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Behavioral Research Analyst Jobs in Michigan (NOW HIRING)

Trinity Health

Prospect Research Manager

Livonia, MI · On-site

POSITION PURPOSE The Manager, Prospect Research & Analytics provides donor and organization ... in leadership behaviors, practices, and decisions. 7. Adheres to the Code of Professional ...

CivicMinds, Inc.

Board Certified Behavior Analyst

Saginaw, MI · On-site

$65K - $80K/yr

Board Certified Behavior Analyst Location: Bridgeport, MI The BCBA will complete all necessary ... Write researched based (least restrictive) behavior protocols. * Meet required supervision hours ...

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Behavioral Research Analyst information

What are the key skills and qualifications needed to thrive as a behavioral research analyst?

To thrive as a Behavioral Research Analyst, you need strong analytical skills, a solid background in psychology or behavioral sciences, and typically a relevant bachelor's or master's degree. Familiarity with statistical analysis software (such as SPSS, R, or Python), survey tools, and research methodologies is essential. Excellent communication, problem-solving abilities, and attention to detail help you interpret data and present findings effectively. These skills ensure accurate analysis of human behavior, impactful insights, and informed decision-making for organizations.

What are some typical challenges faced by behavioral research analysts when collecting and analyzing data?

Behavioral Research Analysts often encounter challenges related to participant recruitment, maintaining data integrity, and controlling for biases during both data collection and analysis. Working with human subjects can introduce variables such as inconsistent responses or participant dropout, which require careful planning and mitigation strategies. Additionally, analysts must ensure that their data analysis methods are rigorous and transparent to produce reliable and actionable insights. Collaborating closely with interdisciplinary teams, including statisticians and subject matter experts, is often essential to address these complexities effectively.

Is behavior analysis a good career?

Behavioral Research Analysts study human and animal behavior through data collection and analysis, often working in research, healthcare, or educational settings. The field offers opportunities for specialization, requires strong analytical skills, and typically involves advanced degrees such as a master's or doctorate. It can be a rewarding career for those interested in understanding behavior and applying scientific methods to improve outcomes.

What are the qualifications needed to become a behavioral research analyst?

A behavioral research analyst typically needs a bachelor's degree in psychology, sociology, statistics, or a related field; some roles may require a master's degree. Strong analytical skills, proficiency with statistical software like SPSS or R, and experience with research methodologies are also important qualifications for this role.

What is a behavioral research analyst?

A behavioral research analyst studies human behaviors and decision-making patterns using data collection and analysis methods. They often work with surveys, experiments, and statistical tools to identify trends and inform strategies in fields like marketing, healthcare, or public policy.

What are popular job titles related to Behavioral Research Analyst jobs in Michigan?

For Behavioral Research Analyst jobs in Michigan, the most frequently searched job titles are:

What job categories do people searching Behavioral Research Analyst jobs in Michigan look for?

The top searched job categories for Behavioral Research Analyst jobs in Michigan are:

Behavioral Research Analyst jobs near you
Infographic showing various Behavioral Research Analyst job openings in Michigan as of August 2026, with employment types broken down into 56% Full Time, 33% Part Time, and 11% Contract. Highlights an 78% In-person, 11% Hybrid, and 11% Remote job distribution.

Senior Market Research Analyst

Campbell Marketing & Communications

Dearborn, MI • Hybrid

$61K/yr

Full-time

Posted 10 days ago

Job description

Senior Market Research Analyst (AS) - Hybrid Role - MI Based Position

Campbell Marketing & Communications is a dynamic and fast-paced agency specializing in public relations, communications, social media, marketing and event management. We offer a vibrant and collaborative work environment where you will have the opportunity to work on exciting projects with industry leaders.

General Summary

We are looking for a curious and data-driven Senior Market Research Analyst to help build upon our industry knowledge. This person will help us explore the specific industry standards and landscape, target audience, and competitive positioning. In this role, you will design and execute research studies, analyze consumer behavior, and track market trends to guide our customer experiences and marketing strategies. The ideal candidate is adept at blending quantitative data with qualitative insights to tell a compelling story about what our clients may need and what their customers want and where the specific market is heading.

This person must enjoy learning about different industries and clients. Knowledge about customer experiences and the automotive industry is a plus.

Principle Duties and Responsibilities

  • Survey & Study Design: Design, build, and deploy quantitative surveys and qualitative research initiatives (e.g., focus groups, customer interviews) to gather consumer feedback.
  • Consumer Insights: Analyze customer preferences, demographics, and buying habits to identify target audiences and map the customer journey.
  • Competitor Analysis: Monitor competitor activities, pricing strategies, marketing campaigns, and product launches to benchmark our market position and identify strategic gaps.
  • Campaign & Consumer Experience Evaluation: Collaborate with the marketing and event teams to test new concepts, assess brand awareness, and measure the ROI of marketing campaigns.
  • Data Synthesis: Clean and analyze both small and large datasets from multiple sources (e.g., CRM, web analytics, third-party industry reports, and primary research data) to find actionable trends.
  • Reporting: Translate data sets into easy-to-understand reports, presentations, and visual dashboards for cross-functional teams and executive leadership.
  • Presentation Skills: The ability to present research results beyond the numbers to all levels within an organization in partnership with account teams.

Qualifications & Requirements

  • Education: Bachelor’s degree in Market Research, Marketing, Business, Psychology, Statistics, or a related field.
  • Experience: 3–5 years of direct experience in market research, consumer insights, or marketing analytics.
  • Technical Skills:
    • Hands-on experience with survey platforms (e.g., Qualtrics, SurveyMonkey, Decipher, etc.).
    • Familiarity with web analytics and marketing tools (e.g., Google Analytics, HubSpot, Adobe Analytics).
    • Proficiency in data visualization software (e.g., Tableau, Power BI) and advanced Excel.
    • Knowledge of statistical analysis software (e.g., SPSS, R, Python) is preferred.
    • Ability to create visual and meaningful executive reports.
  • Research Methodologies: Strong understanding of both qualitative and quantitative research methods.
  • Soft Skills: Exceptional storytelling ability; capable of explaining why the data matters and what the business should do next.

Company Culture

  • Detail-oriented: quality and precision-focused
  • Innovative: innovative and risk-taking
  • Outcome-oriented: results focused with strong performance culture
  • People-oriented: supportive and fairness-focused
  • Inclusive: welcomes diversity of thoughts, experiences and expressions
  • Team-oriented: cooperative and collaborative

Additional Information

  • The company is currently working on a hybrid basis; Dearborn, MI —three (3) days onsite and remaining days remote—though this position may require more than three days onsite some weeks.
  • A valid driver’s license and clear driving record are required.
  • This is a U.S.-based/Michigan-based position.
  • Sponsorship is not available for this role.
  • Salary range starts at: $61,072.00 – annually. Negotiable, based on experience.
  • Will require some travel (6-8 events annually), including weekend and evening hours.
  • Work environment: May also require some physical activities such as standing and/or walking for extended periods of time and the ability to lift supplies up to 35lbs.

Campbell Marketing & Communications is an Equal Opportunity Employer committed to a diverse workforce. All qualified applicants will receive consideration for employment without regard to race, religion, color, age, sex, national origin, sexual orientation, gender identity, disability status or protected veteran status.

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