ZipRecruiter

Log In

1

Content Optimization Jobs in Kenner, LA (NOW HIRING)

Varsity Tutors

Digital Media Tutor

New Orleans, LA · Remote

$18 - $40/hr

Ability to explain content optimization, audience engagement metrics, multimedia integration, and digital publishing workflows while preparing students for digital media careers and content creation ...

Laitram

B2B Content Creator

New Orleans, LA · On-site

... SEO, paid media, email, and CRM. This position partners closely with sales, engineering, and our in-house marketing team to bring technical products and services to life through compelling ...

Varsity Tutors

Social Networking Tutor

New Orleans, LA · Remote

$18 - $40/hr

Guides students through optimizing LinkedIn profiles for professional networking, creating engaging content, managing privacy settings across platforms, building a professional online presence, and ...

SBP

Marketing Associate

New Orleans, LA · On-site

$45K - $55K/yr

... SEO best practices across the website and social media channels. * Assist with backlink audits and cleanup for the SBP website using SEMrush. * Update and maintain website content, landing pages ...

Strongward

Marketing Associate

New Orleans, LA · Remote

$45K - $55K/yr

... SEO best practices across the website and social media channels. * Assist with backlink audits and cleanup for the SBP website using SEMrush. * Update and maintain website content, landing pages ...

The Moran Group

Digital Marketing Intern

New Orleans, LA · On-site

$12 - $15/hr

Help identify optimization opportunities and analyze campaign performance Digital Content & Websites * Assist with website updates and ongoing maintenance * Support Digital Content Coordinators with ...

The Moran Group

Digital Marketing Intern

New Orleans, LA · On-site

$12 - $15/hr

Help identify optimization opportunities and analyze campaign performance Digital Content & Websites * Assist with website updates and ongoing maintenance * Support Digital Content Coordinators with ...

The Moran Group

Digital Marketing Intern

New Orleans, LA · On-site

$12 - $15/hr

Help identify optimization opportunities and analyze campaign performance Digital Content & Websites * Assist with website updates and ongoing maintenance * Support Digital Content Coordinators with ...

EnthuZiastic

Growth Hacker - Remote

New Orleans, LA · Remote

Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

EnthuZiastic

Growth Hacker - Remote

Kenner, LA · Remote

Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

EnthuZiastic

Growth Hacker - Remote

New Orleans, LA · On-site

Develop and execute strategies to acquire new users, customers, or leads through various channels, such as SEO, social media, content marketing, email marketing, and paid advertising. Conversion Rate ...

next page

Showing results 1-20

All JobsContent Optimization JobsContent Optimization Jobs in Kenner, LA

Content Optimization information

See Kenner, LA salary details

$24.1K

$95.3K

$105.5K

How much do content optimization jobs pay per year?

As of Aug 6, 2026, the average yearly pay for content optimization in Kenner, LA is $95,350.00, according to ZipRecruiter salary data. Most workers in this role earn between $100,600.00 and $104,700.00 per year, depending on experience, location, and employer.

What is the difference between Content Optimization vs Content Writer?

AspectContent OptimizationContent Writer
Primary FocusImproving existing content for search engines and user engagementCreating new content from scratch
Skills NeededSEO, keyword research, analytics, editingWriting, storytelling, research, creativity
Work EnvironmentMarketing teams, digital agencies, in-house marketingContent agencies, marketing teams, freelance platforms
Common CertificationsSEO certifications, digital marketing coursesWriting courses, journalism degrees

Content Optimization focuses on enhancing existing content to improve search engine rankings and user engagement, while Content Writers create new content to attract and inform audiences. Both roles often work within marketing teams and require strong writing skills, but their core tasks differ significantly.

What is content optimization?

Content optimization is the process of improving your website's content to make it more appealing and useful to both users and search engines. This involves refining text, images, metadata, and other elements to boost search engine rankings, increase user engagement, and achieve specific business goals. Techniques include keyword integration, improving readability, adding relevant links, and ensuring content is up to date. Effective content optimization helps drive more organic traffic and enhances the overall user experience.

What are the key skills and qualifications needed to thrive in content optimization, and why are they important?

