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Advertising Director Jobs in Calgary, AB (NOW HIRING)

AstheAccount Director,you are responsible for supporting various client account portfolios ... A bachelor's degree in marketing, advertising, communications, business, or a related field is ...

As the  Account Director , you are responsible for supporting various client account portfolios ... A bachelor's degree in marketing, advertising, communications, business, or a related field is ...

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Advertising Director information

See Calgary, AB salary details

$11K

$79.1K

$154K

How much do advertising director jobs pay per year?

As of Sep 6, 2026, the average yearly pay for advertising director in Calgary, AB is $79,084.00, according to ZipRecruiter salary data. Most workers in this role earn between $60,000.00 and $95,500.00 per year, depending on experience, location, and employer.

What does an advertising director do?

An advertising director works to oversee projects or advertising campaigns for an ad department or agency. As an advertising director, your exact responsibilities depend on the type of projects on which you work as well as the size of the agency. Your duties may include negotiating each client contract, hiring creative or sales staff, or working on a budget for projects or the advertising department as a whole. You may also function as a creative director who is in charge of the creative aspects of making the advertisements. An advertising art director, meanwhile, focuses on media acquisition for ad campaigns.

What are the key skills and qualifications needed to thrive as an advertising director?

To thrive as an Advertising Director, you need expertise in marketing strategy, campaign management, and market analysis, usually supported by a bachelor's degree in marketing, communications, or a related field. Familiarity with digital advertising platforms, analytics tools like Google Analytics, and project management software is essential. Exceptional leadership, creative vision, and persuasive communication skills help drive team performance and client satisfaction. These abilities are crucial for developing effective advertising strategies, optimizing campaign outcomes, and leading successful teams in a competitive industry.

What are some common challenges faced by an advertising director when managing multiple campaigns across different channels?

Advertising Directors often juggle several campaigns simultaneously, each targeting different audiences and utilizing a variety of channels such as digital, print, and broadcast. One common challenge is ensuring consistent brand messaging while adapting creative strategies to fit each platform's unique requirements. Coordinating cross-functional teams—including creative, media planning, and analytics—requires strong communication and project management skills. Managing tight deadlines and shifting client expectations is also typical, making flexibility and proactive problem-solving essential for success in this role.

What is the difference between Advertising Director vs Marketing Manager?

AspectAdvertising DirectorMarketing Manager
Primary FocusOversees advertising campaigns and creative strategiesDevelops overall marketing strategies and manages marketing initiatives
Required CredentialsBachelor's degree in marketing, advertising, or related field; experience in advertisingBachelor's degree in marketing, business, or related field; experience in marketing management
Work EnvironmentCreative agencies, advertising departmentsCorporate marketing departments, agencies
Industry UsageCommonly used in advertising and media companiesUsed across various industries for overall marketing roles

The Advertising Director primarily focuses on managing advertising campaigns and creative strategies, while the Marketing Manager oversees broader marketing initiatives and strategies. Both roles require similar educational backgrounds and often work within marketing or advertising departments, but their scope and responsibilities differ based on campaign versus overall marketing management.

What are the most commonly searched types of Advertising jobs in Calgary, AB?

The most popular types of Advertising jobs in Calgary, AB are:

Infographic showing various Advertising Director job openings in Calgary, AB as of August 2026, with employment types broken down into 2% As Needed, 82% Full Time, 13% Part Time, 1% Temporary, and 2% Contract. Highlights an 90% Physical, 4% Hybrid, and 6% Remote job distribution, with an average salary of $79,084 per year, or $38 per hour.

Strategist (Marketing / Advertising)

Funday

Calgary, AB • Remote

Full-time

Re-posted 2 days ago


Job description


Oh, hello there master of strategery


Funday is a full service agency made up of people who are friendly and hardworking in equal measure. Inspired by an unrelenting belief that having fun is integral to creativity, we like to say we’re all about fun and brains. You know, that sweet spot between where pretty and performance meet and where insight and imagination produce the entirely unexpected? That’s where we thrive.


Strategist 


As a strategist you will report to the Strategy Director. You bring key strategic thinking and guidance to our team. You’ll be comfortable communicating your findings to varying audiences—from your lead to the creative team. You’re skilled in business analysis, qualitative consumer research, and brand and campaign strategy. Most importantly, you live and breathe insights — about a client’s business, their competitors, and their customers.


Location – You will work remotely from anywhere in AB, BC or ON 


What you’ll do


  • Collaborate with internal teams to perform quantitative and qualitative research
  • Collaborate to monitor social listening and web analytics reports
  • Synthesize research, uncover insights, and write creative briefings for clients and team, to guide the team in the right direction
  • Perform detailed research into our clients, their industries, and their competitors across markets
  • Deconstruct competitive best practices in digital marketing, and create benchmarks
  • Conduct digital ecosystem audits to map a brand’s online presence and assess the effectiveness of each touchpoint
  • Identify opportunities for clients to use digital technology to enhance their overall digital presence and online marketing mix
  • Work across multidisciplinary teams to implement and manage digital strategies
  • Recommend, plan, coordinate, and execute pertinent research and analysis activities, including sector analyses, competitive benchmarking studies, qualitative and consumer research, requirements-gathering sessions, and stakeholder interviews
  • Synthesize and communicate the results of research to clients and project teams
  • Provide insight and perspective on the client’s strategic direction
  • Collaborate with the team on overall strategy development
  • Define measurement strategies for strategy development and site or program optimization
  • Demonstrate the value of integrating strategy services into client engagements
  • Provide thought leadership to colleagues and projects in a range of subjects, including requirements-gathering, consumer research and insight, site measurement and marketing, and strategic planning


What you’ll need to succeed


  • Minimum 3-5 years of related experience in strategy, brand planning, business analysis, qualitative research or equivalent
  • Experience in a marketing / advertising agency is an asset
  • Experience developing and presenting proposals and presentations for clients
  • Ability to communicate complex subject matter, both verbally and written
  • Experience with qualitative and ethnographic research, driving the creation and implementation of digital design personas
  • Experience in marketing research and sciences to establish and analyze complex studies
  • Excellent collaboration skills and a team-player mindset
  • Strong multi-tasking and flexibility skills
  • A commitment to learning


You’ll want to read this part


  • If you live in Canada, are able to work here, and you are in one of these provinces: BC, AB or ON - please apply! Otherwise, we’re sorry, we’re not set up to support staff outside of these regions.
  • Please note: we post the same role in multiple locations to help us cast a wide net. Applying to each location for a posting will not increase your chances. Now that we've saved you some time, go do something fun!
  • This posting is for an existing vacancy we are looking to fill immediately and not a prospective future role (i.e. we’re saying this isn’t a ghost job)

Come be a Funatic 


We believe you won’t perform at your best if you’re not having fun. And you can’t have fun if you’re not performing. We believe this creates the best client + agency relationships and is the best way to make great work.  


We believe in respect, inclusivity, kindness, equity, and equality. We want to make a positive impact. We believe that collaboration is the fun part of being at work. We strive to create a culture in which “we” is more important than “me”.
Apart from loving terrible fun puns, we’re small and we’re growing – which means you’ll have a chance to make your mark and grow with us. We’re also 100% remote, and that might not appeal to everyone – but if you value flexibility, it’s perfect.  


Join us.