You know the airport environment from the inside; you understand what moves counter conversion, and ... Mastery of yield and elasticity optimization and dynamic rental rate strategy. * Advanced skill in ...
You know the airport environment from the inside; you understand what moves counter conversion, and ... Mastery of yield and elasticity optimization and dynamic rental rate strategy. * Advanced skill in ...
HEAD OF GROWTH MARKETING
Oklahoma City, OK ยท On-site
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
HEAD OF GROWTH MARKETING
Oklahoma City, OK ยท On-site
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
VP Sales & Marketing
Tulsa, OK ยท On-site
... volume, lead conversion rates, deposit activity, occupancy, and revenue goals. โข Manage and ... SEO, digital advertising, and marketing analytics. โข Ensure consistent messaging and brand ...
VP Sales & Marketing
Tulsa, OK ยท On-site
... volume, lead conversion rates, deposit activity, occupancy, and revenue goals. โข Manage and ... SEO, digital advertising, and marketing analytics. โข Ensure consistent messaging and brand ...
Marketing Director
Norman, OK ยท On-site +1
$115K - $130K/yr
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting.
Marketing Director
Norman, OK ยท On-site +1
$115K - $130K/yr
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting.
Marketing Director
Norman, OK ยท On-site +1
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting ...
Quick apply
Marketing Director
Norman, OK ยท On-site +1
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting ...
Marketing Director
Norman, OK ยท On-site
$115K - $130K/yr
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting ...
Marketing Director
Norman, OK ยท On-site
$115K - $130K/yr
Develop and leverage dashboards and KPIS in partnership with media, IT and analytics to monitor lead quality, conversion rates, and campaign efficiency, enabling agile optimization and forecasting ...
Sales Associate - Big O Tires
Norman, OK ยท On-site
$16 - $24/hr
... optimization. * Provide legendary customer service and ensure customer satisfaction through ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Sales Associate - Big O Tires
Norman, OK ยท On-site
$16 - $24/hr
... optimization. * Provide legendary customer service and ensure customer satisfaction through ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Sales Associate - Big O Tires
$12.25 - $16.50/hr
... optimization. * Provide legendary customer service and ensure customer satisfaction through ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Sales Associate - Big O Tires
$12.25 - $16.50/hr
... optimization. * Provide legendary customer service and ensure customer satisfaction through ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Bilingual Enrollment Specialist (Remote - Work From Home MST/CST)
Oklahoma City, OK ยท On-site
$23 - $26/hr
... conversion rates, and ensuring patients make it through their first care call. The ideal candidate ... should be optimized for privacy. Benefits At Lumata Health, we know you are more than just an ...
Bilingual Enrollment Specialist (Remote - Work From Home MST/CST)
Oklahoma City, OK ยท On-site
$23 - $26/hr
... conversion rates, and ensuring patients make it through their first care call. The ideal candidate ... should be optimized for privacy. Benefits At Lumata Health, we know you are more than just an ...
Assistant Manager
Oklahoma City, OK ยท On-site
$47K - $65K/yr
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Assistant Manager
Oklahoma City, OK ยท On-site
$47K - $65K/yr
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Assistant Manager
Tulsa, OK ยท On-site
$47K - $65K/yr
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Assistant Manager
Tulsa, OK ยท On-site
$47K - $65K/yr
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager - Big O Tire
Yukon, OK ยท On-site
$18 - $28/hr
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager - Big O Tire
Yukon, OK ยท On-site
$18 - $28/hr
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager - Big O Tire
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Service Manager - Big O Tire
Yukon, OK ยท On-site
... optimization. * Ensure all services are completed efficiently, accurately, timely, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
... workflow optimization. * Ensure all services are completed efficiently, accurately, and in ... This includes but is not limited to achieving high call conversion rates, correctly applying sales ...
Strengthen and expand the Central Field Sales organization by refining territory models, optimizing ... Drive predictable, data-backed growth by managing pipeline health, conversion rates, and sales ...
Strengthen and expand the Central Field Sales organization by refining territory models, optimizing ... Drive predictable, data-backed growth by managing pipeline health, conversion rates, and sales ...
Strengthen and expand the Central Field Sales organization by refining territory models, optimizing ... Drive predictable, data-backed growth by managing pipeline health, conversion rates, and sales ...
Strengthen and expand the Central Field Sales organization by refining territory models, optimizing ... Drive predictable, data-backed growth by managing pipeline health, conversion rates, and sales ...
Conversion Rate Optimisation information
What are some common challenges faced by professionals in Conversion Rate Optimisation roles?
What is Conversion Rate Optimisation (CRO)?
What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?
