$150 - $200/hr
Position Overview ReelShort is seeking a strategic and culturally fluent brand leader to own our brand across Greater Asia, with an initial focus on Chinese-language audiences across Southeast Asia.
$150 - $200/hr
Position Overview ReelShort is seeking a strategic and culturally fluent brand leader to own our brand across Greater Asia, with an initial focus on Chinese-language audiences across Southeast Asia.
$120 - $180/hr
Job Overview The Strategy and Brand Director serves the strategic lead for employer branding, audience insights, market intelligence, competitive analysis, and recruitment marketing strategy across ...
New
$120 - $180/hr
Job Overview The Strategy and Brand Director serves the strategic lead for employer branding, audience insights, market intelligence, competitive analysis, and recruitment marketing strategy across ...
New
$100 - $120/hr
Marketing, Brand Strategy & Communication Director Job Category : Marketing Requisition Number : MARKE005727 * Posted : August 11, 2026 * Full-Time Locations Showing 1 location Copia Napa, CA 94559 ...
New
$100 - $120/hr
Marketing, Brand Strategy & Communication Director Job Category : Marketing Requisition Number : MARKE005727 * Posted : August 11, 2026 * Full-Time Locations Showing 1 location Copia Napa, CA 94559 ...
New
Brand Director, BuzzBallz
Louisville, KY · On-site +1
$170K - $255K/yr
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
Brand Director, BuzzBallz
Louisville, KY · On-site +1
$170K - $255K/yr
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
Brand Director, BuzzBallz
Louisville, KY · On-site
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
Brand Director, BuzzBallz
Louisville, KY · On-site
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
Brand Director, BuzzBallz
Louisville, KY · On-site
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
Brand Director, BuzzBallz
Louisville, KY · On-site
This role will own brand strategy end-to-end, and partner with the President to define expansion, route-to-market, and strategic partnerships. This is a builder's role. This role leads the US/Global ...
$135 - $150/hr
Bright Horizons is seeking a strategic, execution-focused Brand Director to lead the development, governance, and execution of enterprise-wide brand initiatives that ensure a consistent, scalable ...
$135 - $150/hr
Bright Horizons is seeking a strategic, execution-focused Brand Director to lead the development, governance, and execution of enterprise-wide brand initiatives that ensure a consistent, scalable ...
$119 - $150/hr
The Director, Brand Strategy is a multi-discipline operator: equal parts analyst, strategic thinker, and connective force across brand, media, and creative teams inside and outside the agency. They ...
$119 - $150/hr
The Director, Brand Strategy is a multi-discipline operator: equal parts analyst, strategic thinker, and connective force across brand, media, and creative teams inside and outside the agency. They ...
$150 - $190/hr
Overview The Director, Brand Marketing & Campaign Strategy must believe in, practice and initiate all Green Brick Partners values set forth in an acronym we call HOME. They must be H onest, O ...
New
$150 - $190/hr
Overview The Director, Brand Marketing & Campaign Strategy must believe in, practice and initiate all Green Brick Partners values set forth in an acronym we call HOME. They must be H onest, O ...
New
$165 - $200/hr
Responsible for translating brand strategy into clear consumer‑facing communications standards ... creative briefs, campaign plans, and activation strategies. * Leads master‑brand and campaign ...
$165 - $200/hr
Responsible for translating brand strategy into clear consumer‑facing communications standards ... creative briefs, campaign plans, and activation strategies. * Leads master‑brand and campaign ...
$260 - $380/hr
Develop and own Immunic's global brand strategy and positioning for vidofludimus calcium in relapsing MS, ensuring a consistent core narrative that can be adapted across U.S. and international ...
New
$260 - $380/hr
Develop and own Immunic's global brand strategy and positioning for vidofludimus calcium in relapsing MS, ensuring a consistent core narrative that can be adapted across U.S. and international ...
New
$140 - $190/hr
This highly visible role will serve as a central operational leader for brand execution, helping translate brand strategy into clear priorities, scalable processes, and disciplined execution. The ...
New
$140 - $190/hr
This highly visible role will serve as a central operational leader for brand execution, helping translate brand strategy into clear priorities, scalable processes, and disciplined execution. The ...
New
Brand Strategy Implementation: Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
Brand Strategy Implementation: Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
Brand Strategy Implementation: Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
New
Quick apply
Brand Strategy Implementation: Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
New
Brand Strategy Implementation : Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
Brand Strategy Implementation : Develop and execute brand strategies that enhance Space Tango's visibility, reputation, and market position in alignment with the company's mission, vision, and ...
$180 - $280/hr
This person will own our brand strategy, voice, messaging, and brand expression across every customer touchpoint, from campaigns and web to events, social, sales moments, executive storytelling, and ...
Posted today
$180 - $280/hr
This person will own our brand strategy, voice, messaging, and brand expression across every customer touchpoint, from campaigns and web to events, social, sales moments, executive storytelling, and ...
