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Content Development Jobs in Miami, FL (NOW HIRING)

Drive the development of new content series and programs across formats: videos, blogs, research reports, and community-driven pieces. Double down on what works; kill what doesn't. * Mine insights ...

Hands-on experience managing social media end to end, from strategy and content development through production, publishing, analytics, and community management. * Strong project management and ...

Hands-on experience managing social media end to end, from strategy and content development through production, publishing, analytics, and community management. * Strong project management and ...

Hands-on experience managing social media end to end, from strategy and content development through production, publishing, analytics, and community management. * Strong project management and ...

Hands-on experience managing social media end to end, from strategy and content development through production, publishing, analytics, and community management. * Strong project management and ...

Showing results 41-60

Content Development information

See Miami, FL salary details

$28.2K

$111.5K

$123.4K

How much do content development jobs pay per year?

As of Aug 11, 2026, the average yearly pay for content development in Miami, FL is $111,536.00, according to ZipRecruiter salary data. Most workers in this role earn between $117,600.00 and $122,400.00 per year, depending on experience, location, and employer.

What is content development?

Content development is the process of researching, creating, editing, and organizing information for digital platforms such as websites, blogs, social media, and e-learning materials. Professionals in this field ensure that content is accurate, engaging, and tailored to the target audience. Their work often involves collaborating with subject matter experts, designers, and marketers to produce high-quality material that meets business or educational goals.

How to become a content developer?

To become a content developer, you typically need a bachelor's degree in a related field such as communications, marketing, or journalism. Developing strong writing, editing, and research skills, along with proficiency in content management systems and digital tools, is essential. Gaining experience through internships or freelance projects can also help build a portfolio and improve job prospects.

What are some common challenges content development professionals face when balancing creativity with brand guidelines?

Content development professionals often navigate the challenge of producing engaging and innovative materials while adhering to established brand guidelines and tone. This balance requires creative problem-solving to ensure content is fresh and audience-focused, yet consistent with the company’s messaging and standards. Open communication with brand managers and regular review sessions can help align creative ideas with brand objectives. Developing a strong understanding of the brand’s voice and maintaining a content style guide are also key strategies for success in this role.

What are the key skills and qualifications needed to thrive as a content developer, and why are they important?

To thrive as a Content Developer, you need strong writing, editing, and research skills, often supported by a degree in communications, English, or a related field. Familiarity with content management systems (CMS), SEO tools, and multimedia editing software is typically required. Creativity, attention to detail, and effective collaboration set standout professionals apart in this role. These skills ensure engaging, accurate content that aligns with organizational goals and audience needs.

What is the difference between Content Development vs Content Writing?

AspectContent DevelopmentContent Writing
Primary FocusCreating, planning, and managing content strategies and formatsWriting and editing individual content pieces
Skills RequiredContent strategy, project management, multimedia skillsWriting, editing, grammar, tone adaptation
Work EnvironmentCollaborative, cross-functional teams, digital platformsIndependent writing, editorial tasks
Common UsageMarketing teams, content agencies, digital mediaBlogs, articles, social media posts

While content development involves planning and managing overall content strategies, content writing focuses on producing individual content pieces. Both roles are essential in digital marketing and media, often working together to create cohesive and engaging content for audiences.

Is content development an entry level job?

Content development roles can be entry-level positions, especially for those with strong writing, research, and communication skills. Many employers seek candidates with a bachelor's degree and familiarity with content management systems or basic editing tools, making it accessible for beginners to start in this field.
What are the most commonly searched types of Content Development jobs in Miami, FL? The most popular types of Content Development jobs in Miami, FL are:
Infographic showing various Content Development job openings in Miami, FL as of August 2026, with employment types broken down into 1% As Needed, 81% Full Time, 16% Part Time, and 2% Contract. Highlights an 91% Physical, 3% Hybrid, and 6% Remote job distribution, with an average salary of $111,536 per year, or $53.6 per hour.

