ZipRecruiter

Log In

1

Associate Media Analyst Jobs in Georgia (NOW HIRING)

22squared

Freelance Associate Media Director

Atlanta, GA · On-site

$120 - $180/hr

The Associate Media Director will be a senior leader on our major healthcare client's media team ... Provides strategic analysis of plans to determine the impact and overall outcome across all ...

Home Depot

Associate Media Manager - Paid Search

Atlanta, GA · On-site

$31.25 - $43/hr

The Associate Media Manager is responsible for owning and supporting the planning and execution of ... Previous experience with retail websites and analytics * Previous experience working with large ...

Tombras

Associate Director, Social Media

Atlanta, GA · On-site

$110 - $170/hr

We're looking for an Associate Director of Social Media who can lead social strategy, drive ... The ideal candidate combines creativity, strategy, and analytical expertise to spearhead our client ...

Tombras

Associate Director, Media Strategy

Atlanta, GA · On-site

$120 - $180/hr

Associate Directors will have experience presenting and driving communications with channel ... Develops measurement plan in conjunction with analytics team, and reads/synthesizes media ...

next page

Showing results 1-20

All JobsAssociate Media Analyst JobsAssociate Media Analyst Jobs in Georgia

Associate Media Analyst information

What is the difference between Associate Media Analyst vs Media Planner?

AspectAssociate Media AnalystMedia Planner
Required CredentialsBachelor's degree in marketing, advertising, or related field; familiarity with media analytics toolsBachelor's degree in marketing, advertising, or communications; experience with media research and planning
Work EnvironmentData analysis, reporting, and campaign performance monitoring in an office settingDeveloping media strategies, selecting channels, and coordinating campaigns with clients and vendors
Employer & Industry UsageAdvertising agencies, media companies, digital marketing firmsAdvertising agencies, media planning firms, brand marketing departments

The main difference is that Associate Media Analysts focus on analyzing campaign data and performance metrics, while Media Planners develop and strategize media campaigns. Both roles require similar educational backgrounds and are integral to media advertising teams, but their daily tasks and responsibilities differ significantly.

What does an associate media analyst do?

An associate media analyst monitors and analyzes media content, such as news, social media, and advertising, to assess brand reputation, media coverage, and audience engagement. They often use media monitoring tools and data analysis skills to generate reports and support marketing or public relations strategies.
What are the most commonly searched types of Media Analyst jobs in Georgia? The most popular types of Media Analyst jobs in Georgia are:
Associate Media Analyst jobs near you

Freelance Associate Media Director

22Squared

Atlanta, GA • On-site

Other

Posted 14 days ago

Job description

Associate Media Director

The Associate Media Director will be a senior leader on our major healthcare client's media team, leading a day-to-day group of media professionals in the conception and delivery of innovative, well-targeted, business-building marketing solutions across a variety of channels to meet or exceed client objectives. This involves creating and executing media plans, uncovering actionable insights to inform strategy, and ensuring flawless execution across all fronts.

Responsibilities

  • Creates a positive working environment and fosters an overall team approach
  • Maintain an in-depth knowledge of the client's business, from both current and historical perspectives
  • Works collaboratively across departments (digital investment (social & programmatic media), integrated investment (CTV/OTT, linear, OOH, Print), client leadership, etc.) to develop the strategic design for innovative media plans
  • Fosters strong agency-vendor relations to develop comprehensive media plans that successfully accomplish client goals
  • Consistently bring new media and technology ideas to the team for application and brainstorming, while also helping ensure that the Atlanta office continues to feel connected to the larger media community
  • Maintains overall control of workflow and assigned team responsibilities within the group -- oversees the progress of all projects
  • Provides strategic analysis of plans to determine the impact and overall outcome across all measurable variables, including low-funnel actions/conversions, lift in measurable brand attributes, awareness, and advocacy.
  • Stimulates team productivity and growth by allocation of assignments which combine to make productive and effective use of each person's skills, as well as motivating their interests and challenging their minds

Qualifications

  • 8+ years of experience in a media planning capacity
  • Exposure and usage of research and measurement tools such as comScore, cross-tabulation software (MRI, Simmons, etc.), MediaTools, MediaOcean/MBOX/Spectra, competitive software (Kantar or Nielsen), Reach/Frequency estimators, etc.
  • Ability to operate at various "altitudes" to see the "big picture", but also connected to day-to-day work
  • Effective time management and organizational skills, as well as strong attention to detail
  • Experience with multiple forms of media, including but not limited to: broadcast, print, digital, mobile, SEM, and paid social
  • High level of energy and enthusiasm to learn and grow themselves, as well as team members
  • High level of comfort presenting to senior clients and senior internal team members

Equal Opportunity Employer This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

Apply