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Consultative Sales Associate Jobs in Santa Rosa, CA

Sales Associate

Santa Rosa, CA · On-site

$18.22 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an ... We're rethinking the way people buy cars - and our associates help us do just that. We believe work ...

Sales Associate

Santa Rosa, CA · On-site

$18.22 - $20/hr

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an ... We're rethinking the way people buy cars - and our associates help us do just that. We believe work ...

FT Sales Associate - Sonoma

Sonoma, CA · On-site

$18.47 - $21.89/hr

Achieve and exceed sales targets through a consultative selling approach. * Perform other sales-related duties as required. Requirements PERFORMANCE REQUIREMENTS: Knowledge, Skills and Abilities

Achieve and exceed sales targets through a consultative selling approach. * Perform other sales-related duties as required. Requirements PERFORMANCE REQUIREMENTS: Knowledge, Skills and Abilities

Position Overview As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an ... We're rethinking the way people buy cars - and our associates help us do just that. We believe work ...

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Consultative Sales Associate information

See Santa Rosa, CA salary details

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How much do consultative sales associate jobs pay per hour?

As of Aug 12, 2026, the average hourly pay for consultative sales associate in Santa Rosa, CA is $20.85, according to ZipRecruiter salary data. Most workers in this role earn between $19.95 and $19.95 per hour, depending on experience, location, and employer.

What are the key skills and qualifications needed to thrive as a consultative sales associate?

To thrive as a Consultative Sales Associate, you need a solid understanding of sales principles, customer needs analysis, and product knowledge, often supported by prior sales experience or relevant training. Familiarity with customer relationship management (CRM) software and point-of-sale (POS) systems is typically required. Exceptional communication, active listening, and problem-solving skills distinguish top performers in this role. These qualities are vital for building trust, identifying solutions, and achieving sales goals through personalized customer engagement.

What is a consultative sales associate?

A Consultative Sales Associate is a sales professional who focuses on understanding a customer's needs and providing tailored solutions rather than simply pushing products. This approach involves building relationships, asking insightful questions, and offering recommendations that genuinely benefit the customer. The goal is to create a positive experience that leads to customer satisfaction and long-term loyalty. Consultative Sales Associates often work in retail, business-to-business, and service industries, where understanding customer needs is key to success.

What is the difference between Consultative Sales Associate vs Retail Sales Associate?

AspectConsultative Sales AssociateRetail Sales Associate
CredentialsHigh school diploma; sales experience; sometimes certifications in product knowledgeHigh school diploma or equivalent; sales experience often preferred
Work EnvironmentShowrooms, specialized stores, B2B settingsDepartment stores, retail outlets, malls
Employer & IndustryElectronics, luxury goods, B2B salesClothing, electronics, general retail
Search & Comparison IntentUnderstanding sales roles requiring consultative skillsGeneral retail sales roles

Consultative Sales Associates focus on understanding customer needs deeply and providing tailored solutions, often in specialized or high-value settings. Retail Sales Associates typically assist customers in a retail environment, focusing on product presentation and quick sales. While both roles involve sales skills, the consultative role emphasizes a personalized, solution-oriented approach.

How does a consultative sales associate typically collaborate with other departments to drive sales success?

Consultative Sales Associates often work closely with marketing, customer service, and product teams to ensure they have a comprehensive understanding of the products and customer needs. Collaboration usually involves sharing customer feedback, coordinating on promotional campaigns, and staying updated on product changes or inventory levels. This cross-functional teamwork helps Associates offer tailored solutions to clients, address concerns promptly, and maximize sales opportunities. Effective communication and relationship-building with these teams are key to excelling in the role.
What cities near Santa Rosa, CA are hiring for Consultative Sales Associate jobs? Cities near Santa Rosa, CA with the most Consultative Sales Associate job openings:

Sales Associate

Carmax

Santa Rosa, CA • On-site

$18.22 - $20/hr

Part-time

PTO

Posted 5 days ago


CarMax rating

8.0

Company rating: 8.0 out of 10

Based on 371 frontline employees who took The Breakroom Quiz

24th of 732 rated retailers


Job description

6077 - Santa Rosa - 2783 Corby Avenue, Santa Rosa, California, 95407

CarMax, the way your career should be! 

