Bachelor's degree in Marketing, Communications, Advertising, Business, or a related discipline. * 3+ years of experience in paid media, advertising, media strategy, campaign planning, digital ...
Bachelor's degree in Marketing, Communications, Advertising, Business, or a related discipline. * 3+ years of experience in paid media, advertising, media strategy, campaign planning, digital ...
Demand Planner
Lehi, UT · Hybrid
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Demand Planner
Lehi, UT · Hybrid
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Demand Planner
Lehi, UT · On-site
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Demand Planner
Lehi, UT · On-site
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Demand Planner
Lehi, UT · Hybrid
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Quick apply
Demand Planner
Lehi, UT · Hybrid
... advertising, content management, logistics and fulfillment, pricing, forecasting and customer ... We are looking for a Demand Planner who will fully own demand forecasting, inventory levels, and ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US) Job Locations US-CA-Remote ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US) Job Locations US-CA-Remote ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US)
Salt Lake City, UT · On-site +1
$160K/yr
... local advertising industry, nurture and expand existing relationships, and orchestrate cross ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US)
Salt Lake City, UT · On-site +1
$160K/yr
... local advertising industry, nurture and expand existing relationships, and orchestrate cross ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US)
Salt Lake City, UT · On-site +1
$160K/yr
... local advertising industry, nurture and expand existing relationships, and orchestrate cross ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
Partner Account Director - Digital Advertising - PST/MDT (Remote- US)
Salt Lake City, UT · On-site +1
$160K/yr
... local advertising industry, nurture and expand existing relationships, and orchestrate cross ... and planning to pipeline development, outreach, implementation, and ongoing growth. * Create ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... advertisers they support. Location: Ogden, UT - Hybrid What Will You Do? * Manage and grow a portfolio of agency accounts through proactive client engagement, strategic account planning, and ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
... planning, and business intelligence. In addition to supporting individual advertisers, this role will identify trends across the SMB business and develop scalable recommendations that improve ...
Account Representative
Layton, UT · On-site
Oz Marketing is a premier agency in Utah's advertising industry. For over 15 years, we've led ... Event Planning and Marketing Support: Assist clients with planning and executing marketing ...
New
Account Representative
Layton, UT · On-site
Oz Marketing is a premier agency in Utah's advertising industry. For over 15 years, we've led ... Event Planning and Marketing Support: Assist clients with planning and executing marketing ...
New
Senior Manager Regional Marketing and Events
Salt Lake City, UT · On-site
$110K - $115K/yr
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
Senior Manager Regional Marketing and Events
Salt Lake City, UT · On-site
$110K - $115K/yr
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
Senior Manager Regional Marketing and Events
Salt Lake City, UT · On-site
$110K - $115K/yr
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
Senior Manager Regional Marketing and Events
Salt Lake City, UT · On-site
$110K - $115K/yr
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
... advertising, mailers, media placements, billboards, office signage, and other market-specific initiatives are planned and executed effectively. This role brings PEAK to life through high-quality ...
Video Production Specialist
Lehi, UT · On-site
Shooting commercial advertising, particularly product and/or lifestyle work. * Pre-production capability: Experience developing concepts, storyboard, creating pitch decks, planning shoots, and ...
Video Production Specialist
Lehi, UT · On-site
Shooting commercial advertising, particularly product and/or lifestyle work. * Pre-production capability: Experience developing concepts, storyboard, creating pitch decks, planning shoots, and ...
Exhibits excellent written and oral communications, interpersonal skills and planning, presentation and organizational skills. Identifies and implements improvements in business processes yielding ...
New
Exhibits excellent written and oral communications, interpersonal skills and planning, presentation and organizational skills. Identifies and implements improvements in business processes yielding ...
New
Advertising Planner information
See Utah salary details
$20.3K - $25.7K
2% of jobs
$25.7K - $31.1K
4% of jobs
$31.1K - $36.5K
11% of jobs
$38.6K is the 25th percentile. Wages below this are outliers.
$36.5K - $42K
21% of jobs
The median wage is $44.8K / yr.
$42K - $47.4K
22% of jobs
$52.6K is the 75th percentile. Wages above this are outliers.
$47.4K - $52.8K
15% of jobs
$52.8K - $58.2K
13% of jobs
$58.2K - $63.6K
5% of jobs
$63.6K - $69K
3% of jobs
$69K - $74.4K
2% of jobs
$74.4K - $79.8K
1% of jobs
$20.3K
$49.3K
$79.8K
How much do advertising planner jobs pay per year?
