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Assistant Content Optimization Jobs in Illinois (NOW HIRING)

You will assist in implementing SEO recommendations, troubleshooting technical issues, and ... You'll also support keyword research and collaborate with our Content Team to ensure content aligns ...

You will assist in implementing SEO recommendations, troubleshooting technical issues, and ... You'll also support keyword research and collaborate with our Content Team to ensure content aligns ...

Collaborate with/manage consultants to ensure seamless integration of designs and optimal user ... Assist w/ outside consultants. * Shoot high-quality and timely video footage for marketing ...

Content Marketing Specialist

Chicago, IL · On-site +1

$55K - $66K/yr

Hit client SEO traffic goals month over month by creating content that ranks and/or generates ... wide * Assist with project management tasks including content scheduling and reporting Required ...

Structure content for LLM ingestion, including entity optimization, semantic markup, schema.org ... Share knowledge of SEO/GEO practices into the business to assist in the development and ...

Structure content for LLM ingestion, including entity optimization, semantic markup, schema.org ... Share knowledge of SEO/GEO practices into the business to assist in the development and ...

Keyword and topical/thematic research to identify content gaps and opportunities for new and ... thought leadership to assist in the development and recommendation of new SEO strategies

SEO/GEO Director

Chicago, IL · On-site

$135 - $150/hr

... content gaps and opportunities for new and existing programs + Carry out full SEO/GEO audits as ... thought leadership to assist in the development and recommendation of new SEO strategies ...

... Assist w/ outside consultants. * Shoot high-quality and timely video footage for marketing ... Ensure all videos are optimized for various platforms and align with campaign goals. Presentation ...

Keyword and topical/thematic research to identify content gaps and opportunities for new and ... thought leadership to assist in the development and recommendation of new SEO strategies

Showing results 21-40

Assistant Content Optimization information

What does an assistant content optimization do?

An Assistant Content Optimization works to improve the quality, visibility, and performance of digital content on websites or social media. Their responsibilities typically include analyzing content for SEO, suggesting keyword optimizations, updating existing articles, and monitoring content performance metrics. They often collaborate with content creators, editors, and marketing teams to ensure that content aligns with business goals and audience interests. This role is crucial for increasing organic traffic and enhancing user engagement through targeted content strategies.

How does an assistant content optimization role typically collaborate with writers and SEO specialists?

Assistant Content Optimization professionals often work closely with writers to review and refine content for clarity, engagement, and alignment with SEO best practices. They provide feedback on keyword usage, meta descriptions, and overall structure to ensure content performs well in search engines. Additionally, they collaborate with SEO specialists to analyze content performance metrics and suggest improvements. Regular communication and teamwork are essential, as this role acts as a bridge between creative and technical teams to deliver optimized, high-quality content.

What are the key skills and qualifications needed to thrive as an assistant content optimization specialist, and why are they important?

To thrive as an Assistant Content Optimization Specialist, you need a solid understanding of SEO principles, content editing, and analytics, often supported by a degree in marketing, communications, or a related field. Familiarity with tools like Google Analytics, SEMrush, Ahrefs, and content management systems (CMS) is typically required. Strong attention to detail, communication, and adaptability help you excel when collaborating with teams and optimizing content for diverse audiences. These skills ensure content is effectively optimized to drive traffic, engagement, and achieve business objectives.
What are the most commonly searched types of Content Optimization jobs in Illinois? The most popular types of Content Optimization jobs in Illinois are:
What are popular job titles related to Assistant Content Optimization jobs in Illinois? For Assistant Content Optimization jobs in Illinois, the most frequently searched job titles are:
What job categories do people searching Assistant Content Optimization jobs in Illinois look for? The top searched job categories for Assistant Content Optimization jobs in Illinois are:
What cities in Illinois are hiring for Assistant Content Optimization jobs? Cities in Illinois with the most Assistant Content Optimization job openings:

SEO and Digital Marketing Specialist

University of Illinois

Urbana, IL

Full-time

Posted 18 days ago


Job description

Duties & Responsibilities

SEO and Web Performance 
Develop and implement a modern search optimization strategy to improve visibility and rankings for online programs across search engines. 
Support efforts to standardize digital performance reporting across colleges while streamlining operations by reducing duplicative SEO contracts campus-wide.
Optimize site structure, metadata, and content for usability, accessibility, and SEO performance for Illinois Online website. 
Collaborate with campus web support and IT partners to ensure proper implementation of SEO best practices. 
Monitor search performance trends and recommend content and structural improvements based on analytics. 
Provide SEO consultations for designated departments or programs as directed by the Office of the Provost.

Digital Marketing and Content Strategy
  Coordinate with other StratCom colleagues on Illinois Online content creation and optimization across web and social media channels.
Collaborate with StratCom team members and colleges to develop targeted digital marketing campaigns that drive awareness and conversions for online offerings.
Cultivate content-led SEO by identifying gaps in the prospective student journey (e.g., tuition info, career outcomes). 
Support storytelling efforts by showcasing faculty innovation, student success, and program impact through optimized content. 
Ensure all content adheres to Illinois branding, voice, and accessibility best practices

Analytics and Reporting
Track website traffic, search performance, and conversion metrics using Google Analytics, Tag Manager, Search Console, and related tools.
Develop and maintain dashboards that inform data-driven decisions about online program marketing priorities and site enhancements.
Report regularly on ROI and provide actionable recommendations to improve engagement and lead generation to OOL, campus partners and leadership.
Stay informed of digital marketing trends, higher education SEO strategies, and evolving search behaviors in online education.
Conduct keyword research and trend analysis to inform content strategy, landing page development, and program promotion.

Collaboration and Institutional Alignment
Work collaboratively with StratCom, OOL, academic units, and Illinois Online leadership to ensure consistent messaging and alignment with enrollment goals.
Attend weekly OOL team meetings and meet with the OOL Program Manager as needed to consult on campus SEO service model.
Provide guidance on digital content best practices during website updates and content management processes.
Contribute to shared marketing initiatives and support cross-functional campaign execution as needed.
Partner with the Analytics & Alignment team within StratCom on SEO best practices and contribute to training or documentation as needed.
Assist with other StratCom marketing projects as capacity allows.


University of Illinois logo

About University of Illinois

Sourced by ZipRecruiter

The University of Illinois, located in Urbana, Illinois, US, is a prominent entity in the higher education sector. Operating its official functions through its website uillinois.edu, the institution provides a range of educational programs and services. The University was founded in 1867 and has since grown dramatically both in size and reputation. Its core values are embodied in its mission to enhance the lives of its students and citizens in the state, nation, and world through leadership in learning, discovery, engagement, and economic development. The university boasts several notable achievements including producing Nobel laureates and Pulitzer prize winners. It is renowned for its research programs and is known for significant advancements across various fields including engineering, science, and humanities.

Industry

Colleges, universities, and professional schools

Company size

5,001 - 10,000 Employees

Headquarters location

Urbana, IL, US

Year founded

1974

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