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Advertising Data Analyst Jobs in Rochester Hills, MI

Revenue Analyst

Detroit, MI · On-site

$50K - $80K/yr

... advertising through beautiful creative, quality publishers, actionable data and smart targeting ... Overview TripleLift is seeking a data-driven Revenue Analyst to join our Revenue Operations team at ...

Digital Web Analyst

Detroit, MI

$81K - $82K/yr

... data about the web site performance ... Understanding of the communications industry including print, advertising, interactive marketing ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...

... paid advertising. Conversion Rate Optimization: * Identify areas of the user journey with ... Collect and analyze data to gain insights into user behaviour, product usage, and marketing ...

Showing results 21-40

Advertising Data Analyst information

See Rochester Hills, MI salary details

$31.3K

$76.1K

$125.2K

How much do advertising data analyst jobs pay per year?

As of Aug 7, 2026, the average yearly pay for advertising data analyst in Rochester Hills, MI is $76,066.00, according to ZipRecruiter salary data. Most workers in this role earn between $57,500.00 and $89,300.00 per year, depending on experience, location, and employer.

What is data analytics in advertising?

Data analytics in advertising involves collecting, processing, and analyzing data from marketing campaigns to measure performance, understand audience behavior, and optimize strategies. Advertising Data Analysts use tools like Excel, SQL, and analytics platforms to interpret data and support data-driven decision-making.

What does an advertising data analyst do?

An Advertising Data Analyst is responsible for collecting, analyzing, and interpreting data related to advertising campaigns. They help organizations understand the performance of their ads by identifying trends, measuring key metrics, and generating insights to optimize advertising strategies. Their work involves using data analysis tools, creating reports, and collaborating with marketing teams to improve campaign effectiveness and maximize ROI.

How does an advertising data analyst typically collaborate with creative and account teams to improve campaign performance?

An Advertising Data Analyst works closely with both creative and account teams by providing actionable insights derived from campaign data. They regularly share performance metrics, identify trends, and highlight areas for optimization, enabling creatives to refine messaging and account managers to adjust strategy. This collaborative approach ensures campaigns are data-driven, effective, and tailored to client objectives. Strong communication skills are essential, as analysts must translate complex analytics into clear recommendations for non-technical team members.

What are the key skills and qualifications needed to thrive as an advertising data analyst, and why are they important?

To thrive as an Advertising Data Analyst, you need strong analytical skills, expertise in statistics, and experience with digital marketing metrics, usually supported by a degree in marketing, statistics, or a related field. Proficiency in data analysis tools such as Google Analytics, SQL, Excel, and visualization platforms like Tableau is typically required. Critical thinking, attention to detail, and effective communication help analysts translate complex data into actionable marketing insights. These skills are vital to drive data-informed advertising strategies and optimize campaign performance.
What are popular job titles related to Advertising Data Analyst jobs in Rochester Hills, MI? For Advertising Data Analyst jobs in Rochester Hills, MI, the most frequently searched job titles are:
What cities near Rochester Hills, MI are hiring for Advertising Data Analyst jobs? Cities near Rochester Hills, MI with the most Advertising Data Analyst job openings:

Senior Analyst, Analytics

Publicis Groupe Holdings B.V

Detroit, MI • On-site

$80K - $82K/yr

Other

Medical, Dental, Vision, Retirement, PTO

Re-posted 8 days ago


Job description

Company Description
Zenith is a full-service media agency with capabilities and expertise across all channels and disciplines. Zenith is part of Publicis Media, the #1 media buying network in the Americas and #2 globally. As "The ROI Agency," Zenith's expertise lies in driving real, tangible business outcomes, not just media metrics, that will have a measurable effect on our clients' business. Every investment we make has an ROI mindset-not just for our clients, but for our agency at large. We're focused on driving the maximum value for our people, our capabilities and our media investments for some of the world's leading brands.
Overview
Senior Analysts form the foundation of the Analytics team. They pull and arrange data from a multitude of sources to feed business-improving insights, then build thoughtful presentations and reports that bring the story home to our clients. They work closely with their Managers to learn the most efficient and effective ways of wrangling with data and develop skills to become full-fledged story tellers. This position will play a critical role in helping to demonstrate the effectiveness of media performance via analytical methods, from measurement strategy to data collection to analyses to actionable recommendations & optimizations.
Qualifications
B.A. or B.S., preferably in Mathematics, Statistics, Economics, Computer Science, Marketing/Advertising or related field
• 2+ years of experience working with large data sets or conducting quantitative analysis
• A strong natural curiosity for analytical problems and data challenges - and the willingness to understand the role of data from strategy to execution to optimization
• Comfort in working in highly ambiguous, rapidly evolving environments
• Client service (agency, consulting, etc) experience preferred
• Knowledge of Digital Media, Marketing/Advertising industries highly preferred
• Experience working with Python, R programming languages, or proven aptitude to learn quickly
• Experience working with relational databases, SQL, or proven aptitude to learn quickly
• Strong communication skills

• Strong proficiency in Microsoft Office software such as Word, Excel and PowerPoint, including advanced Excel skills (ability to work with macros, advanced formulas, pivot tables)
• Ability to service clients, partners and internal stakeholders by understanding needs, translating those needs into creative solutions, and delivering on those solutions with diligence and a sense of urgency
• Knowledge of digital media metrics (Impressions, Clicks, CTR, CPM, etc.).
• Knowledge of visualization tools like Tableau and Power BI
• Knowledge of analytics tools and relational databases (Google Analytics, SQL, MS Access)
Additional Information
Our Publicis Groupe motto "Viva La Différence" means we're better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent.
Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes medical coverage, dental, vision, disability, 401K, as well as parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off.
If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com. All your information will be kept confidential according to EEO guidelines.
Compensation Range: $80,000- $82,000. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9/25/2025.
Veterans Encouraged to Apply
Compensation Range: USD $72,390.00 - USD $95,200.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/3/2025.