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Barco Jobs (NOW HIRING)

El Barco Martha's Vineyard

Sous Chef

Vineyard Haven, MA · On-site

$60K - $81K/yr

DESCRIPTION El Barco - Martha's Vineyard Now Hiring: Sous Chef El Barco is seeking a strong, hands-on Sous Chef to help lead our kitchen through a high-volume, fast-paced season on Martha's Vineyard.

Barco

Presales Engineer

Yuma, AZ

$109K - $120K/yr

Work with the Barco and Partner sales teams on planning and organizing sales opportunities. * Manage customer relations by soliciting and logging client feedback. * Gather and interpret customer ...

Barco Rent A Truck

Collections Specialist

Salt Lake City, UT · On-site

$18 - $24.25/hr

Collections Specialist On-Site | Salt Lake City Barco Rent-A-Truck Barco Rent-A-Truck is a leader in the 4×4 truck rental industry with over 40 years of experience and continued nationwide growth.

Barco Rent A Truck

Collections Specialist

Salt Lake City, UT · On-site

$18 - $24.25/hr

Collections Specialist On-Site | Salt Lake City Barco Rent-A-Truck Barco Rent-A-Truck is a leader in the 4×4 truck rental industry with over 40 years of experience and continued nationwide growth.

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What is the difference between Barco vs AV Technician?

AspectBarcoAV Technician
Required CredentialsTechnical certifications, audiovisual trainingTechnical certifications, audiovisual training
Work EnvironmentEvent venues, conference rooms, control roomsEvent setups, installation sites, corporate environments
Industry UsageProjections, large displays, visualization solutionsAudio-visual setup, equipment operation, troubleshooting

Both Barco and AV Technicians require similar credentials and work in audiovisual environments. While Barco specializes in high-end display and visualization solutions, AV Technicians focus on installing, operating, and maintaining audiovisual equipment across various settings. Understanding these differences helps clients and professionals choose the right expertise for their audiovisual needs.

What cities are hiring for Barco jobs? Cities with the most Barco job openings:
What states have the most Barco jobs? States with the most job openings for Barco jobs include:
Segment Marketing Manager - Healthcare

Segment Marketing Manager - Healthcare

Barco

North Metro, GA

Other

Posted 22 days ago

Job description

As Segment & Clinical Marketing manager you are responsible for the value messaging of the Healthcare Portfolio from launch throughout the full sales journey, developed to target the different clinical segments, customers, personas and channels.

You work with a cross-functional team of sales leaders, product managers, communications specialists and regulatory specialists to assure that the marketing activities support commercial objectives.

 

 

Key responsibilities

Market & Customer Insights

  • Build a profound, data-driven understanding of target clinical segments, end customers, personas, and channels, including market definition, segmentation, market size, customer and buyer types, and their journey
  • Conduct win/loss analyses and assess competitors to define Barco's positioning
  • Document key market problems and requirements

Value Proposition & Messaging

  • Develop and strengthen Barco's brand equity and awareness with end-users and partners through clear clinical and economic value propositions
  • Create and maintain a comprehensive view of personas, including their needs and challenges
  • Translate value propositions into clear, targeted messaging across all segments within scope

Go-to-Market & Launch Execution

  • Develop, manage, and implement innovative product launch programs
  • Enable channel and regional teams, including key partners, to successfully bring solutions to market
  • Ensure accurate and effective presentation of products across channels, including the website

Content Development & Sales Enablement

  • Develop product collateral and tools in close collaboration with Product Management to communicate value propositions to different stakeholders
  • Work closely with Sales to identify required sales support tools, determine the most effective assets, and manage their creation and accessibility
  • Manage and support regular internal and external sales communications

Clinical Engagement & Thought Leadership

  • Leverage partner-owned relationships to deliver aligned messaging that clearly communicates combined clinical, operational, and economic value
  • Engage directly with end users (e.g. hospitals, physicians, IDNs, ASC networks) to define and execute clinical thought leadership initiatives such as webinars, conference presentations, studies, and white papers
  • Define and execute claim roadmaps for different solutions, including validation studies with end customers

Cross-functional Collaboration & Governance

  • Collaborate closely with Sales, Product Management, Communications, and Regulatory teams to ensure marketing activities support commercial objectives
  • Validate all materials with the Regulatory team to ensure compliance

Your Profile

Education & Experience

  • Preferably you have a Master's degree or equivalent through experience
  • Educated or experienced marketing professional with experience in the medical domain, such as Radiology, Breast Imaging, Surgery and/or Digital Pathology

Competencies

  • Deep customer empathy; skilled at conducting various forms of customer and market research, and claim validation studies
  • Strong data-analytics skills
  • Excellent communication, presentation, and interpersonal skills
  • Ability to work independently and collaboratively in a fast-paced, dynamic, and cross-functional environment
  • Profound in English language
  • Team player

Tools

  • Advanced in Microsoft tools (Word, Excel, PowerPoint)
  • Advanced in Marketing tools (SFDC, Marketo (marketing automation))
  • Reporting tools
  • Teams, Zoom
  • CoPilot

Our offer 

  • A competitive salary package
  • An interesting and challenging role with room for autonomy
  • The opportunity to work for an international market leader where innovation matters
  • Access to internal training through Barco University
  • A modern and state-of-the-art working environment

Excited to drive meaningful impact? Apply today!

Apply