yr

Circle of Greatness is seeking a highly strategic and performance-driven Copy Director to lead all copy across our email, SMS, funnel, and website marketing ecosystem. This role is responsible for ...

Director, Copy

Quincy, MA · On-site

$154K - $190K/yr

The Director Copy is the brand voice expert/editor in chief and leads the Copy and Copyediting ... Interprets data and translates business strategy into creative strategy; makes recommendations to ...

Interprets data and translates business strategy into creative strategy; makes recommendations to ... Ensures all digital copy adheres to SEO best practices including metadata optimization, semantic ...

Creative Director, Copy

Glendale, CA · On-site

$150K - $215K/yr

Lead the copy discipline across Softline-served brands including Brio Water Technology, Closet ... Translate business objectives into strong creative platforms, campaign ideas, messaging strategies ...

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Showing results 1-20

Copy Strategist information

See salary details

$45K

$139.9K

$177.5K

How much do copy strategist jobs pay per year?

As of Aug 9, 2026, the average yearly pay for copy strategist in the United States is $139,867.00, according to ZipRecruiter salary data. Most workers in this role earn between $121,500.00 and $157,000.00 per year, depending on experience, location, and employer.

Is copywriting a high paying job?

Copywriting can be a high-paying job depending on experience, industry, and the type of projects handled. Senior copywriters and those working with large clients or agencies often earn higher salaries, especially when developing specialized skills like SEO or marketing strategy. Compensation varies widely, with some copywriters earning six-figure incomes through freelance work or agency roles.

What is the difference between Copy Strategist vs Content Writer?

AspectCopy StrategistContent Writer
Primary FocusDeveloping strategic messaging and persuasive copy to meet marketing goalsCreating informative or engaging content across various formats
Skills & CredentialsStrong understanding of marketing, branding, and copywriting; often requires marketing or communication backgroundExcellent writing skills; background in journalism, communications, or related fields
Work EnvironmentCollaborates with marketing teams, strategists, and clients in agency or corporate settingsWorks independently or with content teams, often in digital or editorial environments

While both roles involve writing, a Copy Strategist focuses on creating persuasive, goal-oriented messaging aligned with marketing strategies, whereas a Content Writer produces a variety of content to inform or entertain. The Copy Strategist's work is more strategic and campaign-driven, making it essential for marketing success.

What does a copy strategist do?

A copy strategist develops and plans persuasive written content to meet marketing and branding goals. They analyze target audiences, craft messaging strategies, and often collaborate with creative teams, using tools like content calendars and analytics to optimize campaigns.
More about Copy Strategist jobs
What cities are hiring for Copy Strategist jobs? Cities with the most Copy Strategist job openings:
What states have the most Copy Strategist jobs? States with the most job openings for Copy Strategist jobs include:
Infographic showing various Copy Strategist job openings in the United States as of August 2026, with employment types broken down into 69% Full Time, 27% Part Time, and 4% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $139,867 per year, or $67.2 per hour.

$110K - $120K/yr

Full-time

Medical, Dental, Vision, Life, PTO

Posted 20 days ago


Job description

About SH/FT
Shift Paradigm is an execution-led strategic consultancy that bridges the gap between enterprise strategy and technical reality. We partner with Fortune 500 brands and emerging leaders to solve the inherent complexity of modern digital marketing. As partners to the world's leading MarTech platforms, including Adobe, Salesforce, Optimizely, and Braze, we deploy integrated experts across data analytics, marketing strategy, technology development, engineering, and revenue operations to ensure our clients' tech stacks don't just exist, but perform.
The Role
Shift is seeking an experienced Copy Strategist who bridges the gap between strategy and copywriting. In this role, you won't just write great copy; you will help architect the strategic pillars, content frameworks, and messaging that drive successful email marketing campaigns. You are a creative storyteller and a data-driven thinker who can lead both the strategic vision and the tactical execution. Though we have a work from almost anywhere framework, this role works east coast hours (9:00 AM - 5:00 PM EST).
What You'll Accomplish
  • Define and develop the strategic pillars and content frameworks for lifecycle and promotional email campaigns.
  • Create cohesive storytelling that drives customer engagement and action.
  • Collaborate with creative and strategy partners to create unified, visually stunning, and highly effective messaging.
  • Translate complex client briefs and data insights into actionable creative strategies and content calendars.
  • Prioritize creating accessible, inclusive content that aligns with WCAG standards.
  • Stay ahead of the curve on email marketing trends, consumer behavior, and strategic best practices.
  • Cultivate a deep understanding of the client's brand voice, acting as its champion across campaigns.
  • Clearly, confidently, and persuasively present strategic concepts and creative ideas to internal teams and clients.
  • Proactively identify opportunities for testing, segmentation, and optimization to improve campaign performance.
  • Manage multiple complex projects, strategic roadmaps, and deadlines simultaneously.
  • Identify risks and issues and troubleshoot the root cause, escalating as appropriate.
  • Typically, but not always, manage direct reports including: recruiting, onboarding, ongoing training, 1:1 coaching, and performance management.

What You Bring
  • 8+ years of experience as a Copywriter, Content Strategist, or Copy Strategist, ideally within an agency environment.
  • Proven experience planning campaign strategies, content pillars, or customer journeys.
  • Work demonstrating strategic thinking, conceptual storytelling, and high-performing email copy.
  • Experience mentoring, managing, or leading creative and strategic team members.
  • Excellent writing and editing skills with a keen eye for both detail.
  • Advanced ability to develop, maintain, and optimize content calendars and lifecycle maps.
  • Deep experience using data, performance analytics, and post-campaign reports to glean insights and inform future content decisions.
  • Strong understanding of email marketing best practices, deliverability considerations, and industry trends.
  • Excellent communication, presentation, and client-facing collaboration skills.
  • Working knowledge of WCAG as it applies to digital content and email.
  • Ability to work effectively in a fast-paced, deadline-driven environment.
  • Experience with luxury brands or the Financial Services industry is preferred.

Comp & Benefits
As required by law, SH/FT provides a reasonable range of compensation for roles that may be hired in California, Colorado, Hawaii, New York, New Jersey, or Washington. The salary range for these residents is $110,000 - $120,000. Salary is based on several factors including but not limited to scope of responsibilities, skillset, relevant experience, certifications, and more.
In addition to base salary, SH/FT offers benefits such as medical, dental, vision, STD/LTD, Life/AD&D, Flexible Paid Time Off, and various other ancillary benefits and perks.
We welcome and encourage applications from people with disabilities. Accommodations are available on request for candidates taking part in all aspects of the selection process.
Candidates must have current U.S.work authorization. This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.
No relocation assistance can be offered at this time.
All inquiries are held in strict confidence.
The pay range for this role is:
110,000 - 120,000 USD per year (Remote (United States))