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WebMD

60 jobs near Columbus, OH

WebMD

Sr. Data Architect

Newark, NJ

$70.25 - $94/hr

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and ...

WebMD

Associate Sales Planner

Newark, NJ · On-site

$54K - $59K/yr

Description Position at WebMD Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to ...

WebMD

Senior HR Business Partner

Newark, NJ

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and ...

WebMD

Sr. Product Manager

Newark, NJ

$132K - $174K/yr

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and ...

WebMD

Sales Planner

Newark, NJ

$60K - $66K/yr

Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to access clinical reference ...

WebMD

Project Manager

Newark, NJ · On-site

Description Position at WebMD Medscape, a division of WebMD, develops and hosts physician portals and related mobile applications that make it easier for physicians and healthcare professionals to ...

WebMD

Risk & Compliance Engineer

Newark, NJ · On-site

The WebMD Health Network includes WebMD, Medscape, MedicineNet, eMedicine, RxList, theheart.org and Medscape Education. Our consumer portals and mobile health applications provide engaging, relevant ...

WebMD

Manager, Operational Effectiveness

Newark, NJ · On-site

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender ...

WebMD

Risk & Compliance Engineer

Newark, NJ

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and ...

WebMD LLC

Solutions Architect, Epic

Newark, NJ · On-site

$150 - $200/hr

WebMD Ignite, a division of WebMD and Internet Brands, is the growth partner for healthcare organizations. We guide people to better health at all stages of their journey, from discovery to recovery.

WebMD

Sr. Client Success Manager

Newark, NJ · On-site

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender ...

WebMD

Client Success Associate

Newark, NJ · On-site

$59K - $65K/yr

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender ...

WebMD

Manager, Operational Effectiveness

Newark, NJ

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender ...

WebMD LLC

Production Engineer

Newark, NJ · On-site

$109 - $120/hr

WebMD is the most recognized and trusted brand of health information and the leading provider of health information services, serving consumers, physicians, healthcare professionals, employers and ...

WebMD

Client Success Manager

Newark, NJ · On-site

WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender ...

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Showing results 21-40

Sr. Product Manager, Healthcare Marketing & AI Solutions

WebMD

Newark, NJ • On-site

$126K - $165K/yr

Full-time

Medical, Dental, Vision, Life, Retirement, PTO

Re-posted 6 days ago

Job description

Description
Position at WebMD
WebMD is an Equal Opportunity/Affirmative Action employer and does not discriminate on the basis of race, ancestry, color, religion, sex, gender, age, marital status, sexual orientation, gender identity, national origin, medical condition, disability, veterans status, or any other basis protected by law.
We are seeking a highly experienced and strategic Senior Product Manager to drive the development and implementation of our AI-based healthcare marketing solutions for providers and payers within the WebMD Ignite. The ideal candidate has a deep background in healthcare marketing strategy and campaign execution within a modern marketing technology ecosystem. This role is crucial for developing new AI-based marketing insights and integrated marketing technology workflow modules for WebMD Ignite.
The position requires hands-on experience leveraging AI tools (Claude) for rapid prototyping and ensuring our platform dominates high-intent, high-value, and high-conversion moments in the evolving healthcare journey.
Responsibilities:
  • Lead the product lifecycle for AI-based marketing solutions and workflow modules within the WebMD Ignite.
  • Define and execute the product strategy for healthcare marketing campaigns, focusing on AI-driven omnichannel activation and closed-loop measurement.
  • Partner with engineering and design to rapidly prototype and test new solutions, specifically utilizing generative AI tools (like Claude) to accelerate solution design and product requirements development.
  • Ensure seamless integration of the WebMD Ignite Growth Platform (IGP) as a system of intelligence and orchestration with key healthcare systems and martech stacks (e.g., Eloqua, Meta, Google, Epic, Salesforce, Adobe, etc).
  • Monitor market trends, competitive shifts (including the impact of LLMs/AIOs), and competitor strategies (like Unlock Health and Innovaccer) to inform and differentiate the product roadmap.
  • Anchor product development and messaging to measurable business outcomes, moving beyond features to focus on appointments, encounters, and revenue.
  • Serve as the subject matter expert on the marketing strategy and measurement, product, product usage, and anticipated benefits for internal and external stakeholders and clients.

Qualifications:
  • Bachelor's degree in Business, Marketing, Computer Science, or a related field.
  • Minimum of 5 years of experience in product management, specifically focusing on healthcare marketing technology, campaign strategy, and implementation.
  • Proven, hands-on experience using generative AI tools (e.g., Claude, LLMs) to quickly prototype and develop product requirements, user stories, and test scenarios.
  • Deep proficiency in modern marketing technology ecosystems, including marketing automation (e.g., Oracle Eloqua), CRM, and data platforms/CDPs.
  • Knowledge of Epic Cheers and related technologies is a differentiator
  • Strong understanding of the healthcare domain, privacy regulations (e.g., HIPAA), and associated architecture (FHIR knowledge preferred).
  • Demonstrated ability to define and drive product strategy with a clear focus on measurable business outcomes and growth.
  • Excellent communication, leadership, and collaboration skills with the ability to work effectively in a dynamic and fast-paced environment.

Salary range: $110,000 - $145,000
Bonus Eligible:
This position is also eligible for a discretionary company bonus, based upon business results.
Benefits:
Employees in this position are eligible to participate in the company sponsored benefit programs, including the following within the first 12 months of employment:
  • Health Insurance (medical, dental, and vision coverage)
  • Paid Time Off (including vacation, sick leave, and flexible holiday days)
  • 401(k) Retirement Plan with employer matching
  • Life and Disability Insurance
  • Employee Assistance Program (EAP)
  • Commuter and/or Transit Benefits (if applicable)

Eligibility for specific benefits may vary based on job classification, schedule (e.g., full-time vs. part-time), work location and length of employment.

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