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App Store Optimization Jobs in Nevada (NOW HIRING)

Senior iOS Engineer

Las Vegas, NV ยท On-site

$133K/yr

... apps to the App Store and maintaining it while users are actively using the app. Pluses ... Experience with caching and performance optimization. * Understanding UX/UI and the needs and ...

Senior iOS Engineer

Las Vegas, NV ยท On-site

$133K/yr

... apps to the App Store and maintaining it while users are actively using the app. Pluses ... Experience with caching and performance optimization. * Understanding UX/UI and the needs and ...

Optimized, flexible work schedules that enable a healthy work-life balance. * Paid drive time and ... Smartphone with ability to download company pricing app and collect work assignments. * Reliability ...

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App Store Optimization information

See Nevada salary details

$17

$53

$86

How much do app store optimization jobs pay per hour?

As of Jun 7, 2026, the average hourly pay for app store optimization in Nevada is $53.60, according to ZipRecruiter salary data. Most workers in this role earn between $43.08 and $61.68 per hour, depending on experience, location, and employer.

What are some typical challenges someone might face in an App Store Optimization role?

Professionals in App Store Optimization often face challenges such as staying up-to-date with evolving app store algorithms, responding quickly to changes in user behavior, and balancing creativity with data-driven decision-making. You'll need to regularly test and refine keywords, visuals, and descriptions to maintain or improve app ranking, which can be time-consuming and requires ongoing analysis. Additionally, coordinating with product, marketing, and design teams to align ASO strategies across campaigns is common. Adapting rapidly and proactively identifying new opportunities will help you stay ahead in this dynamic role.

What is an App Store Optimization job?

An App Store Optimization (ASO) job focuses on improving the visibility and ranking of mobile apps in app stores like the Apple App Store and Google Play Store. ASO specialists analyze keywords, optimize app titles and descriptions, enhance visual assets, and track performance metrics to increase app downloads. They also conduct competitor research and A/B testing to refine strategies. The goal is to maximize organic traffic and improve conversion rates, ultimately driving user acquisition and revenue growth.

What are the key skills and qualifications needed to thrive in the App Store Optimization position, and why are they important?

To thrive in App Store Optimization (ASO), you need a strong understanding of mobile marketing, keyword research, analytics, and user acquisition strategies, often supported by experience with app marketplaces. Familiarity with ASO tools such as App Annie, Sensor Tower, or Mobile Action, along with knowledge of A/B testing and analytics platforms, is essential. Analytical thinking, attention to detail, and strong communication skills help you stand out in collaborating with cross-functional teams and interpreting data-driven results. These abilities are crucial for maximizing app visibility, downloads, and user engagement in a highly competitive landscape.

What are the most commonly searched types of App Store Optimization jobs in Nevada? The most popular types of App Store Optimization jobs in Nevada are:
What are popular job titles related to App Store Optimization jobs in Nevada? For App Store Optimization jobs in Nevada, the most frequently searched job titles are:
What job categories do people searching App Store Optimization jobs in Nevada look for? The top searched job categories for App Store Optimization jobs in Nevada are:

User Acquisition Manager

Playstudios US LLC

Las Vegas, NV โ€ข On-site

Full-time

Medical, Retirement, PTO

Posted 5 days ago


Job description

We are looking for an ambitious User Acquisition Manager to join playSTUDIOS in support of our newest brand, The Win Zone - an elevated casino experience built for players who crave excitement, quality, and real-world rewards.
Reporting to the VP of Marketing, this role will lead planning, execution, and optimization of app-based UA campaigns across multiple paid channels, including Paid Social, App Store Ads, DSP Network Buys, and more.
If you thrive on performance optimization, love experimenting with creative assets, and are passionate about bringing new players into great gaming experiences, this is your next win.
Duties and Responsibilities
As the User Acquisition Manager for The Win Zone, you will be responsible for:
  • User Acquisition Leadership
    • Plan, launch, and optimize paid UA campaigns across channels like Meta, TikTok, Google UAC, App Store Ads, DSPs, etc.
    • Manage budgets, pacing, and daily reporting to achieve target KPIs (CPA, ROAS, LTV).
    • Oversee creative testing, partner performance, and campaign pipeline.
  • Optimization and Insights
    • Analyze campaign data to identify trends and actionable optimizations.
    • Develop and maintain a robust testing roadmap to improve efficiency and scale.
    • Partner with Analytics and Data Science to measure incrementality and portfolio impact.
  • Strategic Execution and Innovation
    • Research new channels, ad formats, and creative concepts to expand UA reach.
    • Produce regular competitive intelligence reports and share insights with leadership.
    • Collaborate with Brand Marketing, Product, and Creative teams to align targeting and messaging.
  • Measurement and Tools
    • Track all performance via MMP dashboards (Singular preferred).
    • Build accurate weekly and monthly reports capturing KPIs, pacing, and spend efficiency.

Requirements
  • 4+ years of hands-on UA experience running and optimizing app-based campaigns
  • Proven ability to execute across multiple channels: Paid Social, ASA, DSP Networks, etc.
  • Experience working with Mobile Measurement Partners (MMPs) - Singular preferred.
  • Strong command of performance metrics (CPS, ROAS, LTV) and conversion funnel analysis.
  • Demonstrated success in campaign budgeting and bid optimization
  • Excellent problem-solving and analytical thinking
  • Proficient in Excel/spreadsheets and familiar with BI tools or dashboards.
  • Bachelor's degree in marketing, Business, Data Analytics, or equivalent experience.

Preferred
  • Background in Gaming, Casino, or Sports Betting UA campaigns.
  • Experience with creative iteration and A/B testing at scale.
  • Familiarity with SQL or data-visualization tools (Tableau, Mode Analytics).
  • Understanding of influencer and affiliate marketing.
  • Excitement for working in sweepstakes-style entertainment and premium gaming brands.

Benefits and Perks
  • 100% health benefit premiums for you and your dependents
  • 401K match and Restricted Stock Units
  • Flexible vacation policy
  • Employee-driven entertainment, happy hours, and team-building events
  • Snacks and drinks are available in the kitchen
  • Casual work environment

If you're ready to make a significant impact in a role that challenges and excites, apply today and join us in shaping the future of Sweepstakes gaming!
About PLAYSTUDIOS
PLAYSTUDIOS is the developer and operator of award-winning free-to-play casual games for mobile and social platforms. The company's collection of original and published titles is powered by its groundbreaking playAWARDS loyalty marketing platform, which enables players to earn real-world rewards from a portfolio of global entertainment, retail, technology, travel, leisure, and gaming brands across 17 countries and four continents. Founded by a team of veteran gaming, hospitality, and technology entrepreneurs, PLAYSTUDIOS brings together beautifully designed mobile gaming content with an innovative loyalty platform in order to provide its players with an unequaled entertainment experience and its partners with actionable business insights. To learn more about PLAYSTUDIOS, visit playstudios.com
PLAYSTUDIOS is an equal opportunity employer. Applicants will be considered regardless of their sex (includes pregnancy, childbirth, breastfeeding and related medical conditions), race, age, religion, color, national origin, ancestry, physical disability, mental disability, medical condition, genetic information, marital status, sexual orientation, gender, gender identity, gender expression, military or veteran status, or other protected category under the law. Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
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