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Account Based Marketing Jobs in Rochester, MN (NOW HIRING)

Brand Manager - Marketing

Rochester, MN ยท Hybrid

$121K - $176K/yr

Delta Dental or reimbursement account for flexible coverage. * Vision: Affordable plan with ... based on business needs. Weekend Schedule As needed. International Assignment No Site Description ...

Advertising Sales Representative

Rochester, MN ยท On-site +1

$23K - $41K/mo

S. without employment-based immigration sponsorship, now or in the future. Spectrum Reach (www ... As an Account Executive , you will lead all sales and client management responsibilities of your ...

Account Management : Oversee client accounts to ensure high satisfaction and address needs promptly ... Leverage provided marketing resources to generate leads. * Training Provided : Comprehensive ...

Agriculture Sales Professional

Rochester, MN ยท On-site

$60K - $80K/yr

Must be based in SE Minnesota or nearby Western Wisconsin and able to travel within the territory ... Participate in education and training conferences on selling and marketing programs. * Coordinate ...

Agriculture Sales Professional

Rochester, MN ยท On-site

$60K - $80K/yr

Must be based in SE Minnesota or nearby Western Wisconsin and able to travel within the territory ... Participate in education and training conferences on selling and marketing programs. * Coordinate ...

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Account Based Marketing information

See Rochester, MN salary details

$31.5K

$66.5K

$106.2K

How much do account based marketing jobs pay per year?

As of Jun 16, 2026, the average yearly pay for account based marketing in Rochester, MN is $66,512.00, according to ZipRecruiter salary data. Most workers in this role earn between $49,300.00 and $77,800.00 per year, depending on experience, location, and employer.

What is Account Based Marketing?

Account Based Marketing (ABM) is a strategic approach to business marketing in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Rather than casting a wide net, ABM focuses marketing and sales resources on a clearly defined set of target accounts, personalizing campaigns and messaging to each account. This approach often leads to higher engagement rates, improved alignment between sales and marketing teams, and increased return on investment, especially in B2B environments.

What is the difference between Account Based Marketing vs Content Marketing Specialist?

AspectAccount Based MarketingContent Marketing Specialist
Primary FocusTargeting specific high-value accounts with personalized campaignsCreating and distributing content to attract and engage audiences
Skills & CredentialsMarketing automation, data analysis, account targetingContent creation, SEO, storytelling
Work EnvironmentB2B marketing teams, often in tech or enterprise sectorsMarketing or communications teams across various industries
GoalsGenerate qualified leads from key accountsBuild brand awareness and nurture leads through content

While both roles are vital in marketing strategies, Account Based Marketing focuses on personalized outreach to specific accounts, whereas Content Marketing Specialists develop content to attract a broader audience. Understanding these differences helps organizations align their marketing efforts effectively.

What are the key skills and qualifications needed to thrive as an Account Based Marketing (ABM) professional, and why are they important?

To thrive in Account Based Marketing, you need expertise in targeted marketing strategy, data analysis, and a solid understanding of B2B sales cycles, often supported by a marketing degree or relevant experience. Familiarity with CRM platforms, marketing automation tools like HubSpot or Marketo, and account intelligence software is typically required. Strong collaboration, communication, and project management skills set standout ABM professionals apart. These competencies are vital for effectively orchestrating multi-channel campaigns and driving high-value account engagement and revenue growth.

How does an Account Based Marketing (ABM) professional typically collaborate with sales teams to drive results?

In an Account Based Marketing role, close collaboration with sales teams is essential to identify high-value target accounts, align on messaging, and coordinate outreach strategies. ABM professionals work with sales to develop personalized campaigns and share insights from engagement data, ensuring both teams are focused on the same goals. Regular meetings and shared metrics help maintain alignment, enabling both marketing and sales to nurture leads more effectively and accelerate the sales cycle. This partnership is key for measuring ROI and achieving successful account penetration.
What job categories do people searching Account Based Marketing jobs in Rochester, MN look for? The top searched job categories for Account Based Marketing jobs in Rochester, MN are:
What cities near Rochester, MN are hiring for Account Based Marketing jobs? Cities near Rochester, MN with the most Account Based Marketing job openings:
Account Executive - Late Stage Oncology (Rochester, MN)

Account Executive - Late Stage Oncology (Rochester, MN)

