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Channel Sales Manager Jobs in Madison, WI (NOW HIRING)

amphenol

Director of Sales

Janesville, WI · On-site

Sales Team & Channel Management * Direct and coordinate efforts with the Sales Team through direct end users, distribution partners, and online distribution channels. * Coordinate and align channel ...

SSI Technologies, LLC

Director of Sales

Janesville, WI · On-site

$120 - $160/hr

Develop high‑performing sales teams through coaching, mentoring, performance management, and succession planning. * Ensure alignment of regional and channel strategies to maximize market ...

Amphenol

Director of Sales

Janesville, WI · On-site

Sales Team & Channel Management * Direct and coordinate efforts with the Sales Team through direct end users, distribution partners, and online distribution channels. * Coordinate and align channel ...

Qualys

Channel Account Manager

Madison, WI · On-site

As a Channel Account Manager, you will play a pivotal role expanding our US partner market through ... Sales and Revenue Growth: * Drive revenue growth through partners identifying and capitalizing on ...

Franklin Electric

Regional Sales Manager

Madison, WI · On-site +1

Regional Sales Manager Department: Sales / Marketing Employment Type: Full Time Location: US ... Working closely with customers, channel partners, and internal stakeholders, you will help expand ...

Franklin Electric Co.

Regional Sales Manager

Madison, WI · On-site

$90 - $140/hr

Regional Sales Manager Department: Sales / Marketing Employment Type: Full Time Location: US ... Working closely with customers, channel partners, and internal stakeholders, you will help expand ...

BestPack

Regional Sales Manager

Oregon, WI · On-site

$110 - $170/hr

The Regional Sales Manager (RSM) contributes to company success by developing leads, establishing ... Directs channel development activity and coordinates sales distribution by establishing sales ...

New

Ulta Beauty

Sales Manager

Madison, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Janesville, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Madison, WI · On-site

$55 - $90/hr

GENERAL SUMMARY & SCOPE The Sales Manager (SM) is responsible for leading through Ulta Beauty ... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ...

Ulta Beauty, Inc.

Sales Manager

Madison, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Madison, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Madison, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Madison, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

Ulta Beauty, Inc.

Sales Manager

Janesville, WI · On-site

... channel, and retail shrink as set by Ulta Beauty for the store. * Drive company profitability by ... Financial management: success with driving top-line sales, interpreting reporting data, managing ...

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Showing results 1-20

All JobsChannel Sales JobsChannel Sales Manager JobsChannel Sales Manager Jobs in Madison, WI

Channel Sales Manager information

See Madison, WI salary details

$59.5K

$144.2K

$154.2K

How much do channel sales manager jobs pay per year?

As of Sep 4, 2026, the average yearly pay for channel sales manager in Madison, WI is $144,192.00, according to ZipRecruiter salary data. Most workers in this role earn between $153,200.00 and $153,200.00 per year, depending on experience, location, and employer.

What is a channel sales manager?

A channel sales manager facilitates indirect sales deals to third-party resellers of goods and services. Job duties include training a sales team, building relationships with dealers and resellers, educating retail managers about products, developing sales strategies, and meeting sales objectives. The qualifications for a career as a channel sales manager are a bachelor’s degree in business or marketing, substantial experience in business development and sales, creative problem-solving skills, and leadership abilities.

What is a channel sales manager?

A Channel Sales Manager is a professional responsible for developing and managing relationships with third-party partners, such as distributors, resellers, or agents, to sell a company’s products or services. They create strategies to increase sales through these channels, provide support and training, and ensure partners meet sales targets. Channel Sales Managers also analyze market trends and collaborate with internal teams to optimize channel performance.

What are the key skills and qualifications needed to thrive as a channel sales manager, and why are they important?

To thrive as a Channel Sales Manager, you need expertise in sales strategy, partner relationship management, and a solid understanding of channel sales models, often supported by a degree in business or marketing. Familiarity with CRM software, partner portals, and sales analytics tools is typically required, along with relevant certifications like Certified Channel Sales Professional (CCSP). Exceptional communication, negotiation, and networking skills help build strong alliances and drive partner performance. These competencies are crucial for expanding market reach, optimizing channel partner productivity, and achieving revenue targets.

How does a channel sales manager typically collaborate with partners and internal teams to drive sales growth?

As a Channel Sales Manager, you will frequently collaborate with external partners such as resellers, distributors, and system integrators to develop joint business plans, provide product training, and align on sales targets. Internally, you will work closely with marketing, product, and support teams to ensure partners have the resources and information needed to succeed. Success in this role relies on clear communication, building strong relationships, and proactively addressing partner needs to maximize mutual growth. Regular meetings, performance reviews, and co-marketing activities are common aspects of your weekly responsibilities.

What is the difference between Channel Sales Manager vs Sales Account Executive?

AspectChannel Sales ManagerSales Account Executive
Primary FocusManaging channel partner relationships and developing indirect sales channelsDirectly selling products/services to individual clients or businesses
Work EnvironmentCollaborates with partners, manages channel programs, often in a team settingEngages directly with prospects and clients, often in a solo or small team setting
Required CredentialsSales experience, industry knowledge, sometimes certifications in sales or channel managementSales experience, strong communication skills, often a background in direct sales

The main difference is that a Channel Sales Manager focuses on building and managing relationships with channel partners to expand sales, while a Sales Account Executive directly sells to individual customers. Both roles require sales skills and industry knowledge but differ in their target audiences and work environments.

