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Amazon Programmatic Jobs in Berkeley, CA (NOW HIRING)

... Amazon, Google, Meta, Microsoft, and Yahoo, Tatari continues to scale rapidly as TV advertising ... As a Programmatic Media Manager, you will own performance outcomes for Streaming TV and OLV ...

... Amazon, Google, Meta, Microsoft, and Yahoo, Tatari continues to scale rapidly as TV advertising ... As a Programmatic Media Manager, you will own performance outcomes for Streaming TV and OLV ...

Digital Media Manager

San Francisco, CA Β· On-site

$105K - $136K/yr

Own and execute programmatic buying across DSPs (DV360, The Trade Desk, Amazon DSP), Google Ads (Search, PMax, YouTube, Display) and Apple Ads to drive performance growth. * Collaborate on Multi ...

... establish programmatic governance. You own and drive execution excellence for the end-to-end ... Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We ...

... establish programmatic governance. You own and drive execution excellence for the end-to-end ... Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We ...

... establish programmatic governance. You own and drive execution excellence for the end-to-end ... Amazon Web Services (AWS) is the world's most comprehensive and broadly adopted cloud platform. We ...

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Amazon Programmatic information

See Berkeley, CA salary details

$38K

$117.3K

$162.8K

How much do amazon programmatic jobs pay per year?

As of Sep 12, 2026, the average yearly pay for amazon programmatic in Berkeley, CA is $117,273.00, according to ZipRecruiter salary data. Most workers in this role earn between $83,900.00 and $142,600.00 per year, depending on experience, location, and employer.

What is an Amazon Programmatic specialist?

An Amazon Programmatic specialist is a digital marketing professional who manages automated, data-driven advertising campaigns on Amazon’s platforms. They use Amazon DSP (Demand-Side Platform) to purchase display, video, and audio ads programmatically, targeting specific audiences and optimizing campaigns for performance. The role involves analyzing data, setting up targeting strategies, and maximizing ad spend efficiency to drive sales and brand awareness on Amazon.

What are the key skills and qualifications needed to thrive as an Amazon Programmatic specialist?

To thrive as an Amazon Programmatic Specialist, you need expertise in digital marketing, programmatic advertising strategies, campaign optimization, and a strong analytical background, often supported by a relevant degree or certifications. Familiarity with Amazon DSP, ad servers, audience targeting tools, and analytics platforms like Amazon Attribution or Google Analytics is essential. Exceptional communication, problem-solving, and project management skills set top performers apart in this role. These skills ensure effective campaign execution, insightful data analysis, and the ability to drive measurable results for clients or brands.

What are some common challenges faced by professionals working in Amazon Programmatic roles, and how can they be addressed?

Professionals in Amazon Programmatic roles often encounter challenges such as staying up-to-date with rapidly evolving ad technologies, managing complex campaign data, and optimizing performance across multiple platforms. To address these, it's important to develop strong analytical skills, maintain a proactive approach to learning about new Amazon DSP features, and collaborate closely with account managers, data analysts, and creative teams. Regular training and leveraging Amazon's support resources can help ensure you stay ahead in this dynamic field.

What is the difference between Amazon Programmatic vs Amazon Advertising Specialist?

AspectAmazon ProgrammaticAmazon Advertising Specialist
CredentialsExperience with programmatic ad platforms, digital marketing certificationsKnowledge of Amazon ad products, certifications like Amazon Advertising Certification
Work EnvironmentDigital marketing agencies, e-commerce teams, media buying firmsIn-house marketing teams, advertising agencies, e-commerce companies
Industry UsageUsed for automated ad buying across multiple platforms including AmazonFocuses on managing Amazon ad campaigns specifically
Search & Comparison IntentUnderstanding differences in ad buying methods on AmazonLearning campaign management and optimization on Amazon

Amazon Programmatic involves automated ad buying across multiple platforms, including Amazon, using programmatic technology. Amazon Advertising Specialist focuses specifically on managing and optimizing Amazon ad campaigns. While both roles require knowledge of Amazon ad products, the Programmatic role emphasizes automation and cross-platform strategies, whereas the Specialist concentrates on Amazon-specific campaign management.

What are popular job titles related to Amazon Programmatic jobs in Berkeley, CA?

For Amazon Programmatic jobs in Berkeley, CA, the most frequently searched job titles are:

What job categories do people searching Amazon Programmatic jobs in Berkeley, CA look for?

The top searched job categories for Amazon Programmatic jobs in Berkeley, CA are:

What cities near Berkeley, CA are hiring for Amazon Programmatic jobs?

