Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · On-site
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · On-site
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Director of Audience
Dallas, TX · Hybrid
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Audience Editor, Chron
Houston, TX · On-site
Manage Chron's social media platforms, including but not limited to Facebook, Instagram, TikTok, YouTube, Nextdoor, X, Bluesky, Threads and LinkedIn * Monitor and respond to audience inquiries ...
Audience & Insights Analyst
Plano, TX · On-site
Audience Activation Management * Support translation of strategic audience definitions into platform- and publisher-ready activation inputs * Maintain audience trackers, taxonomy documents ...
Audience & Insights Analyst
Plano, TX · On-site
Audience Activation Management * Support translation of strategic audience definitions into platform- and publisher-ready activation inputs * Maintain audience trackers, taxonomy documents ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Editor, Chron
Houston, TX · On-site
This role is the connective tissue between editorial ambition and audience reach. * 3+ years of relevant experience in audience, social or video publishing strategy, with people-management experience ...
Audience Manager information
See Texas salary details
$10.2K - $18.3K
0% of jobs
$18.3K - $26.4K
0% of jobs
$26.4K - $34.5K
0% of jobs
$34.5K - $42.6K
15% of jobs
$42.6K - $50.7K
6% of jobs
$51.4K is the 25th percentile. Wages below this are outliers.
$50.7K - $58.8K
39% of jobs
$58.8K - $66.9K
0% of jobs
$66.9K - $75K
0% of jobs
$75K - $83K
9% of jobs
$85.2K is the 75th percentile. Wages above this are outliers.
$83K - $91.1K
19% of jobs
$91.1K - $99.2K
11% of jobs
$10.2K
$66.6K
$99.2K
How much do audience manager jobs pay per year?
As of Sep 3, 2026, the average yearly pay for audience manager in Texas is $66,638.00, according to ZipRecruiter salary data. Most workers in this role earn between $51,700.00 and $87,100.00 per year, depending on experience, location, and employer.
What are the key skills and qualifications needed to thrive as an audience manager, and why are they important?
To thrive as an Audience Manager, you need expertise in data analysis, segmentation strategies, and digital marketing, often supported by experience with CRM platforms and a relevant degree. Familiarity with audience management tools like Adobe Audience Manager, Google Analytics, and data privacy regulations is typically required. Strong communication, problem-solving, and collaboration skills help you tailor campaigns and work effectively with cross-functional teams. These abilities are crucial for optimizing audience targeting and delivering effective marketing outcomes.
How does an audience manager typically collaborate with other departments to optimize audience engagement strategies?
An Audience Manager works closely with marketing, content, analytics, and product teams to ensure audience engagement strategies are data-driven and effective. They regularly share audience insights, coordinate segmentation efforts, and align campaign targeting with broader business goals. This cross-functional collaboration helps refine messaging, personalize user experiences, and maximize the impact of campaigns. Open communication and regular meetings are key to keeping all stakeholders informed and agile.
What is the difference between Audience Manager vs Data Analyst?
| Aspect | Audience Manager | Data Analyst |
|---|---|---|
| Required Credentials | Bachelor's in Marketing, Data Science, or related field; experience with data management tools | Bachelor's in Statistics, Mathematics, or related field; proficiency in data analysis software |
| Work Environment | Marketing teams, digital advertising agencies, media companies | Business intelligence teams, consulting firms, corporate data departments |
| Employer & Industry Usage | Used in marketing, advertising, media industries for audience segmentation | Used across industries for data interpretation, reporting, and decision-making |
Audience Managers focus on segmenting and managing target audiences for marketing campaigns, utilizing data management platforms. Data Analysts interpret data sets to generate insights and support strategic decisions. While both roles work with data, Audience Managers are more campaign and platform-oriented, whereas Data Analysts focus on analysis and reporting across various business functions.
What is an audience manager?
An audience manager is a professional responsible for analyzing, segmenting, and managing target audiences for marketing or advertising campaigns. They use data tools and platforms to optimize audience engagement and ensure campaigns reach the right demographics effectively.
What are the most commonly searched types of Audience jobs in Texas?
The most popular types of Audience jobs in Texas are:
What are popular job titles related to Audience Manager jobs in Texas?
For Audience Manager jobs in Texas, the most frequently searched job titles are:
What job categories do people searching Audience Manager jobs in Texas look for?
