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Associate Marketing Analyst Jobs in California (NOW HIRING)

WebMD

Associate Marketing Manager

El Segundo, CA · On-site

$70K - $74K/yr

Overview The Associate Marketing Manager is a pivotal team member with a strong impact on the ... Marketing Analytics & Reporting * Develop and maintain recurring dashboards, reports, and ...

Internet Brands

Associate Marketing Manager

El Segundo, CA · On-site

$50K - $60K/yr

Description Associate Marketing Manager Kickstart your career in AI-driven marketing! We're looking ... Configure and build AI-driven solutions for content generation, audience analysis, and campaign ...

Acosta

Associate Manager Marketing ADW

San Diego, CA · Hybrid

$35 - $48/hr

The Associate Marketing Manager plays a key role in planning, coordinating, and executing in-store ... Self-starter with strong analytical, problem-solving, and follow-through skills. * Ability to ...

Acosta

Associate Manager Marketing ADW

San Diego, CA · On-site

$70K/yr

The Associate Marketing Manager plays a key role in planning, coordinating, and executing in-store ... Review and analyze execution reports to confirm programs align with Costco and client expectations.

Acosta

Associate Manager Marketing ADW

San Diego, CA · Hybrid

$35 - $48/hr

The Associate Marketing Manager plays a key role in planning, coordinating, and executing in-store ... Self-starter with strong analytical, problem-solving, and follow-through skills. * Ability to ...

Backroads

Lifecycle Marketing Manager

Berkeley, CA · On-site +1

We value our talented employees, and whenever possible strive to help one of our associates grow ... This role works closely with the Principal Marketing Analyst, who leads customer analytics ...

Critical Mass

Marketing Science, Senior Analyst

San Jose, CA · On-site

$120K - $148K/yr

Provide work direction to associate analysts and analysts. * Participate in code reviews, coaching ... Media/Marketing: An understanding of the media landscape, ability to determine which channels are ...

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Associate Marketing Analyst information

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How much do associate marketing analyst jobs pay per hour?

As of Aug 27, 2026, the average hourly pay for associate marketing analyst in California is $36.81, according to ZipRecruiter salary data. Most workers in this role earn between $27.50 and $43.41 per hour, depending on experience, location, and employer.

What is an associate marketing analyst?

Associate Marketing Analysts are entry-level professionals who support marketing teams by collecting, analyzing, and interpreting data related to market trends, customer behavior, and campaign performance. They help identify opportunities for growth, optimize marketing strategies, and prepare reports that guide decision-making. Typically, they work closely with senior analysts and marketing managers to ensure that marketing efforts are data-driven and effective.

What are the key skills and qualifications needed to thrive as an associate marketing analyst?

To thrive as an Associate Marketing Analyst, you need strong analytical skills, proficiency in market research, and a bachelor's degree in marketing, business, or a related field. Familiarity with analytics tools like Google Analytics, Excel, and CRM platforms is often required, and certifications in digital marketing or analytics can be advantageous. Attention to detail, effective communication, and the ability to work collaboratively help you stand out in this role. These skills and qualities are essential for interpreting data accurately, generating actionable insights, and supporting successful marketing strategies.

What are some typical projects an associate marketing analyst might work on during their first year?

As an Associate Marketing Analyst, you can expect to work on a variety of projects such as tracking and analyzing campaign performance, supporting market research initiatives, and compiling competitor intelligence reports. You'll often collaborate with marketing managers and creative teams to interpret data and provide actionable insights. Early projects may also include creating dashboards, segmenting customer data, and helping optimize digital marketing strategies. This hands-on experience provides a strong foundation for understanding both the analytical and strategic aspects of marketing.

What is the difference between Associate Marketing Analyst vs Marketing Coordinator?

AspectAssociate Marketing AnalystMarketing Coordinator
ResponsibilitiesData analysis, market research, supporting marketing strategiesCampaign execution, event planning, content creation
Required SkillsAnalytical skills, familiarity with marketing tools, basic data analysisCommunication, organization, project management
QualificationsBachelor's degree in marketing, business, or related fieldBachelor's degree, often in marketing or communications
Work EnvironmentOffice setting, collaborative teams, data-driven tasksOffice environment, coordination with multiple teams

The Associate Marketing Analyst focuses on analyzing data and supporting marketing strategies, while the Marketing Coordinator handles campaign execution and event planning. Both roles typically require a bachelor's degree and work in similar office settings, but their core responsibilities differ, with the analyst emphasizing data and research, and the coordinator emphasizing execution and organization.

Can a beginner become an associate marketing analyst?