Cities near Berkeley, CA with the most Amazon Programmatic job openings:

Infographic showing various Amazon Programmatic job openings in Berkeley, CA as of August 2026, with employment types broken down into 94% Full Time, and 6% Contract. Highlights an 74% In-person, and 26% Remote job distribution, with an average salary of $117,273 per year, or $56.4 per hour.

Programmatic Media Manager

San Francisco, CA β€’ On-site

Tatari
MarketingΒ β€’Β 51 - 200 employees

$80K - $100K/yr

Full-time

Medical, Retirement, PTO

Posted 9 days ago


Job description

Tatari is on a mission to revolutionize TV advertising. Founded in 2016 to help transform the antiquated world of TV advertising through the intelligent application of AI and machine learning, Tatari helps some of the world's fastest growing brands including Chime, Calm, Tecovas, Manscaped, Saatva, and Liquid I.V., reach their customers using linear and streaming TV ads. Our platform combines sophisticated media buying with proprietary analytics to turn TV advertising into an automated, digital-like experience, enabling businesses of any size to advertise on TV.
That approach has earned Tatari broad industry recognition, including being named Best CTV AdTech Platform in the 8th annual MarTech Breakthrough Awards, as well as honors from Digiday (Best Connected TV Platform), AdExchanger (Most Innovative TV Advertising Technology), and Business Insider (Hottest AdTech Companies). Tatari has also been recognized as the Best Place to Work by Inc. Magazine. Backed by an executive team of former founders and senior leaders from companies including Shazam, TrueCar, AdapTV, LiveRail, Amazon, Google, Meta, Microsoft, and Yahoo, Tatari continues to scale rapidly as TV advertising enters its next major era.
We're hiring two Programmatic Media Managers: one focused on Direct Brands and one focused on Agency partners. As a Programmatic Media Manager, you will own performance outcomes for Streaming TV and OLV campaigns across your portfolio of clients/agencies. You'll bring strong programmatic fundamentals and analytic thinking to help clients scale their campaigns.
Direct Brands: Manage a broader portfolio, with a heavier focus on hands-on trading, campaign activation, optimization, and performance analysis. You'll work directly with clients alongside a dedicated Client Services owner, while spending the majority of your time driving campaign performance.
Agency: Manage a smaller portfolio of agency partners and serve as the sole day-to-day owner of those relationships - there is no separate Client Services owner. You'll own both hands-on programmatic campaign management and the client relationship, including performance conversations, strategic recommendations, and identifying opportunities to grow the partnership.
Responsibilities
  • Own Streaming TV and OLV campaigns end-to-end, from planning and activation through optimization, analysis, and reporting
  • Take accountability for pacing, KPIs, and overall campaign performance, including proactive issue resolution
  • Turn performance data into clear, actionable optimization and scaling recommendations
  • Work directly with clients to explain performance, insights, and recommendations; Direct Brands partners with a dedicated Client Services owner, while Agency owns the relationship directly
  • Partner cross-functionally to solve client problems and improve Tatari's programmatic offering
  • Comfortable using AI to improve productivity, analysis, and day-to-day workflows

Qualifications
  • 2+ years of hands-on experience in digital media, performance marketing, or a related role
  • Experience with at least one major DSP, including bidding strategies, optimization, and performance measurement
  • Strong communicator and presenter. You are able to translate data and complex performance issues into clear recommendations and defend your point of view
  • Solid understanding of the marketing funnel and experience optimizing toward performance KPIs
  • Highly organized with the ability to juggle multiple campaigns and priorities
  • AI forward - you embrace AI for process and productivity
  • Specifically for Agency: Experience independently owning client or agency relationships, including leading performance conversations and translating campaign results into strategic recommendations
  • Nice to have: Experience with walled garden platforms such as Amazon, YouTube, or Meta

Benefits:
  • Competitive salary ($80,000 - $100,000)
  • Equity compensation
  • Health insurance coverage for you and your dependents
  • 401K, FSA, and commuter benefits
  • $150 monthly spending account
  • $1,000 annual continued education benefit
  • $500 Newbie Productivity Perk
  • Unlimited PTO and sick days
  • Monthly Company Wellness Day Off
  • Snacks, drinks, and catered lunches at the office
  • Team building events
  • Hybrid RTO of 2 days per week in office

At Tatari, we believe in the importance of cultivating teams with diverse backgrounds and offering equal opportunities to all. We strive to create a welcoming, inclusive environment where every team member feels valued and diversity is celebrated.
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