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Branded Content Writer Jobs in Virginia (NOW HIRING)

Digital Remedy

Content Creator

Norfolk, VA · On-site

$16.83 - $21.63/hr

On the Agile Content Creation Engagement Team (ACCET), we develop branded content, commercial ... Write scripts, shoot footage, and edit everything from fast-turn social reels to longer-form ...

Sinclair Broadcast Group

Content Creator

Virginia Beach, VA · On-site

$16.83 - $21.63/hr

... branded moments, our content doesn't just fill space - it makes noise. WHAT YOU'LL DO: As a Content Creator, you'll concept, write, shoot, and edit creative that stops thumbs, turns heads, and drives ...

Cache Ventures

Content Creator

Charlottesville, VA · On-site

$125K/yr

Transform branded content into engaging assets. * Work with diverse video and imagery to create ... Pitch potential video concepts verbally, as well as through written outlines/treatments * Analyze ...

The-Strategy-Group

Motion Graphics Editor

Alexandria, VA · On-site

$80 - $100/hr

... branded content * Advanced proficiency in Adobe After Effects, Premiere Pro, and the broader ... help write the next chapter of how political advertising gets made. Compensation and Benefits ...

AEG

Capitals Radio Host & Reporter

Arlington, VA · On-site

$75K - $85K/yr

Support sponsorship integrations and branded content opportunities within broadcasts. * Give ... Strong storytelling, interviewing, and written communication skills. * Experience creating content ...

NuAxis Innovations LLC

Operations Intern

Vienna, VA · On-site

$15.25 - $20/hr

Develop graphics, presentations, marketing collateral, and other branded content. * Support website ... Strong written, verbal, and interpersonal communication skills. * Excellent organizational and time ...

NuAxis Innovations

Operations Intern

Vienna, VA · On-site

$15.25 - $20/hr

Develop graphics, presentations, marketing collateral, and other branded content. * Support website ... Strong written, verbal, and interpersonal communication skills. * Excellent organizational and time ...

Aretum

Marketing and Communication Associate

Mclean, VA · On-site

$44K - $55K/yr

... content, and branded design needs. This role develops company announcements, executive messages ... Strong writing/editing skills with attention to formatting, tone, and clarity * Ability to work ...

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Branded Content Writer information

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How much do branded content writer jobs pay per hour?

As of Sep 9, 2026, the average hourly pay for branded content writer in Virginia is $40.11, according to ZipRecruiter salary data. Most workers in this role earn between $23.37 and $46.01 per hour, depending on experience, location, and employer.

What is a branded content writer?

A Branded Content Writer is a professional who creates engaging written content that aligns with a brand’s voice, values, and marketing goals. Their work often includes articles, blog posts, social media copy, and advertorials that subtly promote a brand while providing value and information to the audience. Unlike traditional copywriters, branded content writers focus on storytelling and building brand loyalty rather than direct sales pitches. Their goal is to connect with audiences authentically and enhance brand awareness through compelling narratives.

How does a branded content writer typically collaborate with marketing and design teams?

Branded Content Writers often work closely with marketing strategists and designers to ensure that content aligns with overarching campaign goals and brand guidelines. Regular brainstorming sessions, feedback loops, and shared project management tools facilitate smooth collaboration. Writers may provide initial content drafts, which are then reviewed and refined with input from designers for visual alignment and marketing teams for messaging consistency. This collaborative process helps ensure that the final content not only engages the target audience but also drives brand objectives effectively.

What are the key skills and qualifications needed to thrive as a branded content writer, and why are they important?

To thrive as a Branded Content Writer, you need strong writing, storytelling, and research skills, often supported by a background in marketing, communications, or journalism. Familiarity with content management systems (CMS), SEO tools, and analytics platforms is typically essential. Creativity, adaptability, and the ability to collaborate effectively help writers craft compelling stories that align with brand voice and goals. These skills ensure content is engaging, on-brand, and drives audience engagement and business results.

What is the difference between Branded Content Writer vs Copywriter?

AspectBranded Content WriterCopywriter
Primary FocusCreating content that promotes a brand's identity and valuesWriting persuasive text for advertisements and marketing materials
Work EnvironmentMarketing agencies, brand teams, digital mediaAdvertising agencies, marketing departments, freelance
Skills & CredentialsStrong storytelling, branding knowledge, content marketingPersuasive writing, SEO, advertising principles

While both roles involve writing, a Branded Content Writer focuses on developing engaging content that builds brand identity and connects with audiences, often in long-form formats. A Copywriter primarily crafts concise, persuasive messages aimed at driving immediate action, such as sales or clicks. Understanding these differences helps employers and job seekers align expectations and skills for each role.

Are branded content writers still in demand?

Branded content writers are still in demand as companies continue to invest in content marketing to engage audiences and build brand awareness. Skills in storytelling, SEO, and familiarity with digital platforms remain valuable in this role, which often involves creating content for social media, blogs, and websites.

How much does a branded content writer make?

Branded content writers typically earn between $45,000 and $85,000 annually, depending on experience, location, and the complexity of projects. Entry-level writers may start around $40,000, while experienced professionals or those working for large companies can earn over $100,000. Skills in storytelling, SEO, and familiarity with content management tools can influence salary levels.
Branded Content Writer jobs near you
Infographic showing various Branded Content Writer job openings in Virginia as of August 2026, with employment types broken down into 1% Internship, 72% Full Time, 23% Part Time, 1% Temporary, and 3% Contract. Highlights an 76% Physical, 3% Hybrid, and 21% Remote job distribution, with an average salary of $83,430 per year, or $40.1 per hour.

