9 Burfordcap Jobs Hiring Near You

POSITION REQUIREMENTS

Digital Strategy & Channel Execution

Develop and execute digital marketing strategies aligned with regional and practice growth priorities

Translate strategic objectives into channel plans across paid, organic and owned platforms

Identify opportunities to improve digital performance, visibility and engagement across priority audiences

Website Experience & Customer Journey

Own the strategic direction and continuous optimization of Burford's website as a core marketing and conversion platform
Lead the design and evolution of end-to-end digital customer journeys from initial engagement through conversion and nurture
Provide subject matter expertise and best-practice guidance on website structure, user experience and conversion pathways in partnership with the CMO and Regional Marketing Strategy leads
Drive conversion rate optimization initiatives including landing page strategy, user flows and testing programs

Campaign Execution & Programs

Design and execute digital components of integrated marketing campaigns
Translate regional and corporate campaign objectives into coordinated digital programsmacross paid media, web, email and social media

Establish scalable campaign frameworks, testing cadences and optimization routines

Ensure consistent, high-quality execution and performance across digital programs

Marketo & Digital Activation

Own Marketo as a campaign activation platform, defining requirements and overseeing execution delivered through internal and external marketing operations resources

Develop and manage campaign workflows, segmentation and nurture programs tomsupport marketing initiatives

Partner with marketing operations support on lead lifecycle alignment and scoring frameworks

Oversee agency execution for email marketing programs, ensuring quality, consistencymand alignment with campaign objectives

Paid Media & Channel Performance

Develop and manage paid media and social media strategies in partnership with Regional Marketing Strategy leads and CMO
Optimize channel mix, audience targeting and media investment to improve performance and efficiency
Monitor channel-level performance and drive continuous optimization across platforms

Performance & Analytics Ownership

Own digital marketing performance across channels and campaigns, including defining KPIs, interpreting results and identifying optimization opportunities

Translate performance data into actionable insights that improve campaign effectiveness, audience engagement and conversion outcomes

Partner with marketing operations resources to deliver reporting and dashboards, ensuring clear visibility into performance

Continuously refine measurement approaches based on results and evolving business priorities

Cross-Functional Collaboration

Serve as the primary digital partner to Regional Marketing Strategy leads, enabling effective activation of regional priorities
Partner with Strategic Intelligence to ensure digital targeting reflects market and client insights
Collaborate with Content and Communications to amplify thought leadership and brand authority across digital channels
Operate within a clearly defined model where marketing operations support owns systems, data infrastructure and reporting delivery

Team & Agency Management

Manage and mentor a small digital team
Oversee external agencies and specialists to ensure high-quality execution and performance
Maintain a hands-on approach to campaign delivery, optimization and performance tracking

SKILLS DESIRED

Qualifications & Experience

~10-15 years of digital marketing experience in complex B2B environments, ideally within long-cycle, relationship-driven markets Strong hands-on experience across digital channels, integrated campaign execution and marketing automation platforms such as Marketo
Proven experience developing and executing digital programs that support engagement, conversion and measurable business impact
Deep understanding of website strategy, customer journey design and conversion optimization
Ability to translate business priorities into effective digital marketing strategies and execution plans
Strong commercial mindset with a focus on performance, outcomes and continuous improvement
Experience interpreting performance data and driving optimization across channels and campaigns
Comfortable operating in a lean, fast-paced environment with agency support and evolving operational infrastructure
Experience working effectively in a global, matrixed organization and collaborating across functions

Performance Expectations

Burford's website functions as a high-performing engagement and conversion platform
Digital campaigns effectively support regional growth priorities and audience engagement
Paid and organic channels demonstrate measurable performance improvement over time
Digital programs contribute to improved engagement quality and pipeline development
Performance insights are clearly translated into actionable optimization across campaigns and channels
Cross-functional collaboration is efficient, disciplined and aligned to business priorities

Global Candidate Privacy Notice:

https://www.burfordcapital.com/global-candidate-privacy-notice/