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Branded Content Writer Jobs in Virginia (NOW HIRING)

Marketing and Communications Specialist

Mclean, VA Β· On-site

$61K - $80K/yr

... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...

Marketing and Communications Specialist

Mclean, VA Β· On-site

$61K - $80K/yr

... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...

Marketing Associate

Arlington, VA Β· On-site

$70K - $90K/yr

... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...

Senior Graphic Designer

Mclean, VA Β· On-site

$66K - $90K/yr

... branded merchandise, and card products. This is a design-focused role centered on visual ... Content, compliance, and regulatory questions are routed to the responsible officer before ...

Marketing Associate

Arlington, VA Β· Hybrid

$70K - $90K/yr

... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...

Marketing Associate

Arlington, VA Β· On-site

$70K - $90K/yr

... quality branded merchandise for employees, partners, and events, including new hires, company ... content creation, or internal communications. * Strong written and verbal communication skills ...

Drive strategic content such as published papers, industry insights, and co-branded announcements ... Exceptional written, verbal, and interpersonal communication skills.

Showing results 21-40

Branded Content Writer information

See Virginia salary details

$13

$40

$98

How much do branded content writer jobs pay per hour?

As of Sep 11, 2026, the average hourly pay for branded content writer in Virginia is $40.11, according to ZipRecruiter salary data. Most workers in this role earn between $23.37 and $46.01 per hour, depending on experience, location, and employer.

What is a branded content writer?

A Branded Content Writer is a professional who creates engaging written content that aligns with a brand’s voice, values, and marketing goals. Their work often includes articles, blog posts, social media copy, and advertorials that subtly promote a brand while providing value and information to the audience. Unlike traditional copywriters, branded content writers focus on storytelling and building brand loyalty rather than direct sales pitches. Their goal is to connect with audiences authentically and enhance brand awareness through compelling narratives.

How does a branded content writer typically collaborate with marketing and design teams?

Branded Content Writers often work closely with marketing strategists and designers to ensure that content aligns with overarching campaign goals and brand guidelines. Regular brainstorming sessions, feedback loops, and shared project management tools facilitate smooth collaboration. Writers may provide initial content drafts, which are then reviewed and refined with input from designers for visual alignment and marketing teams for messaging consistency. This collaborative process helps ensure that the final content not only engages the target audience but also drives brand objectives effectively.

What are the key skills and qualifications needed to thrive as a branded content writer, and why are they important?

To thrive as a Branded Content Writer, you need strong writing, storytelling, and research skills, often supported by a background in marketing, communications, or journalism. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically essential. Creativity, adaptability, and the ability to collaborate effectively help writers craft compelling stories that align with brand voice and goals. These skills ensure content is engaging, on-brand, and drives audience engagement and business results.

What is the difference between Branded Content Writer vs Copywriter?

AspectBranded Content WriterCopywriter
Primary FocusCreating content that promotes a brand's identity and valuesWriting persuasive text for advertisements and marketing materials
Work EnvironmentMarketing agencies, brand teams, digital mediaAdvertising agencies, marketing departments, freelance
Skills & CredentialsStrong storytelling, branding knowledge, content marketingPersuasive writing, SEO, advertising principles

While both roles involve writing, a Branded Content Writer focuses on developing engaging content that builds brand identity and connects with audiences, often in long-form formats. A Copywriter primarily crafts concise, persuasive messages aimed at driving immediate action, such as sales or clicks. Understanding these differences helps employers and job seekers align expectations and skills for each role.

Are branded content writers still in demand?

Branded content writers are still in demand as companies continue to invest in content marketing to engage audiences and build brand awareness. Skills in storytelling, SEO, and familiarity with digital platforms remain valuable in this role, which often involves creating content for social media, blogs, and websites.

How much does a branded content writer make?

Branded content writers typically earn between $45,000 and $85,000 annually, depending on experience, location, and the complexity of projects. Entry-level writers may start around $40,000, while experienced professionals or those working for large companies can earn over $100,000. Skills in storytelling, SEO, and familiarity with content management tools can influence salary levels.
Infographic showing various Branded Content Writer job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 72% Full Time, 23% Part Time, 1% Temporary, and 3% Contract. Highlights an 76% Physical, 3% Hybrid, and 21% Remote job distribution, with an average salary of $83,430 per year, or $40.1 per hour.

Marketing and Communication Manager

Mclean, VA β€’ On-site

Other

Medical, Dental, Vision, Life, Retirement, PTO

This job post hasΒ expired 1 day ago.Β Applications are no longer accepted.


Key responsibilities

  • Draft, coordinate, and support company-wide communications, including organizational announcements, milestone updates, policy highlights, newsletters, memos, and leadership messages.

  • Support employee engagement initiatives, including recognition campaigns, culture-focused events, and volunteer programs.

  • Design and maintain branded materials, including presentations, infographics, social media graphics, and visual content for marketing and internal communications.


