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Asset Management Marketing Jobs (NOW HIRING)

Sales and Marketing: Track redeployment of vehicles from reserving to in service of unit to the ... Asset Management: Fulfill asset requests, Manage Rent to Lease (R2L), Manage Surplus Vehicle Notice ...

Sales and Marketing: Track redeployment of vehicles from reserving to in service of unit to the ... Asset Management: Fulfill asset requests, Manage Rent to Lease (R2L), Manage Surplus Vehicle Notice ...

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Asset Management Marketing information

How does an Asset Management Marketing professional typically collaborate with portfolio managers and sales teams?

Asset Management Marketing professionals work closely with portfolio managers to understand investment strategies and performance, ensuring that marketing materials accurately reflect the firm's offerings. They also partner with sales teams to develop targeted campaigns, support client acquisition efforts, and respond to client inquiries with tailored content. This collaboration often involves regular meetings, joint planning sessions, and the creation of presentations or thought leadership pieces to effectively communicate value to clients and prospects.

What are the key skills and qualifications needed to thrive as an Asset Management Marketing professional, and why are they important?

To thrive in Asset Management Marketing, you need a strong understanding of financial products, investment strategies, and marketing principles, often supported by a degree in finance, marketing, or a related field. Familiarity with CRM platforms, marketing automation tools, and compliance regulations is essential. Excellent communication, project management, and stakeholder engagement skills set outstanding professionals apart. These abilities are crucial for effectively promoting investment solutions, ensuring regulatory adherence, and building lasting client relationships in a competitive industry.

What is asset management marketing?

Asset management marketing refers to the strategies and activities used to promote investment products and services offered by asset management firms. Professionals in this field develop campaigns, create marketing materials, and communicate with clients or prospects to build brand awareness and attract new investors. They often work closely with portfolio managers and sales teams to highlight fund performance, investment strategies, and market insights. The goal is to position the firm's offerings effectively in a highly regulated and competitive financial industry.

What is the difference between Asset Management Marketing vs Investment Analyst?

AspectAsset Management MarketingInvestment Analyst
Required CredentialsBachelor's degree, marketing certifications (e.g., CFA, CFP optional)Bachelor's or master's in finance, economics, or related fields; CFA often preferred
Work EnvironmentMarketing teams within asset management firms, client-facing rolesResearch and analysis teams, often in investment firms or banks
Employer & Industry UsageAsset management firms, financial servicesInvestment firms, asset managers, banks
Common Search & Comparison IntentUnderstanding marketing roles in asset managementUnderstanding analytical roles in investment management

Asset Management Marketing focuses on promoting investment products and engaging clients, requiring marketing skills and industry knowledge. Investment Analysts analyze market data to inform investment decisions, emphasizing research and financial analysis. While both roles operate within the asset management industry, they serve different functions—marketing versus investment analysis.

More about Asset Management Marketing jobs
What cities are hiring for Asset Management Marketing jobs? Cities with the most Asset Management Marketing job openings:
What states have the most Asset Management Marketing jobs? States with the most job openings for Asset Management Marketing jobs include:
Infographic showing various Asset Management Marketing job openings in the United States as of June 2026, with employment types broken down into 100% Full Time. Highlights an 50% In-person, and 50% Hybrid job distribution.

Senior Manager, Marketing Asset Management

Sirius XM Radio

Manhattan, NY • On-site

Full-time

Posted 10 days ago


Job description

Responsibilities

Who We Are:

SiriusXM and its brands (Pandora, SiriusXM Media, AdsWizz, Simplecast, and SiriusXM Connect) are leading a new era of audio entertainment and services by delivering the most compelling subscription and ad-supported audio entertainment experience for listeners -- in the car, at home, and anywhere on the go with connected devices. Our vision is to shape the future of audio, where everyone can be effortlessly connected to the voices, stories and music they love wherever they are.

This is the place where a diverse group of emerging talent and legends alike come to share authentic and purposeful songs, stories, sounds and insights through some of the best programming and technology in the world. Our critically-acclaimed, industry-leading audio entertainment encompasses music, sports, comedy, news, talk, live events, and podcasting. No matter their individual role, each of our employees plays a vital part in bringing SiriusXM's vision to life every day.