Senior Content Creator

Arlington, VA • On-site

Sinclair Broadcast Group
See more jobs at Sinclair Broadcast Groupexternal

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

This job post has expired today. Applications are no longer accepted.

Sinclair Broadcast Group rating

6.4

Company rating: 6.4 out of 10

Based on 53 frontline employees who took The Breakroom Quiz

62nd of 79 rated media

Job description


SENIOR CONTENT CREATOR - AGILE CREATIVE CONTENT ENGAGEMENT TEAM
We're a fast-moving, idea-sparking, deadline-crushing content team embedded inside one of the most dynamic media companies in the country. As part of the Agile Creative Content Engagement Team (ACCET), you'll lead the creation of branded, promotional, and social-first content that connects brands to audiences in meaningful ways.
This role goes beyond production - it's about owning creative execution for clients while serving as the local ACCET content lead for the station. You'll work directly with internal stakeholders and external clients to concept, produce, and deliver high-impact creative that runs across broadcast, digital, and social platforms.
Our mission? Bring bold ideas to life across every screen. Whether you're producing branded campaigns for advertisers, promotional creative for station initiatives, or community-focused storytelling, your work won't just fill airtime - it will represent ACCET at the market level and drive real results for clients.
WHAT YOU'LL DO:
As a Senior Content Creator, you'll be the primary videographer for all kinds of marketing projects, including promos, commercials, and lifestyle segments. You'll edit content that stops thumbs, turns heads, and moves audiences to action. You'll serve as a creative partner to internal and external clients, translating their goals into compelling visual stories while acting as an ACCET representative at the station.
You'll collaborate with sales teams, marketers, and clients to deliver strategic storytelling that balances emotion, brand objectives, and performance - all while maintaining ACCET creative standards.
YOUR DAILY PLAYLIST:
  • Create high-quality, scroll-stopping content for client campaigns across TV, social, web, and streaming platforms
  • Lead creative execution for branded content, commercials, promotional spots, and social-first video
  • Serve as the station-level creative lead for ACCET, working closely with internal teams and external clients
  • Shoot footage, edit, and occasionally write projects ranging from quick-turn social content to longer-form branded pieces
  • Collaborate directly with clients to develop concepts, manage expectations, and deliver polished creative solutions
  • Manage asset distribution across the network and track deliverables through Adobe Workfront

WHAT YOU BRING TO THE STAGE:
  • A passion for visual storytelling with a client-focused, marketing-driven mindset
  • Strong camera, lighting, and production skills that elevate brand storytelling
  • Advanced proficiency in Adobe Creative Cloud, including Premiere Pro, After Effects, Photoshop, and Illustrator
  • Confidence working directly with clients and internal stakeholders as a creative lead
  • The ability to run a solo shoot or collaborate seamlessly as part of a team
  • A portfolio that demonstrates strong branded content, commercial, or promotional work

WHY IT MATTERS:
In a crowded content landscape, brands need more than noise - they need connection. This role plays a key part in helping advertisers and partners tell stories that resonate locally while maintaining the creative excellence of ACCET across the network. You won't just create content - you'll help shape how brands show up in the community.
What skills do you need to be successful in this role?
  • Extensive video shooting experience with broadcast and DSLR cameras
  • Ability to shoot, edit, and write content that tells a compelling story
  • A strong understanding of fundamental design principles, color theory, typography, and composition
  • Non-linear editing experience using Adobe Premiere Pro, After Effects, Photoshop, and Illustrator
  • Advanced knowledge of the post-production process, including media management and encoding video into various formats
  • Ability to manage a variety of projects and work with varying production styles while employing strong communication skills
  • Advanced knowledge of high-definition (HD) cameras, videography, motion graphics, and creative lighting techniques
  • Strong interpersonal skills to navigate internal and external employee and client relationships
  • Must maintain a valid driver's license and good driving record
  • Ability to routinely lift, carry, and move equipment in excess of 40 lbs.
  • A college degree is preferred

Sinclair is proud to be an equal opportunity employer and a drug free workplace. Employment practices will not be influenced or affected by virtue of an applicant's or employee's race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), national origin, age, disability, genetic information, military or veteran status or any other characteristic protected by law.
About Sinclair
Sinclair, Inc. (Nasdaq: SBGI) is a diversified media company and a leading provider of local news and sports. The Company owns, operates and/or provides services to 177 television stations in 79 markets affiliated with all major broadcast networks; owns Tennis Channel, the premium destination for tennis enthusiasts; and multicast networks CHARGE, Comet, ROAR and The Nest. Sinclair's AMP Media produces a growing portfolio of digital content and original podcasts. Additional information about Sinclair can be found at www.sbgi.net.
About the Team
The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take really good care of people. How good? Here is a glimpse: great benefits, open-door policy, upward mobility and a strong desire to see you succeed. Ready to be part of a winning team? Let's talk.
The hourly compensation range for this role is $32.47 to $40.59. Final compensation for this role will be determined by various factors such as a candidate's relevant work experience, skills, certifications, and geographic location. Full time positions are eligible for benefits that include participation in a retirement plan, life and disability insurance, health, dental and vision plans, flexible spending accounts, sick leave, vacation time, personal time, parental leave and employee stock purchase plan.
Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.

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