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Contractual Programmatic Advertising Jobs in California

Plan and allocate budgets across B2C and B2B channels including paid social, programmatic display ... Bachelor's degree in Marketing, Advertising, Communications, or related field. Equivalent related ...

Continued employment in this role is dependent upon the availability of funding and programmatic ... advertising efforts, managing supplies inventory * Attend relevant trainings as directed by the ...

Contractual Programmatic Advertising information

What is contractual programmatic advertising?

Contractual programmatic advertising refers to the use of automated technology to buy and sell digital advertising space, governed by specific contracts between buyers and sellers. It streamlines the ad placement process by utilizing software and algorithms, rather than manual negotiations, to efficiently target audiences and optimize ad spend. The 'contractual' aspect often involves private deals or guaranteed agreements, ensuring certain ad placements, inventory, or pricing. This approach can provide greater transparency, predictability, and control for advertisers and publishers compared to open programmatic auctions.

What are some common challenges faced by professionals in contractual programmatic advertising roles?

Contractual programmatic advertising professionals often face challenges related to rapidly changing campaign objectives and tight deadlines, as clients may require quick turnarounds for programmatic buys. Since these roles are typically project-based, adapting quickly to new platforms, client expectations, and evolving technologies is crucial. Collaboration with account managers, data analysts, and creative teams is frequent, requiring strong communication skills to ensure campaign objectives are met efficiently. Additionally, staying updated on compliance and privacy regulations is essential due to the dynamic nature of digital advertising.

What are the key skills and qualifications needed to thrive in contractual programmatic advertising, and why are they important?

To thrive in Contractual Programmatic Advertising, you need a solid understanding of digital marketing principles, data analysis, and experience with programmatic ad buying, often supported by a relevant degree or certifications. Familiarity with demand-side platforms (DSPs), ad servers, analytics tools, and certifications like Google Display & Video 360 are commonly required. Strong communication, attention to detail, and adaptability help professionals manage campaigns, optimize performance, and collaborate with clients and vendors. These skills ensure effective campaign execution, data-driven decision-making, and the ability to navigate the fast-paced programmatic ecosystem.

What is the difference between Contractual Programmatic Advertising vs Programmatic Advertising Specialist?

AspectContractual Programmatic AdvertisingProgrammatic Advertising Specialist
CredentialsExperience in digital media, ad operations, and contract managementDigital marketing, data analysis, and ad platform certifications
Work EnvironmentAgency or media buying firm, working on client contractsIn-house or agency, managing campaigns and strategies
Usage in IndustryUsed for managing fixed-term ad deals and negotiated contractsFocuses on campaign execution, optimization, and reporting

Contractual Programmatic Advertising involves managing fixed-term ad deals through negotiated contracts, emphasizing contract terms and media buying. In contrast, a Programmatic Advertising Specialist focuses on executing and optimizing digital campaigns using programmatic platforms. Both roles require digital marketing knowledge but differ in scope and responsibilities.

What are the most commonly searched types of Programmatic Advertising jobs in California?

The most popular types of Programmatic Advertising jobs in California are:

What are popular job titles related to Contractual Programmatic Advertising jobs in California?

For Contractual Programmatic Advertising jobs in California, the most frequently searched job titles are:

What job categories do people searching Contractual Programmatic Advertising jobs in California look for?

The top searched job categories for Contractual Programmatic Advertising jobs in California are:

What cities in California are hiring for Contractual Programmatic Advertising jobs?

