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Brand Identity Designer Jobs in Racine, WI (NOW HIRING)

Weiman Products LLC

Sr. Associate Brand Manager

Gurnee, IL · On-site

$70K - $110K/yr

Please note this is not designed to cover or contain a comprehensive listing of activities, duties ... gender identity, national origin, age, disability, veteran status, or any other characteristic ...

Floor & Décor

Senior Designer

Brookfield, WI · On-site

$17.28/hr

... brand loyalty with the customers we serve. At Floor & Decor Senior Designers are responsible for ... identity, disability, veteran status, genetic information, ethnicity, citizenship, or any other ...

Floor & Decor

Senior Designer

Brookfield, WI

$17.28/hr

... brand loyalty with the customers we serve. At Floor & Decor Senior Designers are responsible for ... identity, disability, veteran status, genetic information, ethnicity, citizenship, or any other ...

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All JobsBrand Identity Designer JobsBrand Identity Designer Jobs in Racine, WI

Brand Identity Designer information

See Racine, WI salary details

$35.6K

$101.5K

$136.9K

How much do brand identity designer jobs pay per year?

As of Aug 6, 2026, the average yearly pay for brand identity designer in Racine, WI is $101,467.00, according to ZipRecruiter salary data. Most workers in this role earn between $66,100.00 and $136,900.00 per year, depending on experience, location, and employer.

What does a brand identity designer do?

A Brand Identity Designer creates the visual elements that represent a brand, including logos, typography, color schemes, and overall design aesthetics. They ensure consistency across all brand materials, helping to establish a strong and recognizable identity. Their work involves understanding a company's values, target audience, and market positioning to craft a cohesive brand image. Ultimately, they play a crucial role in shaping how a brand is perceived by customers and competitors.

What are the key skills and qualifications needed to thrive as a brand identity designer?

To thrive as a Brand Identity Designer, you need a strong background in graphic design, visual storytelling, and brand strategy, often supported by a degree in design or a related field. Proficiency with design software such as Adobe Creative Suite (Illustrator, Photoshop, InDesign) and familiarity with branding guidelines are essential. Strong communication, creativity, and collaboration skills help designers effectively translate client visions into cohesive visual identities. These skills are crucial to crafting memorable brands that resonate in the marketplace while meeting client objectives.

What are the typical daily responsibilities of a brand identity designer?

Brand Identity Designers usually spend their days developing and refining visual assets such as logos, color palettes, and typography for brands, as well as ensuring consistency across all brand touchpoints. They often collaborate closely with marketing, product, and strategy teams to align visual elements with a company's brand message and goals. Additionally, they present concepts to clients or stakeholders and iterate based on feedback. The role involves balancing creative tasks with project management, client communication, and staying updated on design trends.

What are popular job titles related to Brand Identity Designer jobs in Racine, WI? For Brand Identity Designer jobs in Racine, WI, the most frequently searched job titles are:
What job categories do people searching Brand Identity Designer jobs in Racine, WI look for? The top searched job categories for Brand Identity Designer jobs in Racine, WI are:
What cities near Racine, WI are hiring for Brand Identity Designer jobs? Cities near Racine, WI with the most Brand Identity Designer job openings:
Brand Identity Designer jobs near you
Infographic showing various Brand Identity Designer job openings in Racine, WI as of August 2026, with employment types broken down into 1% As Needed, 73% Full Time, 22% Part Time, 3% Contract, and 1% Nights. Highlights an 94% Physical, 3% Hybrid, and 3% Remote job distribution, with an average salary of $101,467 per year, or $48.8 per hour.

Sr. Associate Brand Manager

Weiman Products LLC

Gurnee, IL • On-site

$70K - $110K/yr

Full-time

Medical, Dental, Vision, Retirement, PTO

Re-posted 29 days ago

Job description

Sr. Associate Brand Manager

Remote – Gurnee, IL


Who We Are:

PurposeBuilt Brands, rooted in a legacy dating back to Weiman, stands as a pioneer in crafting top-tier products for specialty surfaces. Our beloved brands, including 30 Seconds, Harris, Weiman, Goo Gone, Green Gobbler, Biokleen, Gonzo, Magic, Mighty Mint, Wright’s, Stone Care International, Urnex, Five Star, and Micro-Scientific, are preferred choices among consumers and seasoned professionals alike.

At PBB, we seek to hire employees who bring a level of engagement, drive, and performance that pushes business forward. We work together and are motivated by positive results, while continuously thriving in a scrappy environment. We believe our greatest assets are the talented and passionate employees who are motivated by our purposeful work. Our company may be 60 years old, but the real growth is just getting started.

The Role:

The Sr. Associate Brand Manager will help accelerate growth and expand the leadership position for 30 Seconds, the #1 Outdoor Cleaning brand. They will help define growth strategies and play a critical role in delivering the brand's annual financial results. The ideal candidate is an experienced CPG marketer who brings strong analytical, creative, and cross-functional skills and is ready to take real ownership of a high-priority brand.

This role requires strategic thinking, strong organizational skills, and the ability to translate data and insights into actionable business plans. Deep consumer, customer, brand, and category understanding will be essential for success.

What You Will Do:

  • Support P&L management and financial analysis to drive profitability and achieve annual financial targets
  • Conduct ongoing analysis of shipment and POS data to identify trends, opportunities, and risks, and develop action plans in response
  • Support development and execution of advertising, promotional, and media plans in partnership with internal and external resources
  • Help maintain and evolve consumer and customer-facing content, claims, and product benefit communication
  • Leverage consumer data, macro trends, and category insights to evaluate new product extensions and adjacencies
  • Partner with innovation and project management teams to bring new products to market on time and on brief
  • Align brand channel strategy with sales team priorities
  • Develop persuasive sales presentation materials for line reviews and brand initiatives
  • Support pricing strategy development and alignment
  • Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.


What You Will Bring:

  • 3-5 years of brand or product management experience in a CPG environment
  • Demonstrated ability to manage multiple workstreams in a fast-paced, dynamic environment
  • Strong analytical skills, comfortable with shipment data, POS trends, and P&L analysis
  • Experience developing consumer-facing communications, media plans, and sales materials
  • Ability to influence and drive alignment across a wide range of cross-functional stakeholders
  • Clear, concise communicator, both verbally and in writing
  • Experience supporting new product development with cross-functional partners
  • Bachelor's degree required; MBA a plus

Compensation Range:

$70,100-$110,000

Our salary ranges are determined by role, level, and location. The range displayed on each job posting reflects the minimum and maximum target salaries for the position across all US locations. Within the range, individual pay is determined by job related skills, experience, location, and relevant education or training. Your recruiter can share more about the specifics for each salary range.

Benefits:

PBB offers a wide range of benefits because we understand no two employees are the same. We want our employees to feel empowered to set their day up for success, whether that's in the office or remote.

What We Offer:

Flexible work options (remote)

Generous paid time off

Competitive salaries and bonus incentives

401K company match

Competitive medical, dental, & vision insurance

Pet insurance

Annual fitness stipend

Unmatched employee discount on all products

Summer Hours

LinkedIn Learning membership


PurposeBuilt Brands is an equal opportunity employer and does not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other characteristic protected by law.