What is the difference between Conversion Rate Optimisation vs CRO Specialist?
| Aspect | Conversion Rate Optimisation | CRO Specialist |
|---|---|---|
| Role Focus | Improving website or landing page performance to increase conversions | Analyzing data, testing, and implementing strategies to optimize conversion rates |
| Required Skills | Data analysis, A/B testing, UX principles, marketing knowledge | Analytics tools, user behavior analysis, testing methodologies, marketing strategies |
| Work Environment | Digital marketing teams, e-commerce, agencies | Marketing departments, digital agencies, e-commerce companies |
| Common Usage | Describes the process or discipline | Refers to the role or job title of the professional |
Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

Full-time
Medical, Dental, Vision, Life, Retirement
Posted 23 days ago
Job description
Some leaders maintain operations. Others transform them.
You have walked into broken operations before and built something that ran better, sold more, and cost less. You know the airport environment from the inside; you understand what moves counter conversion, and you know how to win the bids that put a company on the map. Fox Rent A Car is looking for that person, a VP of Strategic Transformation ready to own the mandate and deliver results that stick.
Your Primary Focus Is To
- Operational Excellence: Improve rental station workflows, quick turnaround cleaning processes, and counter-to-car fulfillment systems.
- Change Management: Standardize daily management systems and train regional leadership to sustain operational, revenue-generating, and customer-centric improvements.
- Micro Demand Pricing Strategy: Design and deploy localized pricing frameworks that optimize fleet revenue based on real-time vehicle size demand and immediate branch inventory constraints.
- Continuous Improvement: Deploy Lean frameworks across corporate and airport market networks.
- Incremental Sales and Incentives: Architect, launch, and manage high-yield counter incentive programs that maximize frontline upsells, ancillary products, and protection package attachments through ethical, value-based selling.
- Airport Concession Bids: Architect and lead the end-to-end strategy for securing, renewing, and winning high-value airport concession bids and RFPs.
- Asset Utilization: Optimize fleet out-of-service times, vehicle movement, and maintenance turnaround schedules to maximize revenue days across specific car classes.
- Cost Optimization: Identify and eliminate waste in regional supply chains, airport facility fees, vendor procurement, and headquarters overhead.
- Performance Metrics: Establish standardized Key Performance Indicators (KPIs) for labor productivity, vehicle cost, upsell conversion rates, revenue per day (RPD), and customer satisfaction (CSAT).
- Customer First Service: Redesign operations, kiosk, and car delivery touchpoints to minimize customer friction, reduce wait times, and elevate Net Promoter Scores (NPS).
- Executive Leadership Partnership: Act as a challenge and support partner to senior leaders, driving a culture of continuous improvement and helping the organization successfully navigate change.
- Other duties may be assigned.
Education & Experience
- Bachelor's degree in Operations Management, Economics, Business, or Finance. MBA preferred.
- 10 to 15 or more years of operational leadership, with 5 or more years directing multi-site continuous improvement initiatives, customer experience (CX) transformations, counter sales programs, and airport concession negotiations.
- Understanding of fleet revenue yield strategies, vehicle class pricing elasticity, and commission-based incentive structures.
- Proven track record of winning and executing high-revenue municipal or airport authority commercial bids.
- Deep expertise in high velocity airport logistics, Consolidated Rental Car Facility (ConRAC) operations, fleet tier dynamics, and counter sales psychology.
We're Looking For
- Advanced skill in customer journey mapping and operational friction analysis.
- Mastery of yield and elasticity optimization and dynamic rental rate strategy.
- Advanced skill in designing frontline sales performance compensation and incentive structures.
- Mastery of commercial bid strategy and airport concession RFP development.
- Advanced skill in process and value stream mapping in high-volume environments.
- Expert-level root cause analysis using data to diagnose systemic operational inefficiencies.
We Offer
- Medical, Vision, Dental, 401k, Employee Discounts, Referral bonus
- Company-paid Life Insurance
- Company-paid AD&D Insurance
- Flexible spending account
- Parental leave
- Employee assistance program
We are committed to building a team that represents a variety of backgrounds, perspectives, and skills. Accordingly, all members of society, irrespective of age, gender, disability, sexual orientation, race, religion, or belief, are encouraged to apply to join our team. All aspects of employment, including the decision to hire, promote, discipline, or discharge, will be based on merit, competence, performance, and business needs.
Europcar Mobility Group
Europcar Mobility Group is a global mobility player, with 75 years of mobility services expertise and a leading position in Europe. "We help to change the way you move" is what we stand for and brings us together.
We offer to individuals and businesses a wide range of car and van rental services, be it for a few hours, a few days, a week, a month or more, on-demand or on subscription, relying on a fleet of more than 250.000 vehicles, equipped with the latest engines including an increasing share of electric vehicles.
Our brands address differentiated needs, use cases and expectations: Europcarยฎ - a global leader of car rental and light commercial vehicle rental, with a premium positioning, Goldcarยฎ - a frontrunner at providing low-cost car rental services in Europe, and Fox-Rent-A-Carยฎ, one of the main players in the car rental market in the US, with a "value for money" positioning.
Customers' satisfaction is at the heart of the Group's ambition and that of our more than 8,000 employees, everywhere we deliver our mobility solutions, thanks to a strong network in over 130 countries.
More info at: www.europcar-mobility-group.com