ZenaTech

About Us:

ZenaTech (Nasdaq: ZENA | FSE: 49Q) is a technology company specializing in AI drones, Drone-as-a-Service (DaaS), enterprise SaaS, and quantum computing solutions for mission-critical business applications. Since 2017, the company has leveraged its software development expertise and expanded its drone design and manufacturing capabilities through ZenaDrone to innovate and enhance customer inspection, monitoring, safety, security, compliance, and surveying processes. ZenaTech serves over 100 enterprise software customers in law enforcement, government, and industrial sectors, with drones used in agriculture, defense, and logistics industries. The company has offices in North America, Europe, and the UAE.

Job Overview:

ZenaTech is looking for a skilled and strategic SaaS Brand Writer to join our marketing team in Vancouver, BC. This role is central to how ZenaTech communicates the value of its enterprise software products to customers, prospects, and the broader market.

We need someone who understands B2B SaaS audiences, can translate complex product capabilities into clear and compelling messaging, and knows how to write across the full content funnel — from awareness to conversion. You will work closely with the product, sales, and marketing teams to develop content that builds brand authority, drives pipeline, and supports customer retention.

A strong portfolio demonstrating B2B or SaaS writing across multiple content formats is required.

This is a full-time, on-site role in Vancouver, BC.

Key Responsibilities:

Brand Messaging & Positioning:

• Develop and maintain ZenaTech’s SaaS brand voice, tone guidelines, and core messaging frameworks.
• Translate complex software features and product capabilities into clear, benefit-driven messaging for enterprise audiences.
• Write and refine product positioning statements, value propositions, and messaging hierarchies in collaboration with product and marketing leadership.
• Ensure consistency of brand voice and messaging across all SaaS-related content and customer touchpoints.

Social Media & Digital Content:

• Write platform-native social media content for LinkedIn, X, Instagram and other channels that builds ZenaTech’s SaaS brand presence and engages enterprise audiences.
• Develop short-form content, post series, and campaign copy that drives awareness and engagement around ZenaTech’s software products.
• Stay current with B2B content trends and emerging formats to ensure ZenaTech’s SaaS content remains relevant and competitive.

Creative Collaboration & Process:

• Work closely with the marketing, product, and sales teams to align content with business goals, campaign plans, and product roadmaps.
• Manage multiple content projects simultaneously, meeting deadlines in a fast-paced environment.
• Incorporate feedback constructively and iterate efficiently through multiple rounds of review.
• Maintain a well-organised content library of approved messaging, templates, and brand assets for ongoing reference.

Requirements:

• 2-4 years of professional writing experience in a B2B, SaaS, or technology environment.
• Proven ability to simplify complex technical concepts into clear, audience-appropriate messaging.
• Solid understanding of B2B content marketing principles, the buyer journey, and content’s role in pipeline generation.
• Outstanding written communication with a sharp eye for clarity, tone, and audience.
• Ability to adapt voice and style to suit different formats, channels, and target audiences.
• Highly organised with the ability to manage multiple projects and deadlines simultaneously.
• Collaborative by nature, with a positive attitude toward feedback and iteration.

Nice to Have:

• Diploma or degree in Communications, Marketing, English, Journalism, or a related field.

Artificial Intelligence

We use artificial intelligence to review and screen applications and materials. However, every candidate we move forward with is reviewed and selected, and all final hiring decisions are made by a member of our hiring team.

“We are an equal opportunity employer committed to employment equity utilizing hiring practices on merit and business needs. We encourage applications from women, Indigenous peoples, persons with disabilities, members of visible minorities and all others of legally protected status.”