Cities in California with the most Contractual Programmatic Advertising job openings:

Senior Counsel, Sales & Growth (Advertising Technology)

Tubi

San Francisco, CA • On-site, Remote

$186K - $266K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 27 days ago


Job description

About the Role:
Tubi is adding a SeniorCounsel-level attorney to our growing legal team. You will play a key role in structuring, drafting, reviewing and negotiating a variety of agreements in support of Tubi's Ad Sales and Growth business units, including insertion orders, measurement agreements, programmatic partnership agreements, data use agreements and other commercial and technology agreements. You will be working collaboratively with your fellow legal colleagues and cross-functionally with colleagues from many other teams across the organization, and will have a direct impact on our streaming service as we continue to grow and scale. You are an energetic team player, who is willing to learn and be challenged. The legal department is comprised of seven different teams supporting the business and legal operations for the company. We are fast-paced and collaborative while we work on challenging issues and strive to be excellent partners to our fellow Tubies. This position will report to our Vice President and Associate General Counsel, Sales and Growth.
This position may be located in our San Francisco, Los Angeles, or New York offices, or remotely from any US-based location.
What You'll Do:
  • Structure, draft, review and negotiate a wide range of digital advertising and advertising technology agreements, including insertion orders, custom campaign terms, advertising sales agreements, programmatic partnership agreements, measurement vendor agreements, data use agreements, and other agreements related to the company's digital advertising sales and growth businesses
  • Provide contractual and strategic guidance to internal clients, including identifying practical business solutions for driving contracts to close in a manner that balances meeting business objectives and mitigating risk
  • Work with colleagues to establish best practices and templates for use in matters related to digital advertising and ad technology
  • Actively participate in developing and implementing process-related tasks to help the team develop efficiencies
  • Assist other legal team members with overflow work and counseling clients, as needed
  • Conduct formal and informal training, as needed
  • Build trust and drive strong relationships with internal stakeholders, working cross-functionally with teams across the organization

Your Background:
  • 6+ years legal experience between an established law firm and an entertainment, media, advertising and/or technology company
  • Experience negotiating and drafting technology and/or commercial agreements
  • Experience negotiating privacy and data processing terms (e.g., DPA) preferred
  • Experience with digital advertising terms (e.g., IAB 3.0), measurement agreements and/or data agreements
  • Strong drafting skills and demonstrated ability to balance necessary legal protections with practical business needs
  • Excellent negotiator with exceptional relationship management skills and the ability to proactively collaborate with client stakeholders and legal team members
  • Excellent communication skills, oral and written, and the ability to convey complex legal concepts clearly and effectively to non-legal colleagues
  • Detail-oriented and able to manage a high-volume workload efficiently and smoothly
  • Ability to work independently and as part of a team in a fast-paced, dynamic and creative environment
  • JD received from an ABA-accredited U.S. law school
  • Admission to the state bar in at least one U.S. state

#LI-MJ1
#LI-Remote
Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents.
High cost labor markets such as but not limited to Los Angeles, New York City, and San Francisco
$186,600-$266,500 USD
Colorado and Washington (excluding Seattle, WA)
$167,900-$239,900 USD
Tubi is a division of Fox Corporation, and the FOX Employee Benefits summarized here, covers the majority of all US employee benefits. The following distinctions below outline the differences between the Tubi and FOX benefits:
  • For US-based non-exempt Tubi employees, the FOX Employee Benefits summary accurately captures the Vacation and Sick Time.
  • For all salaried/exempt employees, in lieu of the FOX Vacation policy, Tubi offers a Flexible Time off Policy to manage all personal matters.
  • For all full-time, regular employees, in lieu of FOX Paid Parental Leave, Tubi offers a generous Parental Leave Program, which allows parents twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement of a child in addition to applicable government leave program(s) and FOX's short-term disability policy. This time is 100% paid through a combination of any applicable state, city, and federal leaves and wage-replacement programs in addition to contributions made by Tubi.
  • For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.
About Tubi:
Boldly built for every fandom, Tubi is a free streaming service that entertains over 100 million monthly active users. Tubi offers the world's largest collection of Hollywood movies and TV shows, thousands of creator-led stories and hundreds of Tubi Originals made for the most passionate fans. Headquartered in San Francisco and founded in 2014, Tubi is part of Tubi Media Group, a division of Fox Corporation.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law.