Guardant Health

Rochester, MN โ€ข On-site, Remote

Full-time

Posted 19 days ago


Job description

Company Description
Guardant Health is a leading precision oncology company focused on guarding wellness and giving every person more time free from cancer. Founded in 2012, Guardantยฎ is transforming patient care and accelerating new cancer therapies by providing critical insights into what drives disease through its advanced blood and tissue tests, real-world data and AI analytics. Guardant tests help improve outcomes across all stages of care, including screening to find cancer early, monitoring for recurrence in early-stage cancer, and treatment selection for patients with advanced cancer. For more information, visit guardanthealth.com and follow the company on LinkedIn, X (Twitter) and Facebook.
Position Summary:
This is an opportunity to join the growing Oncology Sales commercial team at Guardant Health as an experienced field-based Account Executive and work hand in hand with sales leadership to drive market sales strategy and business expansion for Oncology healthcare providers and offices. The field-based Account Executive - Oncology Sales are responsible for the effective promotion of our liquid biopsy products and for identifying new opportunities to build relationships with healthcare practices, cancer centers, IDNs, and academic medical centers within the assigned territory. This position will act with urgency, drive, and passion to deliver best-in-class oncology diagnostic products and services for cancer patients.
Essential Duties and Responsibilities:
  • Drive strategic business expansion/collaboration opportunities with the following:
  • Major U.S. cancer centers and clinics / Top 20 largest oncology practices in the territory
  • Key Opinion Leaders (KOLs) and Academic Medical Centers (AMCs) within the specified territory.
  • Structure detailed strategic plans for gaining and retaining new and existing clients.
  • Maximize client-bill contracting opportunities
  • Implement laboratory services agreements (LSA's) with bill account institutions
  • Collaborate and coordinate with all sales positions (Head of Sales, RSD's, DSM's, SAM's, and AE's) to ensure the successful attainment of company goals and objectives
  • Identify and develop partnering opportunities between prospective oncology clients and GHI.
  • Promote and drive compliance with new web-based molecular information tools for all clients.
  • Continually analyze the competitive landscape and environment within assigned accounts to determine trends and provide customer feedback to GHI leadership.
  • Monitor the performance of sales to ensure objectives are met
  • Develop and implement a comprehensive business plan for the territory that will be inclusive of budgets, travel, territory management, goal setting, etc.
  • Work effectively with individuals across multiple departments throughout Gardant Health Inc.
  • Embrace, embody, and represent the Guardant Health company culture at all times to external and internal constituents.

Required Qualifications:
  • 2-3 years of direct account management experience in a molecular diagnostic setting with a history of proven past performance that has met and exceeded expectations.
  • 3-5 years of experience working with major cancer centers and clinics, oncology GPO's, large health systems, IHDN's, and large oncology practices.
  • Demonstrated measurable revenue generation at either a diagnostic, pharmaceutical or relevant biotechnology company.
  • Ability to provide an integrated MolDx solution using Guardant Health's next generation sequencing technology to prospects and customers.
  • Ability to engage in a consultative selling process that overcomes objections and indifferences while connecting client needs with GHI capabilities
  • Comfortable communicating, presenting, selling at the executive level (CEO, COO, CFO)
  • Keen understanding of the payor and reimbursement environment in the oncology and diagnostic space
  • Ability to work independently, communicate proactively, manage multiple projects and prioritize daily tasks while managing critical deadlines
  • Strong understanding of molecular diagnostics for oncology and the evolving competitive landscape
  • Ability to maintain an outstanding level of market, customer, distribution and product knowledge necessary to accomplish sales and marketing objectives
  • Excellent knowledge of oncology, hematology, chemotherapeutics and targeted agents
  • Excellent negotiation and customer service skills
  • Outstanding strategic sales account planning skills
  • Superior listening and problem-solving skills
  • Ability to handle sensitive information and maintain a very high level of confidentiality
  • Demonstrate consistent closing abilities throughout the sales cycle
  • Impeccable oral and verbal communication and presentation skills
  • Must be very proficient with all Microsoft Office products - particularly Excel and PowerPoint
  • Effective and regular utilization of Salesforce.com
  • Ability to develop and utilize cross-functional relationships to facilitate the accomplishment of work goals and objectives.
  • Ability to work effectively with minimal direction from, or interface with, manager
  • Problem solving, decision making and technical learning
  • Strong administrative skills and sophistication to manage business in complex environments
  • Demonstrate GHI's Values by acting with integrity, respect, trust and Possess a very positive attitude and an understanding of the dynamics involved with organizational growth and change
  • Frequent travel ( > 50%) throughout the territory as needed

Education:
B.S. in life science, biology, business or marketing preferred.
Hybrid Work Model:This section is applicable to onsite employees who are eligible for hybrid work location as specified by management and related policies. Guardant has defined days for in-person/onsite collaboration and work-from-home days for individual-focused time. All U.S. employees who live within 50 miles of a Guardant facility will be required to be onsite on Mondays, Tuesdays, and Thursdays. We have found aligning our scheduled in-office days allows our teams to do the best work and creates the focused thinking time our innovative work requires. At Guardant, our work model has created flexibility for better work-life balance while keeping teams connected to advance our science for our patients.
Employee may be required to lift routine office supplies and use office equipment. Majority of the work is performed in a desk/office environment; however, there may be exposure to high noise levels, fumes, and biohazard material in the laboratory environment. Ability to sit for extended periods of time.
Guardant Health is committed to providing reasonable accommodations in our hiring processes for candidates with disabilities, long-term conditions, mental health conditions, or sincerely held religious beliefs. If you need support, please reach out to Peopleteam@guardanthealth.com
A background screening including criminal history is required for this role. GH will consider qualified applicants with criminal arrest or conviction histories in a manner consistent with applicable law including but not limited to the LA County Fair Chance Policies and the Fair Chance Act (Gov. Code Section 12952).
Guardant Health is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, or protected veteran status and will not be discriminated against on the basis of disability.
All your information will be kept confidential according to EEO guidelines.
To learn more about the information collected when you apply for a position at Guardant Health, Inc. and how it is used, please review our Privacy Notice for Job Applicants.
Please visit our career page at: http://www.guardanthealth.com/jobs/