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Consumer Research Analyst Jobs in Virginia (NOW HIRING)

Sr. Business Analyst

Mclean, VA · On-site

$93K - $120K/yr

Support direct-to-consumer marketing efforts for select products, and strategic intent for products ... Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering ...

Sr. Business Analyst

Mclean, VA

$93K - $120K/yr

Support direct-to-consumer marketing efforts for select products, and strategic intent for products ... Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering ...

Sr. Business Analyst - US Card

Mclean, VA · On-site

$93K - $120K/yr

Support direct-to-consumer marketing efforts for select products, and strategic intent for products ... Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering ...

Sr. Business Analyst, Premium Products

Mclean, VA · On-site

$93K - $120K/yr

Support direct-to-consumer marketing efforts for select products, and strategic intent for products ... Research, Analytics, Mathematics, Computer Science, Computer engineering, Software engineering ...

... vendors, R&D, consumer insight managers and business teams. Success in this role includes ... Work with business partners to identify unknowns around which to engineer insightful meta-analyses.

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Showing results 1-20

Consumer Research Analyst information

See Virginia salary details

$38.2K

$73.3K

$98.6K

How much do consumer research analyst jobs pay per year?

As of Aug 30, 2026, the average yearly pay for consumer research analyst in Virginia is $73,331.00, according to ZipRecruiter salary data. Most workers in this role earn between $56,500.00 and $97,700.00 per year, depending on experience, location, and employer.

What is a consumer research analyst?

Consumer Research Analysts are professionals who study consumer behaviors, preferences, and trends to help organizations understand their target markets. They collect and analyze data from surveys, focus groups, and market reports to provide insights that guide product development, marketing strategies, and sales approaches. Their work helps companies make informed decisions to better meet consumer needs and improve business performance.

What skills and qualifications are needed to be a consumer research analyst?

To thrive as a Consumer Research Analyst, you need strong analytical skills, proficiency in statistics, and typically a degree in marketing, business, or a related field. Familiarity with data analysis tools like SPSS, Excel, and survey platforms, as well as experience with market research methodologies, is essential. Attention to detail, critical thinking, and clear communication help analysts interpret data accurately and present actionable insights. These skills are crucial for understanding consumer behavior, guiding business decisions, and delivering value to clients or stakeholders.

What are common challenges faced by consumer research analysts when gathering and interpreting data?

Consumer Research Analysts often encounter challenges such as ensuring the accuracy and reliability of collected data, especially when dealing with diverse consumer segments or large sample sizes. Interpreting qualitative feedback can be subjective, requiring strong analytical skills to identify meaningful patterns and actionable insights. Additionally, balancing tight project deadlines with the need for thorough analysis and clear communication of findings to cross-functional teams is a frequent aspect of the role. Staying current with evolving research methodologies and digital tools is also key to maintaining effectiveness.

What is the difference between Consumer Research Analyst vs Market Research Analyst?

AspectConsumer Research AnalystMarket Research Analyst
Required CredentialsBachelor's degree in marketing, psychology, or related field; often certifications in data analysisBachelor's degree in marketing, business, or statistics; similar certifications
Work EnvironmentResearch firms, consumer goods companies, retailMarketing agencies, consulting firms, corporations
Industry UsageFocuses on consumer behaviors, preferences, and attitudesFocuses on market trends, competitive analysis, and industry data

Consumer Research Analysts primarily study consumer behaviors and preferences to help companies tailor products and marketing strategies. Market Research Analysts analyze broader market trends and industry data to inform business decisions. While both roles require similar skills and credentials, their focus areas differ, with Consumer Research Analysts concentrating on consumers and Market Research Analysts on market dynamics.

How much does a consumer research analyst get paid?

The average salary for a consumer research analyst in the United States is around $65,000 to $75,000 per year, depending on experience, education, and location. Entry-level positions typically start lower, while experienced analysts or those with specialized skills can earn over $90,000 annually. Many roles require proficiency in data analysis tools like SPSS or Excel and may include benefits such as health insurance and paid time off.
Infographic showing various Consumer Research Analyst job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 1% As Needed, 77% Full Time, 19% Part Time, and 2% Contract. Highlights an 83% Physical, 4% Hybrid, and 13% Remote job distribution, with an average salary of $73,331 per year, or $35.3 per hour.

Consumer Product Data Scientist

Arlington, VA


Accenture Federal Services
IT Services • 10K+ employees

8.7

Company rating: 8.7 out of 10

Based on 20 frontline employees who took The Breakroom Quiz

51st of 499 rated business services

People enjoy working here

Good employer

Recommended by parents


$243K/yr

Full-time

Re-posted 9 days ago


Job description

 
At Accenture Federal Services, nothing matters more than helping the US federal government make the nation stronger and safer and life better for people. Our 13,000+ people are united in a shared purpose to pursue the limitless potential of technology and ingenuity for clients across defense, national security, public safety, civilian, and military health organizations. 
 