How much do channel sales managers make in the US?

Channel sales managers in the US typically earn an average salary between $80,000 and $130,000 annually, depending on experience, industry, and location. Compensation may also include bonuses, commissions, and benefits, reflecting their role in developing partner networks and driving sales growth.
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Channel Sales Manager jobs near you
Infographic showing various Channel Sales Manager job openings in Madison, WI as of August 2026, with employment types broken down into 1% As Needed, 77% Full Time, 21% Part Time, and 1% Contract. Highlights an 93% Physical, 3% Hybrid, and 4% Remote job distribution, with an average salary of $144,192 per year, or $69.3 per hour.

Distribution and Marketing Manager

Amphenol

Janesville, WI • On-site

Full-time

Re-posted 17 days ago

Key responsibilities

  • Drive growth through SSI Technologies' distribution channel by developing relationships, supporting partner success, and driving channel performance.

  • Plan and execute marketing programs, campaigns, and product launches to build brand awareness, generate demand, and support product launches.

  • Coordinate with internal teams and external partners to maintain inventory levels, monitor sell-through data, and support demand fulfillment.

Job description

Position Summary:
The Distribution Sales and Marketing Manager is an individual contributor responsible for driving growth through SSI Technologies' distribution channel while leading marketing initiatives that support the company's overall business objectives. This role works cross-functionally with sales, product management, engineering, operations, customer service, and leadership teams to align channel strategy, marketing activities, and revenue goals.
The position focuses on two primary areas: (1) growing sales through distributors and channel partners by developing relationships, supporting partner success, and driving channel performance; and (2) planning and executing marketing programs that build brand awareness, generate demand, and support product launches across SSI's markets.
Based at SSI Technologies' headquarters in Janesville, Wisconsin, with the potential for a hybrid arrangement within the Midwest region, this role serves as a key connector across the organization, helping ensure sales, marketing, and business initiatives are aligned to support growth.
Position Requirements:
  1. Grow Channel Sales
    1. Drive profitable sales growth through distributors and channel partners.
    2. Achieve channel sales, margin, and sell-through targets.
  2. Manage Distributor Network
    1. Recruit, onboard, and support distributors and channel partners.
    2. Conduct business reviews, set goals, monitor performance, and identify coverage gaps.
  3. Enable Partner Success
    1. Provide product, sales, and marketing training.
    2. Develop tools, resources, and programs that help partners effectively sell SSI products.
  4. Manage Channel Programs
    1. Develop and administer pricing, rebates, MDF, promotions, and incentive programs.
    2. Monitor program effectiveness and maintain channel profitability.
  5. Support Inventory and Demand Planning
    1. Coordinate with distributors and operations to maintain inventory levels and product availability.
    2. Monitor sell-through and point-of-sale data to support demand fulfillment.
  6. Lead Marketing Strategy and Execution
    1. Develop and manage the annual marketing plan and budget.
    2. Execute campaigns, product launches, and demand-generation activities.
  7. Manage Brand and Communications
    1. Oversee branding, messaging, advertising, public relations, social media, and sales collateral.
    2. Ensure consistent brand presence across all channels.
  8. Oversee Digital Marketing
    1. Manage SSI's website, online product listings, SEO, and marketing analytics
  9. Coordinate Trade Shows and Events
    1. Plan and execute trade shows, distributor events, and industry association activities.
  10. Provide Market Insights
    1. Monitor market trends, competitor activity, pricing, and channel opportunities.
    2. Represent customer and channel feedback to support product development.
  11. Forecast and Report Performance
    1. Maintain CRM data, forecast sales, and report on channel and marketing results.
  12. Collaborate Across Functions
    1. Work closely with sales, product management, engineering, customer service, and operations to support business objectives.
  13. Manage Resources and Budget
    1. Lead marketing and channel support resources as applicable.
    2. Manage budgets, agencies, and external vendors.
  14. Individuals directed by management to operate a vehicle for work purposes will observe the requirements of the Fleet Safety Program.
  15. Support, promote, and perform in a manner consistent with continuous improvement goals and the values of SSI Technologies, LLC. which includes following the policies, procedures, and requirements of our Quality Management and IS0 14001 Environmental Management Systems.
  16. All other duties as assigned by your supervisor.

Professional/Technical Experience, Skills and Education:
  1. Bachelor's degree in Marketing, Business, Communications, Engineering, or a related field; or equivalent combination of education and experience. MBA or advanced degree a plus, Required.
  2. Experience growing sales through distributors or other channel partners, including partner recruitment, onboarding, and performance management., required.
  3. Strong background in planning and executing marketing programs, product launches, and demand-generation activities. Familiarity with pricing, rebates, promotions, and other channel incentive programs. Required.
  4. Experience coordinating inventory, demand planning, or sell-through analysis with internal and external partners, required.
  5. Proficiency with CRM systems, marketing tools, and basic reporting/analytics. Required.
  6. Experience in a manufacturing, industrial, automotive, technical, or similar B2B environment preferred. Preferred.
  7. Experience with digital marketing, website management, SEO, trade shows, or PR preferred.
  8. 5+ years of experience in channel sales, distributor management, product marketing, or B2B marketing, required.

Key Attributes:
  • Performs under minimal supervision.
  • Handles complex issues.
  • Comprehensive level of knowledge.
  • Provides mentoring and coaching.

Applicants must be authorized to work for ANY employer in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

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