The New Cumberland, opening Fall 2026, is a luxury short‐term rental resort community redefining the Nashville hospitality experience. Our flagship property includes:
80 high‐end STR residences (4–5 bedrooms, rooftop entertainment decks)
The Crystal Atrium – indoor/outdoor wedding & event venue
Resort‐style amenities: community pool, custom pool bar, pickleball courts, convenience market, 24/7 security, and more
We are seeking a General Manager with significant revenue management expertise to lead all resort operations, drive financial performance, and shape the guest experience for this one‐of‐a‐kind property. This is a rare opportunity to launch and lead a luxury STR resort in one of the fastest‐growing hospitality markets in the country.
About the Role
The General Manager will serve as the strategic and operational leader of The New Cumberland, responsible for:
Full‐scale resort operations management
Revenue strategy across all STR units and event spaces
Team leadership and culture development
Guest experience excellence
Financial performance, budgeting, and reporting
This role requires a leader who is equally comfortable analyzing data, optimizing pricing, managing teams, and ensuring a luxury‐level guest experience.
Key Responsibilities
General Manager Leadership
Oversee daily operations across guest services, housekeeping, maintenance, security, and events
Build, train, and lead a high‐performing on‐site team
Establish and maintain service standards, SOPs, and quality controls
Manage vendor relationships, service contracts, and operational budgets
Ensure safety, compliance, and property‐wide preventative maintenance
Partner with ownership on long‐term planning, staffing, and capital needs
Revenue Strategy & Financial Performance
Lead all revenue management functions, including pricing, forecasting, and distribution
Maximize ADR, RevPAR, occupancy, and total resort profitability
Analyze market trends, competitor performance, and booking patterns
Manage distribution across Airbnb, Vrbo, Booking.com, direct booking channels, and OTAs
Oversee budgeting, financial reporting, and performance dashboards
Implement yield strategies for peak seasons and major Nashville events (CMA Fest, Titans games, concerts, conventions)
Select, oversee installation and maintain PMS, RMS and channel management systems
Brand & Guest Experience
Uphold a luxury‐level guest experience across all touchpoints
Ensure consistent brand standards and property presentation
Collaborate with marketing on promotions, messaging, and revenue‐driving campaigns
Qualifications
Bachelor’s degree in Hospitality, Business, Finance, Economics, or related field (Master’s preferred)
5+ years of hotel or resort hospitality operations leadership, including GM, AGM, Director of Operations, or similar
3–5+ years of revenue management experience in hotels, resorts, or STR operations
Strong understanding of STR market dynamics, distribution channels, and Nashville demand drivers
Experience with wedding, corporate, or group event revenue strategies is a plus
Proficiency with PMS, RMS, and channel management platforms
Strong financial acumen and experience managing P&L performance
Skills & Competencies
Strategic thinker with strong operational execution
Data‐driven decision maker with advanced analytical skills
Inspiring leader with a collaborative, team‐first mindset
Excellent communication, negotiation, and interpersonal skills
High attention to detail with a results‐oriented approach
Ability to thrive in a fast‐paced, opening‐phase environment