Senior Specialist, Web Content

Holland America Group

Miami, FL • On-site

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 4 days ago


Holland America Line rating

6.2

Company rating: 6.2 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

7th of 9 rated cruise lines


Job description


The Web Content Senior Specialist contributes to the day-to-day content operations for carnival.com, focused on non-booked guests, throughout the entire content lifecycle including: development, CMS implementation, maintenance, optimization and governance. This role manages projects requiring close collaboration with cross-functional stakeholders (Marketing, Ship Building, Guest Operations, Revenue Management, Fleet Deployment, Guest Care, etc.) to develop content plans; internal partners (Creative Services, UX/UI, DevOps, ADA, SEO) and external partners (agencies, vendors) to design and develop the content following best practices; and the Web Content team to execute. The Senior Specialist, Web Content ensures content quality, consistency, relevancy and compliance, with the goal of improving the user experience on carnival.com while meeting established business goals and objectives.
Essential Functions:
  • Lead conversations with cross-functional teams (Marketing, Ship Building, Guest Operations, Revenue Management, Fleet Deployment, Guest Care, etc.) to develop content plans for their incoming requests. Proactively seek information on new product and determine what information is relevant to the .com audience, where it should live, what it affects and when it should be published.
  • Oversee the creation of content by in-house, agency and freelance creative teams, including briefing teams on content needs and providing direction/feedback to ensure the final output meets business objectives, aligns with our brand voice, is relevant to the target audience, works in its intended location within the site, follows digital style guidelines across platforms and devices, is optimized for SEO/AEO/GEO and is ADA-compliant.
  • Content team - Provide leadership, mentoring and training to Content Specialists, Coordinators and contractors; Brief team on projects, ensure they have what they need to successfully complete their tasks; Assist with hiring, onboarding and training of new team members.
  • Collaborate with leadership to develop content merchandising plans for new programs and product enhancements to maximize assets and display in the most relevant sections of the site for the target audience. Maintain content calendar, including live dates for product launches being supported by .com, deployment dates for development relevant to content, maintenance schedule (e.g. dry docks, onboard enhancements, itinerary changes), recurring content audits.
  • Implement new content and maintain existing content using CMS and ecommerce software (some HTML/CSS), ensuring it meets performance, SEO and compliance requirements across platforms and devices. Curate user-generated content using aggregator platform.
  • Evaluate incoming content creation/update requests and determine next steps (resources needed, priority)
  • Align with other eCommerce teams to ensure content being implemented follows best practices and compliance requirements (SEO, performance, ADA), incorporates learnings (A/B and user testing) and is properly tagged for analytics/reporting.
  • Monitor performance of existing content using A/B testing, analytics and digital experience platforms to identify opportunities for improvement.
  • Identify and drive ways to continuously improve upon production processes. Communicate business requests to product owner/scrum teams, assist in requirements gathering and reviewing completed business requirements needed for development work to be approved, sized and prioritized.

Knowledge, Skills & Abilities:
  • Scope: Contributes to the execution of Carnival Cruise Line's digital content strategy for carnival.com, focused on non-booked guest experiences. The role operates across the full content lifecycle - including planning, development, implementation, maintenance, and optimization - while ensuring content accuracy, quality, and compliance. It partners cross-functionally with Marketing, eCommerce, IT, Guest Operation, Technical Operations, Commercial, etc. to gather requirements, develop content plans, coordinate updates, and deliver a consistent, high-quality digital experience for a global audience.
  • Problem Solving: Requires collaboration across multiple teams to ensure content aligns with best practices and business goals, while maintaining consistency and compliance throughout the content lifecycle.
  • Impact: Directly influences the user experience on carnival.com and supports the achievement of established business goals and objectives through strategic content planning and execution.
  • Leadership: This role will not have direct reports but provides mentorship to the content team consisting of Coordinators, Specialists, and Contractors. Brief the team on projects and assists with onboarding and training of new team members.