Job description

About Aretum

Aretum is a mission-driven organization committed to delivering innovative, technology-enabled solutions to our customers across defense, civilian, and homeland security sectors. Our teams work at the intersection of strategy, technology, and transformation, helping agencies solve their most critical challenges. We believe in investing in our people and creating a culture where collaboration, inclusion, and professional growth are at the forefront.

Job Summary

The Marketing and Communication Manager supports Aretum's internal communications, employee engagement, marketing content, and branded design needs. This role develops company announcements, executive messages, newsletters, recognition content, website updates, LinkedIn posts, presentations, one-pagers, and other visual materials that align with Aretum's brand, culture, and business objectives. The position also supports employee events, volunteer initiatives, and digital content performance tracking to strengthen engagement, consistency, and overall brand presence.

Due to the nature of our work as a federal consulting organization, employees may be expected to handle Controlled Unclassified Information (CUI) and must adhere to applicable safeguarding and compliance requirements.

Responsibilities

Corporate Communications

  • Draft, coordinate, and support company-wide communications, including organizational announcements, milestone updates, policy highlights, newsletters, memos, and leadership messages.
  • Prepare internal messages on behalf of the CEO and executive leadership team, ensuring communications are clear, professional, and aligned with ARETUM’s strategy, culture, and tone.
  • Maintain consistency in messaging, cadence, formatting, and communication standards across internal channels.

Employee Engagement, Culture, and Recognition

  • Support employee engagement initiatives, including anniversary celebrations, appreciation days, recognition campaigns, and culture-focused events.
  • Coordinate virtual and in-person employee events that promote connection, collaboration, and company culture.
  • Support volunteer, community service, and values-driven programs, including Champions for Change and related initiatives.
  • Manage employee recognition efforts, including award coordination, employee spotlights, nomination support, and related communications.

Graphic Design and Brand Support

  • Design and maintain branded materials, including presentations, one-pagers, infographics, templates, social media graphics, internal communication visuals, and occasional print materials.
  • Support business development and proposal efforts through custom graphics, visual storytelling, and professionally formatted materials.
  • Ensure all creative materials align with ARETUM’s brand guidelines and meet standards for clarity, consistency, accessibility, and professionalism.
  • Build and maintain a shared library of approved design assets, graphics, and templates for cross-functional use.

Marketing Content and Digital Communications

  • Maintain and update ARETUM’s website content, graphics, and visual elements to ensure accuracy, consistency, and brand alignment.
  • Manage LinkedIn content in coordination with internal teams to promote company milestones, employee engagement, events, achievements, and organizational updates.
  • Draft, format, and coordinate marketing materials, internal announcements, leadership communications, newsletters, and press release content for executive review.
  • Partner with internal stakeholders to gather content, organize messaging, and ensure timely delivery of communication and marketing materials.

Web, Analytics, and Content Improvement

  • Monitor website performance and basic engagement metrics to help inform content updates, design improvements, and user experience enhancements.
  • Track digital content effectiveness and recommend improvements based on engagement, accessibility, usability, and brand consistency.
  • Support ongoing improvements to ARETUM’s web presence, digital content organization, and overall communication effectiveness.
  • 5+years of experience in graphic design, visual communications, or marketing roles
  • Portfolio that shows strong design across digital and printβ€”especially clean, branded layouts
  • Proficiency in Adobe Creative Suite (Illustrator, InDesign, Photoshop) and/or Canva
  • Familiarity with WordPress or similar CMS tools, and basic web best practices
  • Strong writing/editing skills with attention to formatting, tone, and clarity
  • Ability to work independently and manage multiple projects in a fast-paced environment
  • Comfortable collaborating with multiple departments and senior leaders
Preferred Qualifications
  • Experience supporting proposal design in agovcon
  • Light video editing or motion graphics
  • Working knowledge of SEO, UX, or accessibility design standards
  • Experience working in a high-growth or mid-sized company

EEO Statement

Aretum is committed to fostering a workplace rooted in excellence, integrity, and equal opportunity for all. We adhere to merit-based hiring practices, ensuring that all employment decisions are made based on qualifications, skills, and ability to perform the job, without preference or consideration of factors unrelated to job performance.

As an Equal Opportunity Employer, Aretum complies with all applicable federal, state, and local employment laws.

We are proud to support our nation’s veterans and military families, providing career opportunities that honor their service and experience.

If you require reasonable accommodation during the hiring process due to a disability, please contact hr@aretum.com for assistance.

Equal Opportunity Employer/Veterans/Disabled

U.S. Work Authorization

Applicants must be U.S. citizen or currently authorized to work in the United States on a full-time basis. This position supports a federal government contract and requires the ability to obtain and maintain a Public Trust or Suitability Determination, depending on the agency’s background investigation requirements. Sponsorship is not available.

  • Health Care Plan (Medical, Dental & Vision)
  • Retirement Plan (401k, IRA)
  • Life Insurance (Basic, Voluntary & AD&D)
  • Paid Time Off (Vacation, Sick & Public Holidays)
  • Family Leave (Maternity, Paternity)
  • Short Term & Long-Term Disability
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