SiriusXM is the leading audio entertainment company in North America, and the premier programmer and platform for subscription and digital advertising-supported audio products. SiriusXM's platforms collectively reach approximately 150 million listeners, the largest digital audio audience across paid and free tiers in North America, and deliver music, sports, talk, news, comedy, entertainment and podcasts.

How you'll make an impact:

The Sr. Manager, Marketing Asset Management will oversee the development, enrichment, and governance of SiriusXM's marketing and creative assets within the company's Asset Management platform - currently Adobe Experience Manager (AEM), ensuring creative materials are properly cataloged, tagged, maintained and governed with accurate metadata, including usage rights, embargo dates, project details, and product information.

What you'll do:

  • Serve as the primary owner and administrator for SiriusXM's Marketing Asset Management system (currently AEM).
  • Receive, enrich, and catalog creative assets with accurate metadata and supporting documentation.
  • Perform retroactive metadata cleanup and organization to improve asset searchability and compliance.
  • Manage ingestion and tagging of all new creative and purchased marketing assets, including stock imagery and licensed materials.
  • Partner with cross-functional teams (e.g. Creative, Brand, Programming, Legal) to maintain consistent asset governance and rights management practices.
  • Contribute to the design and implementation of metadata schemas, taxonomy frameworks, and workflow automations. Work with Technology to ensure fidelity & efficiency of inputs from various Creative partners.
  • Support digital rights management (DRM) guardrails and ensure compliance with licensing, font usage, and embargoed materials.
  • Participate in testing and implementing process improvements, automations, and new DAM features & upgrades.
  • Provide training, documentation, and user support to creative and marketing teams.
  • Support the migration, organization, and ongoing maintenance of legacy assets as needed.
  • Deliver accurate data entry, systematic documentation, and continuous process optimization to meet service-level agreements (SLAs).
  • Advance system governance, user adoption, and future platform enhancements.
  • Coordinate management, creation, and distribution of channel change assets with relevant teams (e.g. Creative, Programming and Marketing Operations, Engineering) in asset management (AEM & Monday.com)
    • Publish and maintain all channel logo assets for channel changes 
    • Distribute channel logos and talent images for internal marketing initiatives
  • General project management.

What you'll need:

  • 8+ years of experience working with enterprise-level Asset Management systems (AEM preferred).
  • 2+ years as an asset archivist, marketing operations specialist, or digital technician supporting creative asset production in large organizations.
  • Bachelor's degree in Library Science, Information Management, Marketing, Communications, or a related field.
  • Advanced proficiency with Adobe Creative Cloud applications (especially Bridge and Photoshop).
  • Strong understanding of digital rights management (DRM), licensing requirements, and metadata best practices.
  • Experience with tools such as MS Office 365, Workfront, JIRA, Confluence, Airtable, or Monday.com.
  • Excellent attention to detail, organizational skills, and written/verbal communication abilities.
  • Proven ability to collaborate effectively with Producers, Creative teams, Project Managers, and cross-functional stakeholders.
  • Experience documenting technical requirements and supporting process improvement initiatives.
  • Experience with automation and/or AI tools such as chatGPT, Gemini, etc.
  • Studio or post-production experience a plus.
  • Must have legal right to work in the U.S.

At SiriusXM, we carefully consider a wide range of factors when determining compensation, including your background and experience. These considerations can cause your compensation to vary. We expect the base salary for this position to be in the range of $92,300 to $142,800 and will depend on your skills, qualifications, and experience. Additionally, this role might be eligible for discretionary short-term and long-term incentives. We encourage all interested candidates to apply.

Our goal at SiriusXM is to provide and maintain a work environment that fosters mutual respect, professionalism and cooperation. SiriusXM is an equal opportunity employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, national origin, ancestry, alienage or citizenship status, age, disability or handicap, sex, gender identity, marital status, familial status, veteran status, sexual orientation or any other characteristic protected by applicable federal, state or local laws.

The requirements and duties described above may be modified or waived by the Company in its sole discretion without notice.

Employment Type: FULL_TIME