What is the difference between Advertising Planner vs Media Buyer?
| Aspect | Advertising Planner | Media Buyer |
|---|---|---|
| Primary Role | Develops advertising strategies and plans based on target audience and campaign goals | Executes media placements, negotiates ad space, and manages media buys |
| Required Skills | Market research, strategic planning, creativity | Negotiation, media research, campaign management |
| Work Environment | Advertising agencies, marketing departments | Media outlets, advertising agencies |
| Common Certifications | None specific, but marketing or advertising certifications helpful | Media buying certifications (e.g., IAB certifications) |
While both roles are integral to advertising campaigns, the Advertising Planner focuses on creating strategic plans and campaign concepts, whereas the Media Buyer handles the execution by purchasing media space. Understanding these differences helps employers and job seekers identify the right skills and responsibilities for each position.
What does an advertising planner do in advertising?

Advertising and Paid Media Strategy & Planning Specialist
Salt Lake City, UT • On-site, Remote
Full-time
Posted 19 days ago
Deloitte rating
8.2
Based on 93 frontline employees who took The Breakroom Quiz
48th of 154 rated financial services
Job description
Are you passionate about paid media, marketing strategy, and campaign performance? Do you enjoy working at the intersection of business priorities, media planning, agency partnership, campaign activation, and data-driven optimization? We are seeking a proactive and collaborative paid media professional to support the growth and evolution of Deloitte's centralized paid media capabilities on behalf of the U.S. Firm.
In this role, you will help translate business and marketing priorities into paid media strategies, support campaign planning and activation across key business areas, partner with internal stakeholders and agency teams, and contribute to the success of Deloitte's audience-led marketing approach. This role offers the opportunity to work across a variety of marketing initiatives while helping drive measurable business impact through strategic paid media investments.
The Team
Deloitte's Brand, Marketing & Communications team combines the power of Deloitte's brand with inspired marketing strategy, creative excellence, data-driven decision making, and modern advertising capabilities to drive business results. The One Paid Media team manages centralized paid media strategy, planning, activation, measurement, and governance across the U.S. Firm.
As the organization continues to expand its audience-led marketing approach, this role will help connect business priorities to paid media strategy and execution, working closely with marketers, agency partners, and internal stakeholders to deliver measurable business impact.
Recruiting for this role ends on October 20, 2026.
Work You'll Do
- Support paid media strategy throughout the campaign process, including planning, activation, optimization, reporting, and performance analysis.
- Partner with marketers and internal stakeholders to translate business goals into paid media recommendations and campaign plans.
- Collaborate with agency partners, channel specialists, creative teams, and cross-functional stakeholders to support successful campaign execution.
- Support planning and execution across a variety of paid media channels, including paid social, paid search, programmatic, ABM/OBM, and publisher-direct programs.
- Help develop audience, channel, budget, and media recommendations that align with stakeholder objectives and business priorities.
- Review campaign performance and develop insights and recommendations to improve results and inform future planning.
- Communicate campaign status, results, and recommendations to stakeholders in a clear and actionable manner.
- Support development of playbooks, best practices, templates, and process improvements that help scale Deloitte's paid media capabilities.
- Stay informed of changes and trends across the paid media landscape and share recommendations with stakeholders and team members.
Successful Candidates Should Possess
- Strong understanding of paid media strategy, planning, activation, and performance measurement.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Strong project management and organizational skills.
- Strong written and verbal communication skills.
- Ability to analyze campaign performance and translate findings into actionable recommendations.
- Experience presenting ideas, providing rationale, and making recommendations to leaders and their teams.
- A collaborative and proactive mindset with a focus on continuous improvement.
- Ability to work independently with minimal supervision in a virtual team environment.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Advertising, Business, or a related discipline.
- 3+ years of experience in paid media, advertising, media strategy, campaign planning, digital marketing, agency operations, or related fields.
- Experience supporting paid media campaigns across one or more channels such as paid social, paid search, display, programmatic, ABM/OBM, or publisher-direct media.
- Experience working with internal stakeholders, marketing teams, agencies, or media partners.
- Experience working in a matrixed organization or agency environment.
- Strong Microsoft Office Suite skills including Excel, PowerPoint, Word, Outlook, and Teams.
- Ability to travel 0-10%, on average, based on the work you do and the clients and industries/sectors you serve.
- Limited immigration sponsorship may be available.
Preferred Qualifications
- Agency, media agency, publisher, or in-house paid media experience.
- Experience with LinkedIn paid media, ABM/OBM or account-based marketing programs.
- Experience supporting audience targeting, segmentation, media planning, optimization, and reporting.
- Experience with Workfront or similar project management tools.
- Familiarity with media buying processes, agency workflows, and campaign delivery operations.
- Familiarity with paid media measurement, campaign tracking, dashboards, and performance reporting.
