Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates * Advanced Amazon optimization and sponsored ads knowledge. * Must have advanced knowledge of MS ...
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
New
Quick apply
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
New
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
... SEO/SEM, influencer partnerships, and content creation. * Establish annual marketing plans ... and conversion rates. * Manage community engagement, reputation management, and crisis ...
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
HEAD OF GROWTH MARKETING
Las Vegas, NV · On-site
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
HEAD OF GROWTH MARKETING
Las Vegas, NV · On-site
You own landing pages, funnel flow, and conversion rate, because the media is only as good as the ... optimization, better forecasting. * Cross-functional alignment. With product, engineering, and ...
Digital Media Manager II
Las Vegas, NV · On-site
$80K - $100K/yr
Conduct A/B testing and experiment with targeting or messaging to improve conversion rates. * Use ... optimization. * Partner with internal creative, tracking, and project management teams to ensure ...
Digital Media Manager II
Las Vegas, NV · On-site
$80K - $100K/yr
Conduct A/B testing and experiment with targeting or messaging to improve conversion rates. * Use ... optimization. * Partner with internal creative, tracking, and project management teams to ensure ...
Digital Media Manager II
Las Vegas, NV · On-site
$80K - $100K/yr
Conduct A/B testing and experiment with targeting or messaging to improve conversion rates. * Use ... optimization. * Partner with internal creative, tracking, and project management teams to ensure ...
Quick apply
Digital Media Manager II
Las Vegas, NV · On-site
$80K - $100K/yr
Conduct A/B testing and experiment with targeting or messaging to improve conversion rates. * Use ... optimization. * Partner with internal creative, tracking, and project management teams to ensure ...
VP of Marketing
$115K - $140K/yr
AI-Powered Execution Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession Youve personally improved e-commerce conversion rates and can talk specifics ...
VP of Marketing
$115K - $140K/yr
AI-Powered Execution Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession Youve personally improved e-commerce conversion rates and can talk specifics ...
VP of Marketing
$115K - $140K/yr
AI-Powered Execution -- Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession -- You've personally improved e-commerce conversion rates and can talk ...
VP of Marketing
$115K - $140K/yr
AI-Powered Execution -- Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession -- You've personally improved e-commerce conversion rates and can talk ...
VP of Marketing
Las Vegas, NV · On-site
$115K - $140K/yr
AI-Powered Execution - Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession - You've personally improved e-commerce conversion rates and can talk ...
VP of Marketing
Las Vegas, NV · On-site
$115K - $140K/yr
AI-Powered Execution - Leverage AI across analytics, content creation, campaign optimization, and ... Product page obsession - You've personally improved e-commerce conversion rates and can talk ...
Head Coach
Las Vegas, NV · On-site
$65K - $70K/yr
In 60 minutes, our members reach their optimal heart rate zones, burn calories, and build a ... Intro Class Experience & Membership Conversion * Ensure every first-time member receives a ...
Quick apply
Head Coach
Las Vegas, NV · On-site
$65K - $70K/yr
In 60 minutes, our members reach their optimal heart rate zones, burn calories, and build a ... Intro Class Experience & Membership Conversion * Ensure every first-time member receives a ...
Assistant Store Manager
Reno, NV · On-site
$23 - $25/hr
Analyze sales metrics, conversion rates, margins, and customer trends to identify opportunities for ... to optimal performance within budget restraints. * Take accountability for the store. Protect ...
Quick apply
Assistant Store Manager
Reno, NV · On-site
$23 - $25/hr
Analyze sales metrics, conversion rates, margins, and customer trends to identify opportunities for ... to optimal performance within budget restraints. * Take accountability for the store. Protect ...
Track CAC, LTV, conversion, and ROI across channels. Develop and implement a comprehensive ... Drive continuous improvement in lead quality, pipeline velocity, and close rates by optimizing ...
Track CAC, LTV, conversion, and ROI across channels. Develop and implement a comprehensive ... Drive continuous improvement in lead quality, pipeline velocity, and close rates by optimizing ...
... conversion, and ROI across channels. • Develop and implement a comprehensive marketing plan that ... and close rates by optimizing campaigns, messaging, targeting, and handoff processes between ...
... conversion, and ROI across channels. • Develop and implement a comprehensive marketing plan that ... and close rates by optimizing campaigns, messaging, targeting, and handoff processes between ...
Programmatic Trader
Las Vegas, NV · On-site
This role is for someone who lives inside DSP interfaces, thinks in CPMs and win rates, and knows ... conversion tracking configuration. Optimization & Performance Management * Monitor campaign ...
Programmatic Trader
Las Vegas, NV · On-site
This role is for someone who lives inside DSP interfaces, thinks in CPMs and win rates, and knows ... conversion tracking configuration. Optimization & Performance Management * Monitor campaign ...
