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Content Optimization Jobs in Cleveland, TN (NOW HIRING)

Varsity Tutors

Digital Media Tutor

Chattanooga, TN · Remote

$18 - $40/hr

Ability to explain content optimization, audience engagement metrics, multimedia integration, and digital publishing workflows while preparing students for digital media careers and content creation ...

Varsity Tutors

Social Networking Tutor

Chattanooga, TN · Remote

$18 - $40/hr

Guides students through optimizing LinkedIn profiles for professional networking, creating engaging content, managing privacy settings across platforms, building a professional online presence, and ...

AstroTurf

Director Marketing - Landscape

Dalton, GA · On-site

Market segmentation, ICP definition, and content strategy * Execution & Activation * Demand generation -- paid media, email, SEO, and digital * Website management, social media, and PR * Conference ...

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DAT Tutor

Chattanooga, TN · Remote

$23 - $40/hr

Ability to explain content areas, question patterns, common traps, and optimal approaches while preparing students for score improvement and test-day success through systematic practice and strategy ...

Varsity Tutors

PSAT Tutor

Chattanooga, TN · Remote

$18 - $40/hr

Ability to explain content areas, question patterns, common traps, and optimal approaches while preparing students for score improvement and test-day success through systematic practice and strategy ...

Varsity Tutors

OAT Tutor

Chattanooga, TN · Remote

$23 - $40/hr

Ability to explain content areas, question patterns, common traps, and optimal approaches while preparing students for score improvement and test-day success through systematic practice and strategy ...

Varsity Tutors

HSPT Tutor

Chattanooga, TN · Remote

$18 - $40/hr

Ability to explain content areas, question patterns, common traps, and optimal approaches while preparing students for score improvement and test-day success through systematic practice and strategy ...

Varsity Tutors

ISEE Tutor

Chattanooga, TN · Remote

$18 - $40/hr

Ability to explain content areas, question patterns, common traps, and optimal approaches while preparing students for score improvement and test-day success through systematic practice and strategy ...

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All JobsContent Optimization JobsContent Optimization Jobs in Cleveland, TN

Content Optimization information

See Cleveland, TN salary details

$24.7K

$97.6K

$107.9K

How much do content optimization jobs pay per year?

As of Aug 26, 2026, the average yearly pay for content optimization in Cleveland, TN is $97,569.00, according to ZipRecruiter salary data. Most workers in this role earn between $102,900.00 and $107,100.00 per year, depending on experience, location, and employer.

What is content optimization?

Content optimization is the process of improving your website's content to make it more appealing and useful to both users and search engines. This involves refining text, images, metadata, and other elements to boost search engine rankings, increase user engagement, and achieve specific business goals. Techniques include keyword integration, improving readability, adding relevant links, and ensuring content is up to date. Effective content optimization helps drive more organic traffic and enhances the overall user experience.

What are the key skills and qualifications needed to thrive in content optimization, and why are they important?

To thrive in Content Optimization, you need expertise in SEO, keyword research, analytics, and a solid understanding of digital marketing principles, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and various content management systems is typically required. Strong analytical thinking, attention to detail, creativity, and effective communication help professionals stand out in this role. These skills ensure content reaches the right audience, performs well in search rankings, and aligns with business goals.

What are some common challenges faced by professionals in content optimization roles, and how can they be addressed?

One common challenge in content optimization is balancing SEO requirements with maintaining engaging and natural-sounding content for readers. Professionals often need to collaborate closely with writers, editors, and SEO specialists to ensure content is both discoverable and valuable. Keeping up with frequent changes in search engine algorithms and best practices is also crucial. Addressing these challenges involves ongoing communication with team members, continuous learning, and using analytics tools to measure and refine optimization strategies.

What is the difference between Content Optimization vs Content Writer?

AspectContent OptimizationContent Writer
Primary FocusImproving existing content for search engines and user engagementCreating new content from scratch
Skills NeededSEO, keyword research, analytics, editingWriting, storytelling, research, creativity
Work EnvironmentMarketing teams, digital agencies, in-house marketingContent agencies, marketing teams, freelance platforms
Common CertificationsSEO certifications, digital marketing coursesWriting courses, journalism degrees

Content Optimization focuses on enhancing existing content to improve search engine rankings and user engagement, while Content Writers create new content to attract and inform audiences. Both roles often work within marketing teams and require strong writing skills, but their core tasks differ significantly.

