... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
Marketing and Communications Specialist
Mclean, VA Β· On-site
$61K - $80K/yr
... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
Quick apply
Marketing and Communications Specialist
Mclean, VA Β· On-site
$61K - $80K/yr
... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
Marketing and Communications Specialist
Mclean, VA Β· On-site
$61K - $80K/yr
... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
Marketing and Communications Specialist
Mclean, VA Β· On-site
$61K - $80K/yr
... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. * Strong organizational skills ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. * Strong organizational skills ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. * Strong organizational skills ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. * Strong organizational skills ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. Strong organizational skills ...
... content creation, project coordination, website management, multimedia collaboration, and branded ... Excellent written, verbal, and interpersonal communication skills. Strong organizational skills ...
Senior Graphic Designer
Mclean, VA Β· Hybrid
$135K/yr
... branded merchandise, and card products. This is a design-focused role centered on visual ... Content, compliance, and regulatory questions are routed to the responsible officer before ...
Quick apply
Senior Graphic Designer
Mclean, VA Β· Hybrid
$135K/yr
... branded merchandise, and card products. This is a design-focused role centered on visual ... Content, compliance, and regulatory questions are routed to the responsible officer before ...
Marketing Associate
Arlington, VA Β· On-site
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Marketing Associate
Arlington, VA Β· On-site
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Senior Graphic Designer
Mclean, VA Β· On-site
$66K - $90K/yr
... branded merchandise, and card products. This is a design-focused role centered on visual ... Content, compliance, and regulatory questions are routed to the responsible officer before ...
Senior Graphic Designer
Mclean, VA Β· On-site
$66K - $90K/yr
... branded merchandise, and card products. This is a design-focused role centered on visual ... Content, compliance, and regulatory questions are routed to the responsible officer before ...
Marketing Associate
Arlington, VA Β· Hybrid
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Marketing Associate
Arlington, VA Β· Hybrid
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Marketing Associate
Arlington, VA Β· On-site
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Quick apply
Marketing Associate
Arlington, VA Β· On-site
$70K - $90K/yr
... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...
Vice President Communications
Mclean, VA Β· On-site
Drive strategic content such as published papers, industry insights, and co-branded announcements ... Exceptional written, verbal, and interpersonal communication skills.
Vice President Communications
Mclean, VA Β· On-site
Drive strategic content such as published papers, industry insights, and co-branded announcements ... Exceptional written, verbal, and interpersonal communication skills.
Corporate Marketing Associate, CoStar Group - Arlington, VA
Arlington, VA Β· On-site
$71K - $97K/yr
Develop content for corporate initiatives, recruitment campaigns, presentations, and targeted ... Manage the company's branded merchandise program, including vendor relationships, product selection ...
Corporate Marketing Associate, CoStar Group - Arlington, VA
Arlington, VA Β· On-site
$71K - $97K/yr
Develop content for corporate initiatives, recruitment campaigns, presentations, and targeted ... Manage the company's branded merchandise program, including vendor relationships, product selection ...
Social Media Marketing Intern (Summer 2027)
Reston, VA Β· On-site
$21 - $30/hr
Create social media content (e.g., recruiting, events, corporate news posts, videos) and campaigns ... Writing experience, including blog posts, press releases, or any corporate writing examples
Social Media Marketing Intern (Summer 2027)
Reston, VA Β· On-site
$21 - $30/hr
Create social media content (e.g., recruiting, events, corporate news posts, videos) and campaigns ... Writing experience, including blog posts, press releases, or any corporate writing examples
IN-HOUSE SOCIAL MEDIA MANAGER & CONTENT CREATOR Full-Time | On-Site | Virginia Beach, Virginia The ... Write engaging captions and promotional copy that sound natural and inviting * Monitor performance ...
Quick apply
IN-HOUSE SOCIAL MEDIA MANAGER & CONTENT CREATOR Full-Time | On-Site | Virginia Beach, Virginia The ... Write engaging captions and promotional copy that sound natural and inviting * Monitor performance ...
IN-HOUSE SOCIAL MEDIA MANAGER & CONTENT CREATOR Full-Time | On-Site | Virginia Beach, Virginia The ... Write engaging captions and promotional copy that sound natural and inviting * Monitor performance ...