... goals. · Track CAC, LTV, conversion, and ROI across channels. · Develop and implement a ... and close rates by optimizing campaigns, messaging, targeting, and handoff processes between ...
... goals. · Track CAC, LTV, conversion, and ROI across channels. · Develop and implement a ... and close rates by optimizing campaigns, messaging, targeting, and handoff processes between ...
Programmatic Trader
Las Vegas, NV · Remote
This role is for someone who lives inside DSP interfaces, thinks in CPMs and win rates, and knows ... conversion tracking configuration. Optimization & Performance Management * Monitor campaign ...
Programmatic Trader
Las Vegas, NV · Remote
This role is for someone who lives inside DSP interfaces, thinks in CPMs and win rates, and knows ... conversion tracking configuration. Optimization & Performance Management * Monitor campaign ...
Conversion Rate Optimisation information
What are some common challenges faced by professionals in Conversion Rate Optimisation roles?
What is Conversion Rate Optimisation (CRO)?
Which is the highest paying job in marketing?
How is CRO different from SEO?
How much does a CRO agency cost?
What are the key skills and qualifications needed to thrive as a Conversion Rate Optimisation (CRO) Specialist, and why are they important?
What is the difference between Conversion Rate Optimisation vs CRO Specialist?
| Aspect | Conversion Rate Optimisation | CRO Specialist |
|---|---|---|
| Role Focus | Improving website or landing page performance to increase conversions | Analyzing data, testing, and implementing strategies to optimize conversion rates |
| Required Skills | Data analysis, A/B testing, UX principles, marketing knowledge | Analytics tools, user behavior analysis, testing methodologies, marketing strategies |
| Work Environment | Digital marketing teams, e-commerce, agencies | Marketing departments, digital agencies, e-commerce companies |
| Common Usage | Describes the process or discipline | Refers to the role or job title of the professional |
Conversion Rate Optimisation is a process or discipline aimed at increasing the percentage of website visitors who take desired actions. A CRO Specialist is a professional responsible for executing and managing CRO strategies. While the terms are related, CRO describes the overall approach, whereas a CRO Specialist is the role that implements it.

Full-time
This job post has expired today. Applications are no longer accepted.
Job description
WHO ARE YOU?
Do you enjoy Formula 1? Then you're in luck!
THE ROLE
Insomniac is looking for a Director of E-Commerce, Apparel that orchestrates all aspects of the e-commerce strategy for a brand. This role combines sales, marketing, technology, and management expertise to develop a plan that delivers a superior brand and shopping experience for customers. This position reports to the VP of Consumer Products: Formula 1 JV. This is not a remote position.
RESPONBILITIES
- Work closely with the supply chain and logistics teams to manage inventory levels, prevent stockouts, and ensure timely fulfillment of orders
- Collaborate with customer service to resolve issues related to shipping, returns, and refunds
- Oversee and optimize advertising campaigns on Amazon, including Sponsored Ads, DSP, and other relevant ad platforms, to drive traffic and increase sales
- Analyze campaign effectiveness to adjust ad spending and improve ROI
- Own the e-commerce strategy for both channels, collaborating closely with internal and external partners to drive revenue growth
- Navigate the complexities of the retail landscape, analyzing industry trends and customer behavior to create and adapt a dynamic plan that aligns with Insomniac/F1 vision while minimizing channel conflict with Fanatics.
- Develop and execute a comprehensive e-commerce strategy to drive aggressive revenue growth for F1 with Amazon US, spearheading initiatives that accelerate performance and capture market share
- Continuously analyze performance data and market trends to make informed decisions, ensuring efficient investment in high-impact growth activities
- Develop, execute, and communicate short and long-term financial plans (sales, margin, contribution, inventory turns) that drive revenue and profitability growth in support of Insomniac's and F1 strategic objectives
- Accurately forecast sales and manage inventory to ensure alignment with demand, collaborating closely with Demand Planning, Operations/Supply Chain, and Finance
- Partner seamlessly with cross function teams to align on key initiatives, product launches, and promotional strategies
- Collaborate with Marketing and Product teams to leverage customer insights and segmentation, optimizing strategies based on data-driven learnings
- Spearhead the Amazon retail strategy in partnership with our Amazon vendor manager, our external Amazon agency, and our Growth Marketing team, to maximize market share and growth
- Manage and effectively grow account profitability, including promotions and pricing, owning the direct relationship with the Amazon US Vendor Manager and leading account negotiations
- Work closely with internal supply chain and demand planning teams on supply management, effectively managing internal and external expectations
- Analyze and surface insights around conversion rates, average order value (AOV), customer lifetime value (LTV), promotional lift, and other key metrics to identify areas for improvement and increase conversion
- Partner with Marketing and Product to drive site improvements that enhance sales performance
- Ensure an ongoing cadence of A/B tests to optimize the website user experience and conversion rates
- Advanced Amazon optimization and sponsored ads knowledge.
