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Consumer Behavior Research Jobs in Ohio (NOW HIRING)

KeyBank

Consumer Bank Product/Segment Manager

Brooklyn, OH · On-site

$116K - $216K/yr

The Manager leverages market research, data analytics, and cross-functional collaboration to ... Prioritizing the needs, behaviors, and feedback of customers to guide product decisions and deliver ...

Peoples Bank

Loan Ops Consumer Admin I

Marietta, OH · On-site

This includes ensuring actions and behaviors create a positive and collaborative work environment ... Answer calls and research questions from internal and external customers * Add and check back ...

New

Varsity Tutors

Marketing Tutor

Akron, OH · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Varsity Tutors

Marketing Tutor

Cincinnati, OH · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Varsity Tutors

Marketing Tutor

Cleveland, OH · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Varsity Tutors

Marketing Tutor

Columbus, OH · Remote

$18 - $40/hr

Deep knowledge of marketing mix, consumer behavior, market segmentation, positioning, branding, digital marketing, market research, pricing strategy, distribution channels, and integrated marketing ...

Savant

Senior Category Manager

Cleveland, OH · On-site

Serve as the category expert, providing insights on consumer behavior, market trends, competitive ... research. * Serve as the primary administrator for the Blue Yonder Space Planning platform ...

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Showing results 21-40

All JobsConsumer Behavior Research JobsConsumer Behavior Research Jobs in Ohio

Consumer Behavior Research information

See Ohio salary details

$22.4K

$83.1K

$223.5K

How much do consumer behavior research jobs pay per year?

As of Aug 9, 2026, the average yearly pay for consumer behavior research in Ohio is $83,061.00, according to ZipRecruiter salary data. Most workers in this role earn between $38,850.00 and $94,154.00 per year, depending on experience, location, and employer.

What are the typical daily activities for someone in a consumer behavior research role?

In a Consumer Behavior Research role, your daily activities often include designing surveys or experiments, collecting and analyzing large sets of quantitative and qualitative data, and interpreting trends or patterns in consumer actions. You may also present findings to stakeholders, create reports, and collaborate with marketing, product, or UX teams to inform business decisions. The role requires a blend of independent analysis and teamwork, and you'll likely manage multiple projects at different stages simultaneously. This dynamic environment supports continual learning and offers opportunities to shape how products or services better meet customer needs.

What is a consumer behavior research?

A Consumer Behavior Research job involves studying how individuals make purchasing decisions, what influences their choices, and how they interact with products or services. Professionals in this field analyze data, conduct surveys, and use psychological and market research techniques to understand consumer preferences. Their insights help businesses improve marketing strategies, product development, and customer experiences.

What are the key skills and qualifications needed to thrive in the consumer behavior research position, and why are they important?

To thrive in Consumer Behavior Research, you need strong analytical and statistical skills, experience with market research methodologies, and a background in psychology, marketing, or a related field. Familiarity with data analysis software like SPSS, SAS, or R and survey platforms such as Qualtrics is commonly expected. Excellent communication, critical thinking, and attention to detail enable you to interpret findings and present actionable insights clearly. These skills help ensure research outcomes effectively drive business strategy and improve customer engagement.

What are popular job titles related to Consumer Behavior Research jobs in Ohio? For Consumer Behavior Research jobs in Ohio, the most frequently searched job titles are:
What job categories do people searching Consumer Behavior Research jobs in Ohio look for? The top searched job categories for Consumer Behavior Research jobs in Ohio are:
What cities in Ohio are hiring for Consumer Behavior Research jobs? Cities in Ohio with the most Consumer Behavior Research job openings:
Consumer Behavior Research jobs near you
Infographic showing various Consumer Behavior Research job openings in Ohio as of July 2026, with employment types broken down into 1% As Needed, 71% Full Time, 25% Part Time, 1% Temporary, and 2% Contract. Highlights an 95% Physical, 1% Hybrid, and 4% Remote job distribution, with an average salary of $83,061 per year, or $39.9 per hour.