To thrive in Content Optimization, you need expertise in SEO, keyword research, analytics, and a solid understanding of digital marketing principles, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and various content management systems is typically required. Strong analytical thinking, attention to detail, creativity, and effective communication help professionals stand out in this role. These skills ensure content reaches the right audience, performs well in search rankings, and aligns with business goals.

What are some common challenges faced by professionals in content optimization roles, and how can they be addressed?

One common challenge in content optimization is balancing SEO requirements with maintaining engaging and natural-sounding content for readers. Professionals often need to collaborate closely with writers, editors, and SEO specialists to ensure content is both discoverable and valuable. Keeping up with frequent changes in search engine algorithms and best practices is also crucial. Addressing these challenges involves ongoing communication with team members, continuous learning, and using analytics tools to measure and refine optimization strategies.
What job categories do people searching Content Optimization jobs in Kenner, LA look for? The top searched job categories for Content Optimization jobs in Kenner, LA are:
Content Optimization jobs near you
Infographic showing various Content Optimization job openings in Kenner, LA as of August 2026, with employment types broken down into 1% Internship, 71% Full Time, 25% Part Time, 1% Temporary, and 2% Contract. Highlights an 74% Physical, 3% Hybrid, and 23% Remote job distribution, with an average salary of $95,350 per year, or $45.8 per hour.