Yes, beginners can become associate marketing analysts, especially if they have a basic understanding of marketing principles, data analysis skills, and familiarity with tools like Excel or marketing analytics software. Entry-level roles often require a relevant bachelor's degree and a willingness to learn on the job.

Do associate marketing analysts make a lot of money?

Associate marketing analysts typically earn a starting salary that is below mid-level marketing roles but can increase with experience, skills, and certifications. Salaries vary by industry and location but generally range from $45,000 to $65,000 annually. Advancement opportunities and specialized skills like data analysis or marketing tools can lead to higher compensation.

Is a marketing associate an entry-level job?

A marketing associate position is typically considered an entry-level role suitable for candidates with a bachelor's degree in marketing, business, or related fields. It often involves tasks such as market research, data analysis, and campaign support, with opportunities to develop skills in marketing tools and analytics. Many employers expect some internship or related experience but do not require extensive prior work experience.

What are the most commonly searched types of Marketing Analyst jobs in California?

The most popular types of Marketing Analyst jobs in California are:

What are popular job titles related to Associate Marketing Analyst jobs in California?

For Associate Marketing Analyst jobs in California, the most frequently searched job titles are:

What job categories do people searching Associate Marketing Analyst jobs in California look for?

The top searched job categories for Associate Marketing Analyst jobs in California are:

What cities in California are hiring for Associate Marketing Analyst jobs?

Cities in California with the most Associate Marketing Analyst job openings:

Associate Marketing Analyst jobs near you
Infographic showing various Associate Marketing Analyst job openings in California as of August 2026, with employment types broken down into 1% As Needed, 66% Full Time, 29% Part Time, 1% Temporary, and 3% Contract. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $76,573 per year, or $36.8 per hour.

Associate Marketing Manager

El Segundo, CA • On-site

WebMD
1 - 5K employees
Learn more about WebMDexternal

$70K - $74K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 7 days ago

Job description

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and health plans through our public and private online portals and WebMD the Magazine. The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant and credible health and wellness information, personalized health assessment tools and access to online communities.
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.

Overview
The Associate Marketing Manager is a pivotal team member with a strong impact on the success of the WebMD business. Reporting into the Sr. Director of Marketing, the Manager supports strategic innovation track for WebMD and Medscape, with main functions including management of marketing analytics and reporting, insights development and experimentation & optimization.
Responsibilities:
  • Marketing Analytics & Reporting
    • Develop and maintain recurring dashboards, reports, and performance tracking for marketing campaigns and audience engagement initiatives
    • Analyze campaign performance across channels including paid media, email, onsite promotions
    • Monitor KPIs such as open rates, click-through rates, conversion, engagement, retention, and user activity trends
    • Identify performance drivers, trends, and optimization opportunities
  • Business Insights & Strategy
    • Translate data into clear insights and recommendations for marketing stakeholders
    • Support audience segmentation and targeting testing strategies to improve campaign effectiveness
    • Conduct ad hoc analyses to answer business questions related to user behavior, content engagement, and conversion funnels
    • Partner with stakeholders to define success metrics and measurement frameworks for new initiatives
  • Experimentation & Optimization
    • Support A/B testing and experimentation efforts across marketing campaigns and user experiences
    • Analyze test results and communicate findings with actionable recommendations
    • Help evaluate the impact of product or marketing changes on engagement and conversion metrics
Qualifications:
  • Bachelor's degree required, preferably in Marketing or related field
  • 1-2 years proven experience with digital marketing or brand organization; preferred content publishing experience
  • Demonstrable experience managing social media and/or digital marketing campaigns
  • Ability to write and communicate business and technical requirements for on-site initiatives
  • Highly creative with experience in identifying and optimizing target audiences and devising digital campaigns that engage, inform and motivate
  • Understanding of (and preferably experience with) A/B and multivariate testing
  • Up-to-date with the latest trends and best practices in online marketing and measurement
  • Ability to follow brand guidelines and brand voice; Expert in creating a product/campaign narrative with a focus on online traffic generation, audience development and CRM functions
  • Highly motivated & self-starter who bleeds initiative & can easily prioritize short & long-term projects; ability to establish new processes & workflow optimizations.
  • Strong analytical skills and data-driven thinking
  • Exceptional communication & presentation skills and the ability to work across multiple business units and with various stakeholders (oral, written & visual)

Salary range: $70,000 - $74,000

Benefits: Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:

  • Health Insurance (medical, dental, and vision coverage)
  • Paid Time Off (including vacation, sick leave, and flexible holiday days)
  • 401(k) Retirement Plan with employer matching
  • Life and Disability Insurance
  • Employee Assistance Program (EAP)
  • Commuter and/or Transit Benefits (if applicable)

Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.

Employment Type: Full-Time

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