Consumer Bank Product/Segment Manager

KeyBank

Brooklyn, OH • On-site

$116K - $216K/yr

Full-time

Posted 25 days ago

KeyBank rating

8.2

Company rating: 8.2 out of 10

Based on 99 frontline employees who took The Breakroom Quiz

51st of 170 rated banks

Job description

Location:
4910 Tiedeman Road, Brooklyn Ohio
Job Summary
The Consumer Bank Product Segment Manager leads a team responsible for the strategy, development, and performance of consumer banking products. This role is pivotal in driving profitability while maintaining a moderate risk profile. The Manager leverages market research, data analytics, and cross-functional collaboration to deliver innovative, client-focused solutions. This position partners closely with analytics, underwriting, technology, and marketing teams to ensure products and services align with client needs and business objectives.
Essential Functions
  • Lead a team in the design, development, and management of consumer banking products and services.
  • Oversee product acquisition strategies, credit decisioning processes, and portfolio performance metrics.
  • Collaborate with internal stakeholders to enhance product offerings and service delivery.
  • Utilize industry research, competitive intelligence, and data insights to identify and target profitable client segments.
  • Identify and resolve product and system inefficiencies that impact client acquisition and relationship deepening.
  • Manage vendor relationships to support product delivery and innovation.
  • Coach, mentor, and develop team members to achieve performance goals and foster professional growth.
  • Performs other duties as assigned; duties, responsibilities and/or activities may change, or new ones may be assigned at any time with or without notice
  • Complies with all KeyBank policies and procedures, including without limitation, acting professionally at all times, conducting business ethically, avoiding conflicts of interest, and acting in the best interests of Key's clients and Key.

Education
  • Bachelor's Degree (preferred)
  • Master's Degree in Business, Finance, Marketing, or a related field. (preferred)
  • OR equivalent experience (required)

Work Experience
  • A minimum of 7 years of experience in financial services or a comparable industry. (required)
  • A minimum of 7 years of experience in product management, community development, marketing, or communications, with a strong emphasis on compliance and risk management. (preferred)

Licenses and Certifications
  • Project Management Professional (PMP) - PMI (preferred)

Skills
  • Applying long-term, big-picture thinking to anticipate market shifts, identify opportunities, and align product initiatives with business strategy.
  • Defining the long-term vision and roadmap for products, aligning them with organizational goals, market trends, and customer demands.
  • Overseeing the entire product lifecycle-from ideation and development to launch and ongoing optimization-to ensure products meet customer needs and business objectives.
  • Prioritizing the needs, behaviors, and feedback of customers to guide product decisions and deliver exceptional user experiences.
  • Demonstrating a strong understanding of banking operations, financial principles, and market dynamics to make informed product decisions.
  • Identifying, assessing, and mitigating regulatory, operational, and financial risks throughout the product lifecycle, in alignment with the bank's risk framework.
  • Analyzing complex challenges and developing effective, data-driven solutions that enhance product performance and customer satisfaction.
  • Applying logical reasoning and analytical skills to evaluate product performance, assess trade-offs, and support sound decision-making.
  • Managing a suite of products by prioritizing investments, balancing risk and return, and aligning with strategic goals.
  • Driving continuous improvement and introducing new ideas to enhance product offerings, customer value, and competitive advantage.
  • Ensuring that product features, services, and enhancements are closely aligned with evolving customer expectations and behaviors.
  • Streamlining processes, reducing waste, and improving workflows to enhance product delivery, scalability, and profitability.
  • Collaborating with marketing teams to position products effectively, develop go-to-market strategies, and support customer acquisition and engagement.
  • Applying financial modeling, pricing strategies, and profitability analysis to support sound product decisions and business outcomes.
  • Communicating product vision, strategy, and value propositions clearly and persuasively to stakeholders, customers, and cross-functional teams

Core Competencies
  • All KeyBank employees are expected to demonstrate Key's Values and abide by Key's Code of Conduct.

Physical Demands
  • General Office - Prolonged sitting, ability to communicate face to face in person or on the phone with teammates and clients, frequent use of PC/laptop, occasional lifting/pushing/pulling of backpacks, computer bags up to 10 lbs.

Travel
  • Occasional travel to include overnight stay.

Work Location Category
  • Hybrid (3+ days)

COMPENSATION AND BENEFITS
This position is eligible to earn a base salary in the range of $116,000.00 - $216,000.00 annually. Placement within the pay range may differ based upon various factors, including but not limited to skills, experience and geographic location. Compensation for this role also includes eligibility for incentive compensation which may include production, commission, and/or discretionary incentives.
Please click here for a list of benefits for which this position is eligible.
Key has implemented an approach to employee workspaces which prioritizes in-office presence, while providing flexible options in circumstances where roles can be performed effectively in a mobile environment.
Job Posting Expiration Date: 08/01/2026KeyCorp is an Equal Opportunity Employer committed to sustaining an inclusive culture. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, genetic information, pregnancy, disability, veteran status or any other characteristic protected by law.
Qualified individuals with disabilities or disabled veterans who are unable or limited in their ability to apply on this site may request reasonable accommodations by emailing HR_Compliance@keybank.com.
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About KeyBank

Sourced by ZipRecruiter

Key is one of the nation's largest bank-based financial services companies. Key provides deposit, lending, cash management, insurance, and investment services to individuals and businesses in 15 states under the name KeyBank National Association through a network of more than 1,200 branches and more than 1,500 ATMs. Key also provides a broad range of sophisticated corporate and investment banking products, such as merger and acquisition advice, public and private debt and equity, syndications, and derivatives to middle market companies in selected industries throughout the United States under the KeyBanc Capital Markets trade name.

Industry

Banking and credit intermediation

Company size

10,000+ Employees

Headquarters location

Cleveland, OH, US

Year founded

1849

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