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $66,200 to $110,200.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
EA_ExpHire
Qualifications:Are you passionate about paid media, marketing strategy, and campaign performance? Do you enjoy working at the intersection of business priorities, media planning, agency partnership, campaign activation, and data-driven optimization? We are seeking a proactive and collaborative paid media professional to support the growth and evolution of Deloitte's centralized paid media capabilities on behalf of the U.S. Firm.
In this role, you will help translate business and marketing priorities into paid media strategies, support campaign planning and activation across key business areas, partner with internal stakeholders and agency teams, and contribute to the success of Deloitte's audience-led marketing approach. This role offers the opportunity to work across a variety of marketing initiatives while helping drive measurable business impact through strategic paid media investments.
The Team
Deloitte's Brand, Marketing & Communications team combines the power of Deloitte's brand with inspired marketing strategy, creative excellence, data-driven decision making, and modern advertising capabilities to drive business results. The One Paid Media team manages centralized paid media strategy, planning, activation, measurement, and governance across the U.S. Firm.
As the organization continues to expand its audience-led marketing approach, this role will help connect business priorities to paid media strategy and execution, working closely with marketers, agency partners, and internal stakeholders to deliver measurable business impact.
Recruiting for this role ends on October 20, 2026.
Work You'll Do
- Support paid media strategy throughout the campaign process, including planning, activation, optimization, reporting, and performance analysis.
- Partner with marketers and internal stakeholders to translate business goals into paid media recommendations and campaign plans.
- Collaborate with agency partners, channel specialists, creative teams, and cross-functional stakeholders to support successful campaign execution.
- Support planning and execution across a variety of paid media channels, including paid social, paid search, programmatic, ABM/OBM, and publisher-direct programs.
- Help develop audience, channel, budget, and media recommendations that align with stakeholder objectives and business priorities.
- Review campaign performance and develop insights and recommendations to improve results and inform future planning.
- Communicate campaign status, results, and recommendations to stakeholders in a clear and actionable manner.
- Support development of playbooks, best practices, templates, and process improvements that help scale Deloitte's paid media capabilities.
- Stay informed of changes and trends across the paid media landscape and share recommendations with stakeholders and team members.
Successful Candidates Should Possess
- Strong understanding of paid media strategy, planning, activation, and performance measurement.
- Ability to manage multiple projects and priorities in a fast-paced environment.
- Strong project management and organizational skills.
- Strong written and verbal communication skills.
- Ability to analyze campaign performance and translate findings into actionable recommendations.
- Experience presenting ideas, providing rationale, and making recommendations to leaders and their teams.
- A collaborative and proactive mindset with a focus on continuous improvement.
- Ability to work independently with minimal supervision in a virtual team environment.
Required Qualifications
- Bachelor's degree in Marketing, Communications, Advertising, Business, or a related discipline.
- 3+ years of experience in paid media, advertising, media strategy, campaign planning, digital marketing, agency operations, or related fields.
- Experience supporting paid media campaigns across one or more channels such as paid social, paid search, display, programmatic, ABM/OBM, or publisher-direct media.
- Experience working with internal stakeholders, marketing teams, agencies, or media partners.
- Experience working in a matrixed organization or agency environment.
- Strong Microsoft Office Suite skills including Excel, PowerPoint, Word, Outlook, and Teams.
- Ability to travel 0-10%, on average, based on the work you do and the clients and industries/sectors you serve.
- Limited immigration sponsorship may be available.
Preferred Qualifications
- Agency, media agency, publisher, or in-house paid media experience.
- Experience with LinkedIn paid media, ABM/OBM or account-based marketing programs.
- Experience supporting audience targeting, segmentation, media planning, optimization, and reporting.
- Experience with Workfront or similar project management tools.
- Familiarity with media buying processes, agency workflows, and campaign delivery operations.
- Familiarity with paid media measurement, campaign tracking, dashboards, and performance reporting.
The wage range for this role takes into account the wide range of factors that are considered in making compensation decisions including but not limited to skill sets; experience and training; licensure and certifications; and other business and organizational needs. The disclosed range estimate has not been adjusted for the applicable geographic differential associated with the location at which the position may be filled. At Deloitte, it is not typical for an individual to be hired at or near the top of the range for their role and compensation decisions are dependent on the facts and circumstances of each case. A reasonable estimate of the current range is $66,200 to $110,200.
You may also be eligible to participate in a discretionary annual incentive program, subject to the rules governing the program, whereby an award, if any, depends on various factors, including, without limitation, individual and organizational performance.
EA_ExpHire
Education:Bachelor's DegreeEmployment Type:About Deloitte
Sourced by ZipRecruiter
Industry
Finance and insurance and business management consulting
Company size
10,000+ Employees
Headquarters location
Orlando, FL, US