Content Optimization jobs near you
Infographic showing various Content Optimization job openings in Cleveland, TN as of August 2026, with employment types broken down into 1% Internship, 68% Full Time, 27% Part Time, 1% Temporary, and 3% Contract. Highlights an 75% Physical, 4% Hybrid, and 21% Remote job distribution, with an average salary of $97,569 per year, or $46.9 per hour.

Content Marketing Specialist

Chattanooga, TN • On-site

Prestige Sales Company
Transportation and Warehousing • 11 - 50 employees
Learn more about Prestige Sales Companyexternal

$55K - $75K/yr

Full-time

Re-posted 9 days ago

Job description

Content Marketing Specialist Job Description

Prestige is growing and needs a Content Marketing Specialist who can execute across content, creative, SEO, and digital marketing. This person will help create strong marketing materials, capture jobsite photos/videos, support product and website content, improve organic search visibility, and keep our brand consistent across social, email, web, e-commerce, and printed materials.
This role is ideal for a hands-on marketer with strong writing skills, a good eye for design, and practical content/SEO experience who is dependable, detail-oriented, and comfortable managing a variety of marketing projects. This position will begin as a broad marketing role with a strong focus on website content, product pages, and organic search performance, with the opportunity to grow into a more specialized SEO and content strategy role over time.
The Job:

  • Write blog posts, project spotlights, case studies, product page copy, and other SEO-focused website content
  • Support organic SEO efforts through keyword research, content optimization, internal linking, title tags, meta descriptions, image alt text, and basic on-page SEO improvements
  • Help identify content opportunities that support Prestige’s products, services, industries, locations, and e-commerce goals
  • Post blogs and make website content updates, including copy, images, formatting, SEO fields, and page layout adjustments
  • Support e-commerce content and product page creation, including writing product descriptions, gathering photos, requesting/organizing spec sheets, coordinating with partners/manufacturers for product information, and improving product pages for search and conversions
  • Support marketing agency coordination as needed by preparing meeting agendas, compiling notes/action items, gathering inputs, assisting with keyword/content research, and helping review SEO recommendations
  • Create, schedule, and manage social media content, currently focused on LinkedIn and Facebook, with room to expand over time
  • Capture professional photos and short videos at job sites, including installations, completed projects, and in-progress work
  • Upload and organize photos/videos on our server, website, and other platforms using a consistent folder and file naming structure
  • Turn field content into marketing assets for social, email, web, e-commerce, and printed materials
  • Work with company departments to gather accurate project details and translate them into clear marketing content
  • Design and update marketing collateral such as flyers, one-sheets, capability sheets, spec summaries, signage/graphics, and presentation slides
  • Build and format email campaigns/newsletters
  • Manage Prestige’s used product listings across multiple platforms by creating/updating listings, maintaining accurate photos and descriptions, tracking status/availability, and removing sold items promptly
  • Help manage company apparel and promotional items, including organizing inventory, placing orders as needed, and coordinating with vendors to ensure brand consistency
  • Maintain templates and brand files to keep marketing consistent and efficient
  • Support company events as needed, including planning support, coordinating logistics, creating event materials, and capturing photos/videos for post-event marketing

Required Qualifications:

  • Bachelor’s degree in marketing, Communications, Graphic Design, Business, or related field
  • Strong writing, editing, and proofreading skills
  • Working knowledge of SEO best practices, including keyword research, on-page optimization, metadata, internal linking, and content structure
  • Adobe experience required, including InDesign, Illustrator, and Photoshop
  • Comfortable capturing high-quality photos/videos and preparing them for marketing use
  • Highly organized with file management, including uploads, naming, folder structure, and content organization
  • Able to manage multiple projects and deadlines with attention to detail
  • Comfortable learning technical product information and turning it into clear, useful marketing content

Preferred Qualifications:

  • 1 to 2 years of marketing experience, preferably with content marketing, SEO, website content, or digital marketing responsibilities
  • WordPress and WooCommerce experience
  • Experience with SEO tools, Google Search Console, Google Analytics, Rank Math, SEMrush, Ahrefs, or similar platforms
  • Experience using AI tools/LLMs to support content development, research, and marketing workflows
  • CRM/HubSpot experience
  • Motion graphics and video editing experience
  • Drone photo/video experience is a plus
  • Experience with product content, e-commerce, industrial marketing, B2B marketing, or technical content is a plus

Why Prestige?

Prestige is a 55-year-old, family-owned company built on trust, expertise, and long-term partnerships. We offer autonomy, mentorship from seasoned industry professionals, and the chance to help customers improve and modernize their operations.