Essential/Minimum qualifications:
  • Bachelor's Degree - Marketing or Computer Science
  • 4+ years in Digital Marketing or related field, preferably with both editorial and technical experience

Essential experience required
  • Knowledge of CMS software (Sitecore a plus) and ecommerce platforms (Hybris a plus); Proficient in MS Office Suite (Excel, PPT, Word); HTML, CSS, Java Script, Photoshop, a plus; Experience with project management systems a plus (e.g., Asana, Jira)
  • Strong understanding of the web, mobile interfaces, interactivity, and user experience; Familiarity with content management systems, digital asset management, SEO/AEO/GEO best practices; Familiarity with ADA compliance, a plus; Ability to specify technical requirements to technical/development teams; Exceptional communication and organizational skills; Detail-oriented; Strong independent decision-making, organizational, planning and problem-solving skills; Ability to manage and prioritize multiple projects in a fast-paced, deadline-driven environment; Ability to work with cross-functional teams; Comfortable with changes in direction; Proactive, can-do attitude, team player; Desire to continuously learn.

Travel: Less than 25% with shipboard travel likely
Work Conditions: Work primarily in a climate-controlled environment with minimal safety/health hazard potential.
Physical Demands. Must be able to remain in a stationary position at a desk and/or computer for extended periods of time.
This position is classified as "in-office." As an in-office role, it requires employees to work from a designated Carnival office in South Florida Monday through Thursday each week. Employees may work from their homes on Fridays. Candidates must be located in (or willing to relocate to) the Miami/Ft. Lauderdale area.
Offers to selected candidates will be made on a fair and equitable basis, taking into account specific job-related skills and experience.
At Carnival, your total rewards package is much more than your base salary. All non-sales roles participate in an annual cash bonus program, while sales roles have an incentive plan. Director and above roles may also be eligible to participate in Carnival's discretionary equity incentive plan. Plus, Carnival provides comprehensive and innovative benefits to meet your needs, including:
  • Health Benefits:
    • Cost-effective medical, dental and vision plans
    • Employee Assistance Program and other mental health resources
    • Additional programs include company paid term life insurance and disability coverage
  • Financial Benefits:
    • 401(k) plan that includes a company match
    • Employee Stock Purchase plan
  • Paid Time Off
    • Holidays - All full-time and part-time with benefits employees receive days off for 8 company-wide holidays, plus 2 additional floating holidays to be taken at the employee's discretion.
    • Vacation Time - All full-time employees at the manager and below level start with 14 days/year; director and above level start with 19 days/year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 84 hours/year. All employees gain additional vacation time with further tenure.
    • Sick Time - All full-time employees receive 80 hours of sick time each year. Part-time with benefits employees receive time off based on the number of hours they work, with a minimum of 60 hours each year.
  • Other Benefits
    • Complementary stand-by cruises, employee discounts on confirmed cruises, plus special rates for family and friends
    • Personal and professional learning and development resources including tuition reimbursement
    • On-site Fitness center at our Miami campus

#CCL
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About Us
About Us
At Carnival Cruise Line, our mission is to consistently deliver safe, fun, and memorable vacations at a great value. As the world's most popular cruise line, we offer a variety of unique experiences across our fleet, ensuring that every voyage is filled with excitement and discovery. From world-class entertainment and dining to exploring stunning destinations, we create lasting memories for our guests while maintaining a dedication to the places we visit and the lives we touch.
Join us and embark on a career that offers not only the chance to grow professionally but also the opportunity to be part of a global community that makes a difference.
In addition to other duties/functions, this position requires full commitment and support for promoting ethical and compliant culture. More specifically, this position requires integrity, honesty, and respectful treatment of others, as well as a willingness to speak up when they see misconduct or have concerns.
Carnival Corporation and Carnival Cruise Line is an equal employment opportunity/affirmative action employer. In this regard, it does not discriminate against any qualified individual on the basis of sex, race, color, national origin, religion, sexual orientation, age, marital status, mental, physical or sensory disability, or any other classification protected by applicable local, state, federal, and/or international law.
https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/eppac.pdf
https://www.dol.gov/sites/dolgov/files/WHD/legacy/files/fmlaen.pdf

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