The top searched job categories for Audience Manager jobs in Texas are:
What cities in Texas are hiring for Audience Manager jobs?
Cities in Texas with the most Audience Manager job openings:
Hearst rating
6.8
Based on 27 frontline employees who took The Breakroom Quiz
51st of 78 rated media
Job description
Title: Director of Audience, The Dallas Morning News
Opening Statement: The Dallas Morning News is looking for a transformative leader to power the strategy and growth of our audience team as the newsroom strives to deepen its engagement with the community.
Job description: The Director of Audience will play a key role in The Dallas Morning News' efforts to innovate and experiment with new ways to attract readers and drive digital subscriptions. This leader also will develop strategies for democratizing audience analytics in the newsroom and for providing regular training to our journalists.
The Director of Audience will help set and manage audience goals for every team in the newsroom and work closely with Hearst Newspapers' editorial leadership. This person should be a natural collaborator and a strong partner to other senior leaders on projects and initiatives.
A significant track record in growing audience and developing innovative strategies is a must, as is the ability to draw out the best in people you work with. Strong change management skills are essential. We are seeking a leader who is cool under pressure, comfortable with continuous deadlines, organized, enthusiastic, compassionate and creative.
As part of the newsroom's senior leadership team, this leader will be central to executing newsroom priorities as well as developing key strategic efforts.
What you'll do
- Develop and implement core strategies and goals for audience engagement
- Democratize audience analytics across the newsroom using training, coaching and mentoring
- Lead efforts to analyze the performance of our journalism, understand our audience and improve engagement
- Help set and manage audience goals for newsroom teams
- Take a hands-on approach to breaking news across digital platforms
- Build strong relationships with staffers and foster their growth and development
- Display exceptional news judgment with the ability to recognize the digital potential of stories that will resonate with our audience
- Work with editors to shape coverage that deepens engagement with our digital audience
- Provide day-to-day leadership and supervision to assigned staff, ensuring operational goals and objectives are met effectively and efficiently
- Handle all aspects of employee management, including recruitment, interviewing, selection, onboarding and retention
- Conduct regular performance evaluations; provides constructive feedback and coaching to support employee development and accountability
- Administer progressive discipline and counseling as needed, in alignment with company policies and procedures
- Oversee scheduling, workload distribution, and delegation of responsibilities to ensure balanced team performance and productivity
What it takes
- Bachelor's degree in journalism or a related field
- 5 years or more of audience engagement experience
- Ability to turn audience data into actionable strategies for driving subscriptions and expanding our reach
- Deep understanding of SEO, audience analytics and social media
- Ability to innovate and quickly iterate as we seek to develop new strategies for engaging audiences
- Strong news judgment and a commitment to accuracy
- Track record of adapting quickly and moving at the speed of news
- Strong communication and collaboration skills
About The Dallas Morning News
Since 1885, The Dallas Morning News (www.dallasnews.com) has been North Texas' trusted source for credible, independent journalism - reporting with accuracy, fairness and integrity. Each week, we reach more than 4 million people across print, digital, and social platforms, covering the stories that shape life in Dallas and across the state. From politics and public policy to business, culture and sports, our mission is to inform, engage and reflect the diverse communities we serve.
Our staff works in the office at least three days a week. The Dallas Morning News believes a collaborative and inclusive work environment is essential to a thriving workplace. We support one another as we produce revelatory work with our community in mind. We are in search of a diverse group of candidates.
About Hearst Newspapers:
With 2,500 employees across the nation, Hearst Newspapers (HNP) represents a network of 28 daily and 50 weekly publications, including the Austin American-Statesman, Houston Chronicle, San Antonio Express-News, San Francisco Chronicle and Times Union (Albany). Our portfolio also includes several top digital-only news and lifestyle sites such as Chron., CT Insider, MySA and SFGATE, along with marketing services businesses like Medium Giant and entertainment brands such as King Features Syndicate.
At HNP, we're investing in new and innovative ways to tell stories - growing newsrooms, diversifying tools and evolving platforms - to support the millions of people who trust us each month to help them make decisions, take action and be inspired.
Be a part of something bigger - Your Headline Awaits.
#LI-DH1
#LI-Hybrid
About Hearst
Sourced by ZipRecruiter
Industry
Motion picture and video production
Company size
10,000+ Employees
Headquarters location
New York, NY, US
Year founded
1887