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Collegiate Licensing Jobs in Arizona (NOW HIRING)

Applicable state license where required Preferred Qualifications: * Master's degree * Collegiate baseball experience Go Anywhere with Us! 1900 centers in 39 states offering internal movement Equal ...

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Collegiate Licensing information

What is collegiate licensing?

Collegiate licensing refers to the process by which colleges and universities manage and protect the use of their names, logos, mascots, and other trademarks. Through licensing programs, schools grant permission to companies to produce merchandise featuring official school branding in exchange for royalty payments. This helps institutions ensure brand consistency, prevent unauthorized use, and generate revenue to support student programs and athletics.

What are the key skills and qualifications needed to thrive in collegiate licensing?

Success in Collegiate Licensing requires expertise in intellectual property law, marketing, and brand management, typically supported by a degree in business, marketing, or a related field. Familiarity with licensing management software, trademark registration systems, and contract negotiation tools is essential. Strong relationship-building, attention to detail, and negotiation skills help professionals excel when working with university partners, vendors, and licensees. These competencies ensure brand integrity, maximize revenue opportunities, and maintain compliance within the collegiate marketplace.

What are some common challenges faced in a collegiate licensing role, and how can they be addressed?

Professionals in collegiate licensing often navigate the complexities of protecting and promoting a university’s brand while ensuring compliance with licensing agreements. Common challenges include managing relationships with multiple licensees, monitoring unauthorized use of trademarks, and adapting to rapidly changing trends in collegiate merchandise. These challenges can be addressed by developing strong communication skills, staying updated on trademark law, and utilizing licensing management software to track products and sales. Collaboration with legal, marketing, and athletics departments is also key to ensuring the university’s brand is represented consistently and legally.

What is the difference between Collegiate Licensing vs Sports Licensing Coordinator?

AspectCollegiate LicensingSports Licensing Coordinator
Required CredentialsBachelor's degree, knowledge of licensing laws, contract managementBachelor's degree, understanding of licensing agreements, event coordination skills
Work EnvironmentOffice setting, licensing offices, university partnershipsOffice and event environments, sports organizations, licensing agencies
Employer & Industry UsageUniversities, colleges, licensing agenciesSports teams, leagues, licensing companies
Common Search & ComparisonYesYes

Collegiate Licensing primarily focuses on managing licensing agreements for college trademarks and brands, working closely with universities and licensing agencies. Sports Licensing Coordinators handle licensing for sports teams and leagues, often involving event coordination and brand management. While both roles require knowledge of licensing laws and contract management, Collegiate Licensing emphasizes university partnerships, whereas Sports Licensing Coordinators focus on sports organizations and events.

What cities in Arizona are hiring for Collegiate Licensing jobs?

Cities in Arizona with the most Collegiate Licensing job openings:

Infographic showing various Collegiate Licensing job openings in Arizona as of August 2026, with employment types broken down into 72% Full Time, 23% Part Time, and 5% Contract. Highlights an 95% In-person, and 5% Remote job distribution.

Student Marketeer - Arizona State University, Tempe

Tempe, AZ • On-site


Red Bull

7.7

Company rating: 7.7 out of 10

Based on 30 frontline employees who took The Breakroom Quiz

17th of 52 rated marketing agency

People enjoy working here

Good employer

Recommended by students


$17.75/hr

Part-time

Re-posted 7 days ago


Job description

As a Red Bull Student Marketeer, you are part of the most dynamic and empowered brand and product ambassador program in the world. Reporting to the local Field Marketing Specialist (FMS), you will learn Red Bull's target group and are responsible for driving the brand image and product understanding on your campus and in the region. You will reach new consumers, excite university students, increase sales, and drive visibility of the Red Bull brand. This includes direct contact with consumers and customers, inviting product trials, and working at Red Bull events to ensure an unforgettable brand experience for consumers. Student Marketeers value flexibility over a 9 to 5 job and love to work in a creative and inclusive working atmosphere.
RESPONSIBILITIES
Areas that play to your strengths
All the responsibilities we'll trust you with:
  • BE A BRAND & PRODUCT AMBASSADOR
    Live and breathe the brand personality traits and company values, representing the brand in a premium way through everyday interactions with consumers or customers.
    Build and execute a tailored and innovative campus plan that engages students and brings the brand to life at your university.
    Create a strong network on and around your campus, establishing and maintaining relationships with key local individuals.
    Identify local collegiate content creators in relevant Red Bull scenes and work with your FMS to bring them into the World of Red Bull.
    Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time - answering any questions and concerns from consumers.
    Work at Red Bull events, collegiate activations, and supported events to help ensure an unforgettable brand experience for consumers.
    Build awareness and encourage participation in the World of Red Bull, including collegiate events and activations.
    Increase brand engagement on your Social Media handles through authentic content.
  • BE A SALES EXPERT
    Build relationships with local sales account managers and ensure Red Bull is available and visible in outlets, on your campus and in your region.
    Collaborate with sales to open new distribution points for Red Bull within your university campus and beyond.
    Leverage relevant assets from the world of Red Bull in order to keep us top of mind in sales accounts.
    Ensure perfect execution of defined store standards.
  • EXECUTIONAL EXCELLENCE
    Deliver executional excellence and show love for the details in all areas of your role.
    Share ideas and collaborate with your team through regular face-to-face and online interaction.
    Plan & report your activities in the dedicated online platform in a timely manner and with accuracy.
    Contribute to business development by providing local insights, trends and overall opportunities.

EXPERIENCE
Your areas of knowledge and expertise
that matter most for this role:
  • Must be at least 18 years of age
  • Must have a valid US driver's license
  • University or college enrollment required
  • Must be fluent in English, additional languages an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city, including behind-the-scenes activities & hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes', and winning sales
  • A team player, willing to represent Red Bull with branded outfits and onboard the Red Bull Mini
  • Travel 0-10%
  • Permanent

THE TEAM
Red Bull Student Marketeer
Looking for the best student job in the world? As a Student Marketeer, your job is to build and execute smart sales & marketing plans to build the Red Bull brand and product consumption within the student community and beyond.
LEARN MORE
WHERE YOU'LL BE BASED
TempeArizona, United States
United StatesRed Bull North America
JOIN THE TEAM


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