Quick apply
IN-HOUSE SOCIAL MEDIA MANAGER & CONTENT CREATOR Full-Time | On-Site | Virginia Beach, Virginia The ... Write engaging captions and promotional copy that sound natural and inviting * Monitor performance ...
Designer, University Communications
Charlottesville, VA Β· On-site
$31 - $38.25/hr
Experience in higher education, marketing agencies or another strongly branded organization ... Content Studio - consist of designers, photographers, writers, video producers and social media ...
Designer, University Communications
Charlottesville, VA Β· On-site
$31 - $38.25/hr
Experience in higher education, marketing agencies or another strongly branded organization ... Content Studio - consist of designers, photographers, writers, video producers and social media ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Marketing and Communications Coordinator
Mclean, VA Β· On-site
$45K - $61K/yr
The Marketing & Communications Coordinator is a key player within the marketing team, with a focus on creating dynamic, branded visual and written content for our corporate and community teams. We ...
Branded Content Writer information
See Virginia salary details
$13.58 - $21.32
17% of jobs
$23.19 is the 25th percentile. Wages below this are outliers.
$21.32 - $29.05
33% of jobs
$29.05 - $36.79
19% of jobs
$41.04 is the 75th percentile. Wages above this are outliers.
$36.79 - $44.52
11% of jobs
$44.52 - $52.26
6% of jobs
$52.26 - $59.99
3% of jobs
$59.99 - $67.73
2% of jobs
$67.73 - $75.46
2% of jobs
$75.46 - $83.20
0% of jobs
$83.20 - $90.93
3% of jobs
$90.93 - $98.67
3% of jobs
$13
$40
$98
How much do branded content writer jobs pay per hour?
What is a branded content writer?
How does a branded content writer typically collaborate with marketing and design teams?
What are the key skills and qualifications needed to thrive as a branded content writer, and why are they important?
What is the difference between Branded Content Writer vs Copywriter?
| Aspect | Branded Content Writer | Copywriter |
|---|---|---|
| Primary Focus | Creating content that promotes a brand's identity and values | Writing persuasive text for advertisements and marketing materials |
| Work Environment | Marketing agencies, brand teams, digital media | Advertising agencies, marketing departments, freelance |
| Skills & Credentials | Strong storytelling, branding knowledge, content marketing | Persuasive writing, SEO, advertising principles |
While both roles involve writing, a Branded Content Writer focuses on developing engaging content that builds brand identity and connects with audiences, often in long-form formats. A Copywriter primarily crafts concise, persuasive messages aimed at driving immediate action, such as sales or clicks. Understanding these differences helps employers and job seekers align expectations and skills for each role.
Are branded content writers still in demand?
How much does a branded content writer make?

Marketing and Communication Manager
Mclean, VA β’ On-site
Other
Medical, Dental, Vision, Life, Retirement, PTO
This job post hasΒ expired 1 day ago.Β Applications are no longer accepted.
Key responsibilities
Draft, coordinate, and support company-wide communications, including organizational announcements, milestone updates, policy highlights, newsletters, memos, and leadership messages.
Support employee engagement initiatives, including recognition campaigns, culture-focused events, and volunteer programs.
Design and maintain branded materials, including presentations, infographics, social media graphics, and visual content for marketing and internal communications.
Job description
Aretum is a mission-driven organization committed to delivering innovative, technology-enabled solutions to our customers across defense, civilian, and homeland security sectors. Our teams work at the intersection of strategy, technology, and transformation, helping agencies solve their most critical challenges. We believe in investing in our people and creating a culture where collaboration, inclusion, and professional growth are at the forefront.
Job SummaryThe Marketing and Communication Manager supports Aretum's internal communications, employee engagement, marketing content, and branded design needs. This role develops company announcements, executive messages, newsletters, recognition content, website updates, LinkedIn posts, presentations, one-pagers, and other visual materials that align with Aretum's brand, culture, and business objectives. The position also supports employee events, volunteer initiatives, and digital content performance tracking to strengthen engagement, consistency, and overall brand presence.