SEARCH OPTIMIZATION MANAGER - SEO/AEO

Nocturnal Enterprises LLC

New Orleans, LA • On-site

Full-time

Re-posted 19 days ago

Job description

Role Overview
*Fully Remote*
The Search Optimization Manager will own the strategy, roadmap, execution, and measurement of Lido Labs' SEO, GEO, and AEO efforts across our portfolio of brands. This role sits at the intersection of technical SEO, content strategy, analytics, AI search visibility, and conversion-focused digital marketing.
The ideal candidate is a resourceful, hands-on search expert who understands how to improve organic visibility in Google while also preparing our brands for the evolving search landscape, including AI Overviews, LLM-generated answers, answer engines, and zero-click search environments.
This person will work cross-functionally with copywriters, developers, product stakeholders, analytics resources, and marketing leadership to improve discoverability, authority, traffic quality, and revenue contribution from organic, default, and direct channels.
This is an independent contributor role for someone who can set strategy, define KPIs, identify opportunities, build a roadmap, and drive projects through execution.
What You'll Do
Search Strategy & Roadmap
  • Own the SEO, GEO, and AEO strategy across Lido Labs brands and digital properties.
  • Build and manage a search optimization roadmap that prioritizes the highest-impact technical, content, and AI visibility opportunities.
  • Define KPIs and reporting frameworks that connect search performance to business outcomes, including revenue, lead quality, conversion rate, and channel growth.
  • Identify opportunities to increase visibility across traditional search, AI Overviews, answer engines, LLMs, and other emerging discovery platforms.
  • Translate search trends, algorithm updates, and AI search changes into actionable recommendations for the marketing team.
Technical SEO
  • Lead technical SEO audits and identify issues related to crawlability, indexation, site architecture, page speed, internal linking, canonicalization, redirects, XML sitemaps, and robots directives.
  • Partner with developers to scope, prioritize, QA, and validate technical SEO improvements.
  • Recommend and support implementation of structured data, schema markup, entity optimization, and other technical enhancements that improve search engine and AI readability.
  • Monitor site health and proactively identify risks or opportunities that may impact organic visibility.
  • Ensure landing pages, templates, and site structures follow SEO/AEO best practices.
Content SEO, GEO & AEO
  • Partner with copywriters and content stakeholders to create content strategies that support keyword visibility, topical authority, and AI extraction.
  • Conduct keyword research, content gap analysis, search intent mapping, and competitive analysis.
  • Develop content briefs and optimization recommendations for new and existing pages.
  • Improve content structure for both human readers and AI systems, including clear definitions, entity-rich sections, comparison content, FAQs, schema opportunities, and citation-ready summaries.
  • Help establish best practices for content that can perform in Google, AI Overviews, ChatGPT, Perplexity, Gemini, and other answer-driven platforms.
  • Support ongoing testing around AI visibility, LLM citation share, and brand presence in generative search results.
Analytics, Reporting & Revenue Accountability
  • Monitor and report on search performance using tools such as Google Analytics, Google Search Console, SearchAtlas, and other SEO/GEO platforms.
  • Track organic, default, and direct channel performance with a focus on revenue growth and business impact.
  • Analyze rankings, impressions, clicks, engagement, conversions, revenue contribution, and content performance.
  • Build recurring reports that clearly communicate what is working, what is changing, and where the next opportunities are.
  • Diagnose traffic or revenue changes and recommend corrective actions.
  • Partner with the Director of Marketing to set measurable goals and evaluate performance against KPIs.
Cross-Functional Execution
  • Work closely with copywriters, developers, analytics, paid media, lifecycle marketing, and leadership to execute search initiatives.
  • Turn strategic recommendations into clear project requirements, briefs, tickets, and implementation plans.
  • Manage multiple projects simultaneously and drive initiatives from discovery through completion.
  • Serve as the internal subject matter expert for search engine optimization, generative engine optimization, answer engine optimization, AI visibility, and modern search best practices.
  • Create playbooks, documentation, and repeatable processes that improve search optimization maturity across the organization.
What You'll Need to Be Successful
  • 4-6 years of hands-on experience in SEO, organic growth, digital marketing, or search optimization.
  • Strong understanding of both technical SEO and content SEO.
  • Experience improving organic visibility, search performance, and conversion outcomes.
  • Familiarity with GEO, AEO, AI Overviews, LLM visibility, answer engines, and emerging AI search trends.
  • Proficiency with Google Analytics, Google Search Console, and SEO platforms such as SearchAtlas, Ahrefs, SEMrush, Moz, Screaming Frog, BrightEdge, Conductor, or similar tools.
  • Ability to conduct technical SEO audits and make recommendations related to crawlability, indexation, site architecture, schema, page speed, and internal linking.
  • Strong content strategy skills, including keyword research, intent mapping, content gap analysis, and on-page optimization.
  • Understanding of structured data, schema markup, E-E-A-T principles, entity optimization, and AI-readable content structure.
  • Strong analytical skills with the ability to connect search performance to revenue, conversions, and business impact.
  • Excellent project management skills and the ability to move work forward independently.
  • Strong communication skills with the ability to explain technical and strategic concepts to non-technical stakeholders.
  • Resourceful, proactive, and comfortable operating in a fast-moving environment with evolving priorities.
Nice to Have
  • Experience working across multiple brands or digital properties.
  • Experience in competitive or compliance-sensitive industries.
  • Experience with WordPress
  • Experience working directly with developers on technical SEO implementation.
  • Experience with AI search tracking, LLM visibility tools, or emerging GEO/AEO platforms.
  • Basic understanding of HTML, CSS, JavaScript, and how front-end development impacts SEO.
  • Experience creating SEO briefs, technical tickets, content playbooks, or executive-facing performance reports.
  • Familiarity with conversion rate optimization and landing page testing.
Who You Are
  • A strategic thinker who can also execute hands-on.
  • A self-starter who does not need to be told what to do next.
  • A strong problem solver who can identify opportunities, prioritize work, and drive projects to completion.
  • A clear communicator who can collaborate with copywriters, developers, and leadership.
  • A data-driven marketer who understands that search performance must connect to revenue.
  • Curious about the future of search and motivated to help brands stay visible as AI changes how people discover information.
  • Comfortable with ambiguity, experimentation, and building new processes from the ground up.
Success in This Role Looks Like
  • Clear SEO/GEO/AEO roadmaps are created, prioritized, and actively executed.
  • Organic, default, and direct revenue contribution grows over time.
  • Technical SEO issues are identified, scoped, and resolved.
  • Content is better structured for Google, AI Overviews, LLMs, and answer engines.
  • Lido Labs brands gain stronger visibility, authority, and discoverability across traditional and AI-powered search environments.
  • Cross-functional teams understand what needs to be done and why it matters.
  • Search optimization becomes a more measurable, accountable, and scalable growth lever for the business.

Apply