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Category Development Manager Jobs in High Point, NC

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Category Development Manager information

See High Point, NC salary details

$26.3K

$58.3K

$89.7K

How much do category development manager jobs pay per year?

As of Aug 27, 2026, the average yearly pay for category development manager in High Point, NC is $58,309.00, according to ZipRecruiter salary data. Most workers in this role earn between $54,000.00 and $60,700.00 per year, depending on experience, location, and employer.

What is a category development manager?

Category Development Managers are professionals responsible for driving the growth and performance of a specific product category within a company. They analyze market trends, consumer behavior, and sales data to develop and implement strategies that maximize sales and profitability. Their role often involves collaborating with sales, marketing, and supply chain teams, as well as building relationships with retailers and key stakeholders. By identifying opportunities and optimizing product assortments, Category Development Managers help ensure their category remains competitive in the marketplace.

How does a category development manager typically collaborate with sales and marketing teams to drive category growth?

A Category Development Manager works closely with both sales and marketing teams by analyzing market trends, shopper insights, and sales data to identify growth opportunities within specific product categories. They often lead cross-functional meetings to align on strategies for assortment, pricing, and promotional activities. Effective collaboration ensures that marketing campaigns and sales initiatives are tailored to drive category performance and meet retailer objectives. This teamwork not only boosts category sales but also strengthens relationships with key retail partners.

What are the key skills and qualifications needed to thrive as a category development manager, and why are they important?

To thrive as a Category Development Manager, you need strong analytical skills, commercial acumen, and experience in category management, often supported by a degree in business or marketing. Proficiency with data analytics tools, syndicated data platforms (such as Nielsen or IRI), and advanced Excel skills is typically required. Exceptional communication, relationship-building, and strategic thinking are valuable soft skills that help drive collaboration across teams and with clients. These competencies are crucial for identifying growth opportunities, optimizing product assortments, and building effective retail strategies in competitive markets.

What is the difference between Category Development Manager vs Product Manager?

AspectCategory Development ManagerProduct Manager
Primary FocusDeveloping and expanding product categories within a marketManaging individual products from conception to launch
Work EnvironmentMarket analysis, category strategy, cross-functional collaborationProduct lifecycle management, user experience, feature development
Required CredentialsBusiness or marketing degree, industry-specific knowledgeBusiness, marketing, or technical degree, product management certifications

While both roles involve strategic planning, the Category Development Manager focuses on broad category growth and market positioning, whereas the Product Manager concentrates on specific product development and lifecycle management. Understanding these differences helps align career goals and employer expectations.

What job categories do people searching Category Development Manager jobs in High Point, NC look for?

The top searched job categories for Category Development Manager jobs in High Point, NC are:

What cities near High Point, NC are hiring for Category Development Manager jobs?

Cities near High Point, NC with the most Category Development Manager job openings:

Category Development Manager jobs near you
Infographic showing various Category Development Manager job openings in High Point, NC as of August 2026, with employment types broken down into 1% As Needed, 83% Full Time, 14% Part Time, and 2% Contract. Highlights an 86% Physical, 3% Hybrid, and 11% Remote job distribution, with an average salary of $58,309 per year, or $28 per hour.

Retail Category Manager, Produce

Greensboro, NC • Hybrid

The Fresh Market, Inc.
Retail • 10K+ employees

6.1

Company rating: 6.1 out of 10

Based on 274 frontline employees who took The Breakroom Quiz

58th of 123 rated grocery stores

People enjoy working here

Recommended by students

Recommended by parents

Learn more about The Fresh Market, Inc.external

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 18 days ago

Job description

The Fresh Market & You:

Our mission is to make everyday eating extraordinary for our guests. We create a warm, welcoming, memorable experience with exceptional, personal service. We’re looking for a new team member who strives for excellence and brings positive energy, commitment, and a “can-do” attitude to work every day. We value teamwork and celebrate our successes as a team and will value your contribution!

 

Added Benefits for choosing The Fresh Market Team:

  • Team Member discount up to 30%
  • Health, Dental, & Vision insurance available for individual, spouse, partner, and family.
  • 401K contribution and match for part-time and full-time team members
  • Personal time off and additional time off purchase plans are available
  • AND much more!
About the Position:

The Fresh Market currently has an opening for a Retail Category Manager, Produce in our Store Support Center (099). The Retail Category Manager will support the department in the creation, development, execution, and financial performance of an assigned category.

What You'll Do:
  • Set product assortment for your category based on brand standards and item performance.
  • Develop pricing strategy to achieve department financial goals.
  • Define the promotional strategy based on the role of your category.
  • Determine merchandising minimums, by SKU, for your category.
  • Optimize sales to space through the category review process.
  • Define monthly shrink targets by category.
  • Evaluate new item performance.
  • Maintain schematic integrity with consistent review and updates.
  • Review fixture plans for new store openings.
  • Define and collaborate with cross-functional partners on marketing strategy to support category programs.
  • Monitor trends in new products, consumer behavior, market share, and competition, to inform decisions and initiate and enable innovation.
  • Finds and evaluates new vendors and approves new items/vendors for buys.
  • Ensure quality standards are upheld.
Qualifications:

At a minimum, you will need:

  • Bachelor’s degree or equivalent experience.
  •  4-7+ years of Category Management or related experience.
  • Deep knowledge and understanding of the grocery business and systems/processes.
  • Experience in understanding consumer demand in the fast-paced retail/grocery environment.
  • Ability to develop/maintain strong working relationships with peers and cross-functional teams.
  • Possesses strong merchandising, product, and marketing skills.
  • Demonstrate strong analytical, negotiating, and problem-solving skills.
  • Willing and able to travel for trade shows and store trips.
  • Flexible and adaptive to changing priorities.
  • Able to organize and prioritize workload to meet deadlines.
  • Demonstrated skills with MS Office applications.
  • Project management skills.

Preferred qualifications:

  • Demonstrated experience utilizing Nielsen and/or IRI.
  • Experience with MicroStrategy.

REASONABLE ACCOMMODATIONS: Consistent with applicable laws, TFM will make reasonable accommodations for qualified applicants and team members, unless doing so would result in an undue hardship to TFM. This guiding principle applies to all aspects of employment, including hiring and job assignment, compensation, discipline, termination, and access to benefits and training.

We are proud to be an Equal Opportunity Employer:

Qualified applicants will receive consideration for employment without regard race, color, creed, religion, age, sex, gender, sexual orientation, gender identity, pregnancy and related medical conditions, national origin, genetic information, uniformed service, veteran status, disability, or any other basis prohibited by federal or state law.

The statements in this job description are provided to describe the general nature and level of work expected in this role. While these statements include the essential functions of the job, they are not intended to be a complete list of all responsibilities, duties and skills required. As we work as a team, there may be times team members are needed to perform duties outside of their normal responsibilities based on business needs.

#LI-HF1 #LI-HYBRID

Fresh Market logo

About Fresh Market

Sourced by ZipRecruiter

The Fresh Market is a renowned American chain of gourmet supermarkets based in Greensboro, North Carolina. Established in 1982, the company operates in the retail industry, predominantly specializing in offering superior quality, freshness, and variety of products. Their product catalog includes a variety of fresh food products, gourmet groceries, baked goods, and delicacies, among others. With a mission of "making everyday eating extraordinary," they are committed to providing customers with the freshest and finest quality food. Over the years, The Fresh Market has gained significant recognition in the industry, having successfully established over 150 stores across the United States.

Industry

Retail

Company size

10,000+ Employees

Headquarters location

Greensboro, NC, US

Year founded

1982

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What The Fresh Market employees say

Pay

Benefits

Hours and flexibility

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