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Associate Director Strategic Marketing Jobs (NOW HIRING)

Yaskawa

Director Strategic Marketing

Franklin, WI · On-site

To match Yaskawa's growth, we are looking for a Director, Strategic Marketing , to join our growing organization, reporting directly to the CEO. This role will champion data-driven, high-impact ...

ProAmpac

Director - Strategic Marketing

Chicago, IL · On-site

We are seeking an accomplished and visionary Director, Strategic Marketing (Market) to lead the development and execution of the market vertical strategy to support the overall business plan and ...

ProAmpac

Director - Strategic Marketing

Chicago, IL · On-site

We are seeking an accomplished and visionary Director, Strategic Marketing (Market) to lead the development and execution of the market vertical strategy to support the overall business plan and ...

Entegris

Senior Director, Strategic Marketing

Billerica, MA · On-site

$172K - $246K/yr

Senior Director, Strategic Marketing THE ROLE: Entegris is seeking a new Senior Director, Strategic Marketing for our Advanced Purity Solutions Division. This new hire will lead strategic marketing ...

Entegris

Senior Director, Strategic Marketing

Billerica, MA · On-site

$172K - $246K/yr

Senior Director, Strategic Marketing THE ROLE: Entegris is seeking a new Senior Director, Strategic Marketing for our Advanced Purity Solutions Division. This new hire will lead strategic marketing ...

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How much do associate director strategic marketing jobs pay per year?

As of Sep 11, 2026, the average yearly pay for associate director strategic marketing in the United States is $72,714.00, according to ZipRecruiter salary data. Most workers in this role earn between $58,500.00 and $81,500.00 per year, depending on experience, location, and employer.

What is the difference between Associate Director Strategic Marketing vs Marketing Manager?

AspectAssociate Director Strategic MarketingMarketing Manager
ResponsibilitiesOversees strategic planning, develops long-term marketing strategies, manages teams, and collaborates with senior leadership.Executes marketing campaigns, manages day-to-day marketing activities, and reports on campaign performance.
Required CredentialsBachelor’s degree, often a master’s, with 5+ years in marketing, strategic planning experience, and leadership skills.Bachelor’s degree in marketing or related field, 3+ years of marketing experience, and campaign management skills.
Work EnvironmentStrategic, cross-departmental, often in corporate or agency settings.Operational, campaign-focused, often in corporate marketing teams.

The Associate Director of Strategic Marketing typically holds a higher level of responsibility, focusing on long-term strategy and leadership, while the Marketing Manager handles the execution of marketing campaigns. Both roles require marketing expertise, but the associate director's role is more strategic and leadership-oriented.

What does an Associate Director of Strategic Marketing do?

An Associate Director of Strategic Marketing develops and implements marketing strategies to support business growth, often overseeing market research, campaign planning, and cross-functional collaboration. They analyze market trends, manage marketing teams, and use tools like data analytics to measure campaign effectiveness and inform decision-making.

What does an associate director strategic marketing do?

An Associate Director of Strategic Marketing develops and implements marketing strategies to support business growth and brand positioning. They analyze market trends, oversee marketing campaigns, coordinate with cross-functional teams, and often use tools like data analytics and marketing automation platforms. This role typically requires strong leadership, strategic thinking, and industry knowledge.

What cities are hiring for Associate Director Strategic Marketing jobs?

Cities with the most Associate Director Strategic Marketing job openings:

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Infographic showing various Associate Director Strategic Marketing job openings in the United States as of September 2026, with employment types broken down into 1% As Needed, 68% Full Time, 28% Part Time, 1% Temporary, 1% Contract, and 1% Nights. Highlights an 96% Physical, 1% Hybrid, and 3% Remote job distribution, with an average salary of $72,714 per year, or $35 per hour.

Director Strategic Marketing

Franklin, WI • On-site

Yaskawa Electric America
See more jobs at Yaskawa Electric Americaexternal

Full-time

Retirement

Re-posted 16 days ago

Job description

About the company
Yaskawa America, Inc. - Drives & Motion Division is a U.S.-led and managed corporation, created to provide Automation Solutions and Support to our customers in North America, Central America, and South America. Yaskawa is the world's largest manufacturer of AC Inverter Drives, Servo and Motion Control, and Robotics Automation Systems. Products are marketed through direct sales, partners, representatives, dealers, and distributors. Yaskawa America, Inc. - Drives & Motion Division is a wholly owned corporation of Yaskawa Electric Corporation of Japan. Since 1915, Yaskawa Electric has served the world needs for products to improve global productivity through Automation.    

To match Yaskawa’s growth, we are looking for a Director, Strategic Marketing, to join our growing organization, reporting directly to the CEO.


This role will champion data-driven, high-impact initiatives that align with evolving market and customer demands, partnering closely with cross-functional leaders to shape go-to-market strategies. The ideal candidate brings deep marketing expertise, strategic vision, and the ability to influence across complex global organizations.
The ideal candidate would be based in Wisconsin near our newly announced campus in Franklin, WI.   Regular travel to Yaskawa America, Inc. facilities and customer sites is expected as needed.
Your Key Responsibilities

  • Develop and implement comprehensive strategic marketing plans that fuel growth in key segments such as building automation, Water/Wastewater, Oil & Gas, Food & Beverage, and Industrial applications.
  • Monitor emerging technologies, customer pain points, and industry shifts to inform forward-looking business strategies and investment priorities.
  • Lead market sizing, segmentation, and competitive landscape analysis to support entitlement share goals and strategic planning efforts.
  • Partner with product management and engineering to define differentiated value propositions, positioning, and product roadmaps that reflect market needs.
  • Provide strategic guidance and high-value content to regional marketing and sales teams to enhance campaign impact and customer engagement.
  • Create and oversee development of white papers, technical presentations, and training materials that build brand authority and support sales.
  • Lead or contribute to co-marketing programs, key partnerships, and M&A evaluations to expand market reach and business capabilities

Required Qualifications

  • Bachelor’s degree in a technical discipline (e.g., Engineering, Applied Sciences, or related field) required
  • Industrial Automation industry experience, particularly in strategic marketing or product/market development
  • 10+ years of progressive global marketing experience
  • Proven success in developing marketing strategies, enabling sales, and growing market share
  • Willingness and ability to travel 30–50% domestically and internationally

Desired Qualifications

  • MBA or other advanced degree
  • Variable Frequency Drive, PV Drive, Robotics or Motion Control experience is highly desired.
  • Experience with market modeling, competitive strategy, or partnership development
  • Excellent cross-functional collaboration and leadership skills
  • Experience influencing across complex, matrixed global organizations
  • Exceptional communication skills, including the ability to create compelling content for thought leadership, technical presentations, and customer engagement
  • Proven business strategy development and execution.


A successful candidate will be a proven leader of marketing strategy with the ability to not only lead but also guide and effectively communicate with all internal and external stakeholders and teams.

Key advantages of working at Yaskawa include career opportunities in diverse areas, a highly competitive benefit package, including a generous 401(K) plan, profit sharing, corporate wide bonus plan and educational assistance program offering up to $10,000 a year for graduate courses as well as a full suite of benefits. Additional information regarding the benefit package can be found at the following link. 

If you are a Strategic Marketing Leader looking to shape the future of an organization, we would like to hear from you!!

 Yaskawa America, Inc. is an equal opportunity employer.

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