Posted today
$110 - $170/hr
As Brand Marketing Manager, you'll lead strategic initiatives that strengthen brand equity, drive growth, and deepen connections with consumers, customers, and trade partners. You will collaborate ...
$110 - $170/hr
As Brand Marketing Manager, you'll lead strategic initiatives that strengthen brand equity, drive growth, and deepen connections with consumers, customers, and trade partners. You will collaborate ...
$150 - $180/hr
Spring Education Group is a multi-brand education network of superior private school institutions ... Director of Media Strategy & Performance -- Spring Education Group Remote, United States | $150,000 ...
New
$150 - $180/hr
Spring Education Group is a multi-brand education network of superior private school institutions ... Director of Media Strategy & Performance -- Spring Education Group Remote, United States | $150,000 ...
New
$150 - $210/hr
Responsibilities The Senior Director, Brand & Marketing is responsible for leading the strategic direction, stewardship, and execution of the Global Travel Collection enterprise brand. This role ...
Posted today
$150 - $210/hr
Responsibilities The Senior Director, Brand & Marketing is responsible for leading the strategic direction, stewardship, and execution of the Global Travel Collection enterprise brand. This role ...
Posted today
$192 - $288/hr
Brand Vision & Strategy - Own the strategic vision and core brand foundations for Eggo. * Drive Sustainable Growth - Deliver sustainable long-term growth by increasing penetration, strengthening ...
New
$192 - $288/hr
Brand Vision & Strategy - Own the strategic vision and core brand foundations for Eggo. * Drive Sustainable Growth - Deliver sustainable long-term growth by increasing penetration, strengthening ...
New
Brand Strategy information
See Kentucky salary details
$76.9K is the 25th percentile. Wages below this are outliers.
$63.8K - $77.6K
26% of jobs
$77.6K - $91.3K
14% of jobs
$91.3K - $105.1K
0% of jobs
$105.1K - $118.8K
0% of jobs
$118.8K - $132.5K
1% of jobs
The median wage is $142.3K / yr.
$132.5K - $146.3K
13% of jobs
$146.3K - $160K
16% of jobs
$166.6K is the 75th percentile. Wages above this are outliers.
$160K - $173.7K
12% of jobs
$173.7K - $187.5K
9% of jobs
$187.5K - $201.2K
5% of jobs
$201.2K - $215K
4% of jobs
$63.8K
$133.7K
$215K
How much do brand strategy jobs pay per year?
As of Aug 24, 2026, the average yearly pay for brand strategy in Kentucky is $133,724.00, according to ZipRecruiter salary data. Most workers in this role earn between $78,200.00 and $172,000.00 per year, depending on experience, location, and employer.
What is brand strategy?
Brand strategy is a long-term plan focused on the development and positioning of a brand to achieve specific business goals. It involves defining what the brand stands for, its core values, target audience, unique selling propositions, and overall messaging. A strong brand strategy helps differentiate a company from competitors, builds customer loyalty, and drives consistent marketing efforts. Effective brand strategies guide decisions across marketing, design, communications, and business development.
How does a brand strategist typically collaborate with other departments to execute a brand vision?
Brand Strategists work closely with marketing, creative, product, and sales teams to ensure the brand message is consistently communicated across all channels. They often facilitate workshops, lead brainstorming sessions, and coordinate campaign rollouts, acting as the bridge between creative ideas and business objectives. Regular collaboration ensures everyone is aligned on brand guidelines, voice, and positioning, which is essential for cohesive brand experiences. This cross-functional teamwork also exposes Brand Strategists to diverse perspectives and can open up opportunities for leadership and professional growth within the organization.
What are the key skills and qualifications needed to thrive as a brand strategist, and why are they important?
To thrive as a Brand Strategist, you need expertise in market research, brand positioning, and a solid understanding of consumer behavior, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, Adobe Creative Suite, and brand management platforms is commonly expected. Strong creative thinking, communication, and collaboration skills help distinguish top performers in this role. These competencies are critical for building compelling brand identities, driving marketing success, and ensuring alignment with business objectives.
What is the difference between Brand Strategy vs Brand Marketing?
| Aspect | Brand Strategy | Brand Marketing |
|---|---|---|
| Focus | Developing long-term brand vision and positioning | Promoting the brand through campaigns and advertising |
| Skills | Market research, brand positioning, strategic planning | Advertising, content creation, campaign management |
| Work Environment | Strategic teams, branding agencies, corporate branding departments | Marketing teams, advertising agencies, digital platforms |
| Goals | Establish a strong brand identity and differentiation | Increase brand awareness and sales |
While both roles aim to build a strong brand, Brand Strategy focuses on defining the brand's core identity and long-term positioning. Brand Marketing, on the other hand, executes campaigns to promote the brand and attract customers. Both are essential but serve different purposes within the branding ecosystem.
How do you become a brand strategist?