 

Position Overview

As a CA Sales Consultant Trainee, you will be the face of CarMax, delivering an iconic customer experience that sets us apart. Your mission is to help customers find the right vehicle for their lifestyle—not just the most expensive option—by building genuine relationships and understanding their needs. At CarMax, honesty and transparency are the foundation of our success, and those same qualities will help you thrive in this role.

No prior auto sales experience? No problem! We provide paid training, a dedicated personal sales mentor, and continuous development opportunities. If you bring strong interpersonal skills and a passion for helping people, we’ll give you the tools to succeed. This role offers career growth potential, with paths to mentorship, management, and leadership for those ready to learn and excel.

Why CarMax?

At CarMax, we are the nation’s largest retailer of used cars with stores from coast to coast, and we are still growing. We’re rethinking the way people buy cars – and our associates help us do just that. We believe work should feel meaningful and rewarding, with opportunities to make an impact every day. Whether you’re advancing your career or growing your skillset, we are here to drive you forward.

Role Responsibilities

  • Assist customers in finding vehicles that fit their needs using your knowledge of CarMax inventory.
  • Guide customers through the entire process, including appraisals, test drives, and financing applications.
  • Deliver an exceptional experience by listening actively and providing clear, honest information.
  • Complete accurate documentation for all transactions to ensure a smooth and transparent process.
  • Collaborate with team members to meet customer needs and achieve store goals.
  • Maintain a professional, customer-first approach in every interaction, and stay informed about CarMax products, services, and promotions to better serve customers.
  • Follow CarMax Environmental, Health and Safety (EH&S) requirements and maintain a clean and orderly work area.

Required Qualifications

  • Sales or customer service experience in retail or similar environments preferred.
  • Strong listening and communication skills with a customer-focused mindset.
  • High level of self-motivation and ability to work independently and as part of a team.
  • Comfort with technology for processing transactions and accessing inventory information.
  • Ability to adapt in a fast-paced, dynamic environment.
  • Commitment to integrity and transparency in every customer interaction.
  • Willingness to learn and grow through CarMax-provided training and mentorship.

About CarMax

At CarMax, we revolutionized the used car buying experience over 30 years ago by introducing transparency and integrity into the process. Our commitment to customer experience, innovation, and community has made us the nation’s largest used car retailer. With over 250 store locations and over 30,000 associates, we are proud to have been recognized as one of the Fortune 100 Best Companies to Work For® and are committed to helping our communities thrive.

As an associate, you are part of an innovative movement to empower the modern customer and drive progress. Your work fuels change—sparking ideas, overcoming challenges, and shaping what’s next. Join us in creating a better future– for our company, our customers, and the communities we call home.

CarMax is an equal opportunity employer, and all qualified candidates will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, genetic information, national origin, protected veteran status, disability status, or any other characteristic protected by law.

The hourly rate for this position is:

$18.22 - $20.00

Incentives:

In the state of California this position is eligible for incentives and bonuses.

Benefits:

Except as otherwise required by state law, those considered part-time are eligible for sick time only in states that mandate it and amounts are accrued on a per pay period basis and range from 24 hours to unlimited based on state rules. In Washington, part-time Associates receive sick leave consistent with state law.  Part-time Associates are also eligible for between 8 hours and 40 hours per year of vacation based on their length of service and subject to a 1 year waiting period.  Part-time Associates are also eligible for 4 hours of Floating Holiday Time each calendar year subject to manager approval. 

For more details about benefits, please visit our CarMax Benefits website.

Upon an applicant's request, CarMax will consider reasonable accommodation to complete the CarMax Job Application.


What CarMax employees say

Pay

Benefits

Hours and flexibility

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CarMax logo

About CarMax

Sourced by ZipRecruiter

CarMax disrupted the auto industry by delivering the honest, transparent and high-integrity experience customers want and deserve. This innovative thinking around the way cars are bought and sold has helped us become the nation's largest retailer of used cars, with over 200 locations nationwide. Our amazing team of more than 25,000 associates work together to deliver iconic customer experiences. Along the way, we help every associate grow their career and achieve their best, at work and in their community. We are recognized for our commitment to training and diversity and are one of the FORTUNE 100 Best Companies to Work For®.

Industry

Automobile dealers and finance and insurance

Company size

10,000+ Employees

Headquarters location

Henrico, VA, US