Due to the nature of our work as a federal consulting organization, employees may be expected to handle Controlled Unclassified Information (CUI) and must adhere to applicable safeguarding and compliance requirements.
ResponsibilitiesCorporate Communications
- Draft, coordinate, and support company-wide communications, including organizational announcements, milestone updates, policy highlights, newsletters, memos, and leadership messages.
- Prepare internal messages on behalf of the CEO and executive leadership team, ensuring communications are clear, professional, and aligned with ARETUMβs strategy, culture, and tone.
- Maintain consistency in messaging, cadence, formatting, and communication standards across internal channels.
Employee Engagement, Culture, and Recognition
- Support employee engagement initiatives, including anniversary celebrations, appreciation days, recognition campaigns, and culture-focused events.
- Coordinate virtual and in-person employee events that promote connection, collaboration, and company culture.
- Support volunteer, community service, and values-driven programs, including Champions for Change and related initiatives.
- Manage employee recognition efforts, including award coordination, employee spotlights, nomination support, and related communications.
Graphic Design and Brand Support
- Design and maintain branded materials, including presentations, one-pagers, infographics, templates, social media graphics, internal communication visuals, and occasional print materials.
- Support business development and proposal efforts through custom graphics, visual storytelling, and professionally formatted materials.
- Ensure all creative materials align with ARETUMβs brand guidelines and meet standards for clarity, consistency, accessibility, and professionalism.
- Build and maintain a shared library of approved design assets, graphics, and templates for cross-functional use.
Marketing Content and Digital Communications
- Maintain and update ARETUMβs website content, graphics, and visual elements to ensure accuracy, consistency, and brand alignment.
- Manage LinkedIn content in coordination with internal teams to promote company milestones, employee engagement, events, achievements, and organizational updates.
- Draft, format, and coordinate marketing materials, internal announcements, leadership communications, newsletters, and press release content for executive review.
- Partner with internal stakeholders to gather content, organize messaging, and ensure timely delivery of communication and marketing materials.
Web, Analytics, and Content Improvement
- Monitor website performance and basic engagement metrics to help inform content updates, design improvements, and user experience enhancements.
- Track digital content effectiveness and recommend improvements based on engagement, accessibility, usability, and brand consistency.
- Support ongoing improvements to ARETUMβs web presence, digital content organization, and overall communication effectiveness.
- 5+years of experience in graphic design, visual communications, or marketing roles
- Portfolio that shows strong design across digital and printβespecially clean, branded layouts
- Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and/or Canva
- Familiarity with WordPress or similar CMS tools, and basic web best practices
- Strong writing/editing skills with attention to formatting, tone, and clarity
- Ability to work independently and manage multiple projects in a fast-paced environment
- Comfortable collaborating with multiple departments and senior leaders
- Experience supporting proposal design in agovcon
- Light video editing or motion graphics
- Working knowledge of SEO, UX, or accessibility design standards
- Experience working in a high-growth or mid-sized company
EEO Statement
Aretum is committed to fostering a workplace rooted in excellence, integrity, and equal opportunity for all. We adhere to merit-based hiring practices, ensuring that all employment decisions are made based on qualifications, skills, and ability to perform the job, without preference or consideration of factors unrelated to job performance.
As an Equal Opportunity Employer, Aretum complies with all applicable federal, state, and local employment laws.
We are proud to support our nationβs veterans and military families, providing career opportunities that honor their service and experience.
If you require reasonable accommodation during the hiring process due to a disability, please contact hr@aretum.com for assistance.
Equal Opportunity Employer/Veterans/Disabled
U.S. Work AuthorizationApplicants must be U.S. citizen or currently authorized to work in the United States on a full-time basis. This position supports a federal government contract and requires the ability to obtain and maintain a Public Trust or Suitability Determination, depending on the agencyβs background investigation requirements. Sponsorship is not available.
- Health Care Plan (Medical, Dental & Vision)
- Retirement Plan (401k, IRA)
- Life Insurance (Basic, Voluntary & AD&D)
- Paid Time Off (Vacation, Sick & Public Holidays)
- Family Leave (Maternity, Paternity)
- Short Term & Long-Term Disability