To become a brand strategist, individuals typically pursue a bachelor's degree in marketing, communications, or a related field, and gain experience in branding, marketing, or advertising roles. Developing skills in market research, consumer behavior, and strategic planning, along with proficiency in tools like Adobe Creative Suite or data analysis software, is also important. Some professionals pursue certifications in branding or marketing to enhance their credentials.
What degree do you need to be a brand strategist?
A brand strategist typically holds a bachelor's degree in marketing, communications, business, or a related field. Many professionals also pursue advanced degrees or certifications in branding, marketing, or advertising to enhance their skills and career prospects.
What does a brand strategist do?
A brand strategist develops and implements plans to build and strengthen a company's brand identity, positioning, and messaging. They analyze market trends, target audiences, and competitors to create strategies that differentiate the brand and support business goals, often using tools like market research and branding frameworks. Strong communication and analytical skills are essential for success in this role.
What are the most commonly searched types of Brand Strategy jobs in Kentucky?
The most popular types of Brand Strategy jobs in Kentucky are:
What are popular job titles related to Brand Strategy jobs in Kentucky?
For Brand Strategy jobs in Kentucky, the most frequently searched job titles are:
What job categories do people searching Brand Strategy jobs in Kentucky look for?
The top searched job categories for Brand Strategy jobs in Kentucky are:
- Director Of Casino Marketing
- Sports Minded Marketing Assistant
- Director International Pharma Marketing
- Brand Marketing Manager
- Content Marketing Manager Hourly
- Flex Schedule Oracle Digital Marketing
- Director Brand Partnerships
- Marketing Strategy Co
- Apprentice Google Marketing Platform
- Campaign Marketing Manager
What cities in Kentucky are hiring for Brand Strategy jobs?
Cities in Kentucky with the most Brand Strategy job openings:
Head of Brand Strategy, Greater Asia
On-site
Crazy Maple Studio, Inc. •
Arts, Entertainment, and Recreation • 201 - 500 employees201 - 500 employees
$150 - $200/hr
Other
Posted 6 days ago
Job description
Crazy Maple Studio is a fast-growing company based in the Bay Area and Los Angeles, focusing on mobile gaming, reading, and streaming. We are proud to have a global team that drives our innovation and success across diverse markets.
Our flagship platform, ReelShort, is the #1 vertical streaming app in the U.S., with over 8 million DAU, delivering bite-sized episodic content that keeps viewers hooked. Other standout products include Chapters, where users shape immersive stories across drama, fantasy, and romance, and My Fiction, a platform for consuming and creating serialized romance.
We’re proud to be recognized as one of the Global Most Loved Workplaces 2025, reflecting our commitment to innovation, creativity, and an employee-first culture.
Position OverviewReelShort is seeking a strategic and culturally fluent brand leader to own our brand across Greater Asia, with an initial focus on Chinese-language audiences across Southeast Asia. Based in the Bay Area or Hong Kong, this role sets brand positioning in region, converts audience and performance insight into upstream content direction, and drives that direction through our Content and Production teams. You are the number-one owner of the brand narrative in region.
Key Responsibilities- Define and publish the Greater Asia brand strategy — positioning, audience segmentation, market sequencing, and the annual brand calendar
- Translate performance marketing and social signal into upstream content strategy: which IP, which genres, and which formats get made, and why
- Own the IP acquisition roadmap for agency-represented properties, spanning historical and contemporary titles — sourcing, prioritization, and the business case for each acquisition
- Partner with the Content and Production teams as the strategy client: you write the brief and hold the quality bar, they staff and execute, and a dedicated PM tracks delivery against your brief
- Run localized brand and social campaigns in market, including KOL and platform partnerships specific to Southeast Asia
- Report brand health and campaign efficacy on a monthly cadence, with a clear line from spend to audience growth
- 8+ years in brand strategy, content marketing, or entertainment marketing, including at least 2 years setting strategy and executing it
- Proven experience across both Asian and Western markets — you have run campaigns in both and understand why a creative that works in one fails in the other
- Professional fluency in Mandarin and English, written and spoken
- Hands-on background in entertainment marketing and publicity — trailer strategy, release windows, press and platform coordination
- Demonstrable content judgment: you can articulate why a story works for a specific audience, not only how to distribute it
- Comfortable as a team of one to start, with the ability to build a function as the region scales
- Experience with short-form vertical drama, webtoon, web novel, or micro-drama formats a plus
- Existing relationships with distribution platforms or talent agencies across Greater Asia a plus
- Prior work at a Chinese-language streaming platform or studio a plus
- Humble, resourceful, and effective at influencing teams you do not manage
Crazy Maple Studio, Inc. provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
Our target salary range for this role is between $150,000 and $200,000. Actual starting salary within the range will depend on various considerations, including: work experience, skills, specializations, and training. This role is also eligible for an annual performance bonus, competitive healthcare, and other employee benefits.
About Crazy Maple Studio
Sourced by ZipRecruiter
Industry
Arts, entertainment, and recreation
Company size
201 - 500 Employees
Headquarters location
Sunnyvale, CA, US
Year founded
2016