- Must have advanced knowledge of MS Excel and firm grasp of formulas (v-lookup, etc) and logic.
- Can manage a large database of product SKUs and can manipulate data as needed.
- FileMaker Pro experience a plus
- Manage data feeds and listings on Amazon
- Strong Photoshop skills to edit product images, and web design soft skills
- Motivated and Quick to learn, be able to multi-task, and work independently
- Listing optimization and SEO on Amazon
- Database management via Excel - Inventory feed management
- Listing management on Amazon etc.
- Listing error resolution - Image editing via Photoshop
- Add/update product SKUs to our Database
QUALIFICATIONS
- 8+ years of comparable e-commerce Amazon experience required and 3+ years in a management position
- Advanced technical skills in AWS and Shopify, including Excel and ERP systems.
- Possess excellent organizational, communication, and analytical skills with the ability to prioritize and handle multiple tasks simultaneously in a fast-paced environment
WORK ENVIRONMENT
- Must be able to tolerate loud noise levels & busy environments
- Must be willing to work during evening and weekend hours, as required, to meet deadlines
Applicants for employment in the U.S. must possess work authorization, which does not require sponsorship by Insomniac for a visa.
EQUAL EMPLOYMENT OPPORTUNITY
We aspire to build teams that reflect and support the fans and artists we serve. Every day we aim to promote environments where everyone can be themselves, contribute fully, and thrive within our company and at our events. As a growing business we will encourage you to develop your professional and personal aspirations, enjoy new experiences, and learn from the talented people you will be working with.
Insomniac strongly supports equal employment opportunity for all applicants regardless of age (40 and over), ancestry, color, religious creed (including religious dress and grooming practices), family and medical care leave or the denial of family and medical care leave, mental or physical disability (including HIV and AIDS), marital status, domestic partner status, medical condition (including cancer and genetic characteristics), genetic information, military and veteran status, political affiliation, national origin (including language use restrictions), citizenship, race, sex (including pregnancy, childbirth, breastfeeding and medical conditions related to pregnancy, childbirth or breastfeeding), gender, gender identity, and gender expression, sexual orientation, intersectionality, or any other basis protected by applicable federal, state or local law, rule, ordinance or regulation.
We will consider qualified applicants with criminal histories in a manner consistent with the requirements of the Los Angeles Fair Chance Ordinance, San Francisco Fair Chance Ordinance and the California Fair Chance Act and consistent with other similar and / or applicable laws in other areas.
We also afford equal employment opportunities to qualified individuals with a disability. For this reason, Insomniac will make reasonable accommodations for the known physical or mental limitations of an otherwise qualified individual with a disability who is an applicant consistent with its legal obligations to do so, including reasonable accommodations related to pregnancy in accordance with applicable local, state and / or federal law. As part of its commitment to make reasonable accommodations, Insomniac also wishes to participate in a timely, good faith, interactive process with a disabled applicant to determine effective reasonable accommodations, if any, which can be made in response to a request for accommodations. Applicants are invited to identify reasonable accommodations that can be made to assist them to perform the essential functions of the position they seek. Any applicant who requires an accommodation in order to perform the essential functions of the job should contact a Human Resources Representative to request the opportunity to participate in a timely interactive process. Insomniac will also provide reasonable religious accommodations on a case-by-case basis.
HIRING PRACTICES
The preceding job description has been designed to indicate the general nature and level of work performed by employees within this classification. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities, and qualifications required of employees assigned to this job.
Insomniac recruitment policies are designed to place the most highly qualified persons available in a timely and efficient manner. Insomniac may pursue all avenues available, including promotion from within, employee referrals, outside advertising, employment agencies, internet recruiting, job fairs, college recruiting and search firms.
Please note that the compensation information provided is a good faith estimate for this position only and is provided pursuant to the California Salary Transparency in Job Advertisements Law. It is estimated based on what a successful California applicant might be paid. It assumes that the successful candidate will be in California or perform the position from California. Similar positions located outside of California will not necessarily receive the same compensation. Insomniac takes into consideration a candidate's education, training, and experience, as well as the position's work location, expected quality and quantity of work, required travel (if any), external market and internal value, including seniority and merit systems, and internal pay alignment when determining the salary level for potential new employees. In compliance with the California Law, a potential new employee's salary history will not be used in compensation decisions.
Live Nation Entertainment will never request payment or equipment purchases as part of the hiring process. Recruiters will only contact candidates from official Live Nation or affiliated brand email domains.
About Insomniac
Sourced by ZipRecruiter
Industry
Arts, entertainment, and recreation
Company size
51 - 200 Employees
Headquarters location
Beverly Hills, CA, US
Year founded
1993