Join Accenture Federal Services, a technology company within global Accenture. Recognized as a Glassdoor Top 100 Best Place to Work, we offer a collaborative and caring community where you feel like you belong and are empowered to grow, learn and thrive through hands-on experience, certifications, industry training and more. 
 
Join us to drive positive, lasting change that moves missions and the government forward!
 

The work:  

As a Consumer Product Data Scientist, you will be using the Databricks platform to analyze complex datasets, identify trends, uncover patterns, and provide meaningful interpretations for a highly visible online product. The ideal candidate will possess a robust background in data analytics, hands-on experience with Databricks, and a proven track record in consumer research and retail analytics, with a strong preference for incorporating AI solutions. You will leverage skills in big data collection, cleaning, and exploratory analysis to discover patterns, anomalies, and relationships using statistical methods and visualization techniques. Requires strong experience applying statistical tests and models to validate hypotheses and identify significant trends in customer retention and churn. 

Here's what you need:

  • US Citizenship (Public Trust eligibility) 
  • 10+ years of experience in data analytics to drive impactful insights and solutions.
  • Must have hands-on experience within Databricks environment.
  • Must have hands-on experience developing and maintaining analytics and dashboards to support client decision-making.
  • Must have experience with consumer research and retail analytics.
  • Demonstrates successful outcomes with quantifiable metrics. 
  • Incorporate success in integrating AI-driven solutions into analytics projects (strongly desired).

As required by local law, Accenture Federal Services provides reasonable ranges of compensation for hired roles based on labor costs in the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland. The base pay range for this position in these locations is shown below. Compensation for roles at Accenture Federal Services varies depending on a wide array of factors, including but not limited to office location, role, skill set, and level of experience. Accenture Federal Services offers a wide variety of benefits. You can find more information on benefits here. We accept applications on an on-going basis and there is no fixed deadline to apply.

The pay range for the states of California, Colorado, Hawaii, Illinois, Maine, Maryland, Massachusetts, Minnesota, New Jersey, New York, Vermont, Virginia, Washington, and the District of Columbia, and the city of Cleveland is:
$116,900—$243,100 USD
 
What We Believe
As a company wholly dedicated to serving the US federal government, we bring together the best talent to help reinvent how federal agencies operate and deliver greater value for their mission and the American people. We have an unwavering commitment to creating a culture in which all our people are respected, feel a sense of belonging, and have equal opportunity. As a business imperative, every person at Accenture Federal Services has the responsibility to create and sustain a culture where everyone feels welcomed and included. This is grounded in our core values and our experience that hiring and developing great people who reflect different perspectives, experiences, and backgrounds is key to driving innovation and delivering the results that our clients and the country count on.
 
Equal Employment Opportunity Statement
We believe that no one should be discriminated against because of their differences. All employment decisions shall be made without regard to age, race, creed, color, religion, sex, national origin, ancestry, disability status, veteran status, sexual orientation, gender identity or expression, genetic information, marital status, citizenship status or any other basis as protected by federal, state, or local law. Our rich diversity makes us more innovative, more competitive, and more creative, which helps us better serve our clients and our communities. For details, view a copy of the Accenture Federal Services Equal Opportunity Policy Statement.
 
Accenture Federal Services is an Equal Employment Opportunity employer. Additionally, as an Affirmative Action Employer for Veterans and Individuals with Disabilities, Accenture Federal Services is committed to providing veteran employment opportunities to our service men and women.
 
Requesting An Accommodation 
Accenture Federal Services is committed to providing equal employment opportunities for persons with disabilities or religious observances, including reasonable accommodation when needed. If you are hired by Accenture Federal Services and require accommodation to perform the essential functions of your role, you will be asked to participate in our reasonable accommodation process. Accommodations made to facilitate the recruiting process are not a guarantee of future or continued accommodations once hired.
 
If youare being considered for employment opportunities with Accenture Federal Services and need an accommodation for a disability or religious observance during the interview process or for the job you are interviewing for, please speak with your recruiter.
 
Other Employment Statements 
Applicants for employment in the US must have work authorization that does not now or in the future require sponsorship of a visa for employment authorization in the United States.
 
Candidates who are currently employed by a client of Accenture Federal Services or an affiliated Accenture business may not be eligible for consideration.
 
Job candidates will not be obligated to disclose sealed or expunged records of conviction or arrest as part of the hiring process.
 
The Company will not discharge or in any other manner discriminate against employees or applicants because they have inquired about, discussed, or disclosed their own pay or the pay of another employee or applicant. Additionally, employees who have access to the compensation information of other employees or applicants as a part of their essential job functions cannot disclose the pay of other employees or applicants to individuals who do not otherwise have access to compensation information, unless the disclosure is (a) in response to a formal complaint or charge, (b) in furtherance of an investigation, proceeding, hearing, or action, including an investigation conducted by the employer, or (c) consistent with the Company's legal duty to furnish information.
 
California requires additional notifications for applicants and employees. If you are a California resident, live in or plan to work from Los Angeles County upon being hired for this position, please click here for additional important information.



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