Dali Museum

About Us The Dalí is home to the most acclaimed collection of Salvador Dalí’s work. The Museum is a mission-oriented, not-for-profit organization and has been recognized internationally for our enlightening special exhibitions, innovative digital experiences and outstanding architecture. When you join The Dalí, you become part of a creative process: collaborating with colleagues across departments; balancing the experience you bring to work with new talents & skills honed on the job; and sharing ideas and input in a dynamic, ever-evolving artistic environment. The Museum offers engaging work, a healthy work/life balance, and an array of cultural and educational opportunities, all in an iconic & inspiring setting. Position Overview The CRM & Data Analyst is responsible for the administration, optimization and day-to-day use of the Museum’s CRM platform. This hands-on role ensures systems are effectively configured and maintained to support Marketing, Development, Finance and Visitor Experience. The CRM & Data Analyst serves as the day-to-day liaison to the CRM system vendor, provides CRM administration and ensures data integrity, while also using the system to build reports, analyze data and summarize findings. Responsibilities System Management Serve as the day-to-day administrator for the CRM system including configuration, maintenance, troubleshooting, modifications and plug ins/integrations Provide internal coordination during systems transitions/migrations, serving as liaison to vendor(s)’ project managers. Manage user access, roles and permissions to ensure appropriate security and usability Serve as day-to-day contact for CRM system vendor for support requests and system updates Follow and maintain SOPs workflows, naming conventions and documentation (SOPs); train and support internal users Collaborate with internal departments and to ensure accurate and seamless data flow into system Identify and implement opportunities to improve system functionality and efficiency Support Museum ticketing initiatives such as creating/modifying tickets, optimizing ticket purchase processes (including tracking tools) and developing dashboards for ticket sales CRM, Data, Reporting Ensure data integrity through established data standards, ongoing monitoring, audits and adherence to organizational data governance and privacy standards Implement CRM strategies that drive visitor retention and loyalty; ensure data can be segmented effectively for targeted communications Set up automated marketing, membership and donor communications (via email and direct mail) including performance tracking Develop and analyze reports with defined KPIs and actionable insights, including visitation, coupons, ticket sales, audience analyses; create new and customized reports as needed Develop, analyze and summarize findings of in-house surveys Pull and analyze Museum audience data in relation to advertising strategies Pull and analyze ad hoc data requests across departments to inform organizational decision making, support grant applications and contribute to annual reports Keep finger on the pulse of industry trends  Qualifications Required 2-3 years of experience administering CRM systems (e.g., Salesforce, Altru, Humanitru or similar) Strong understanding of database structure, system configuration and data workflows Demonstrated ability to translate operational needs into system solutions Experience with data exports, CSV manipulation, SQL, Excel, Tableau or other data tools Analytical skills to interpret large datasets to inform institutional decision-making Strong analytical skills, problem-solving skills and attention to detail Ability to manage multiple priorities and collaborate effectively across departments Preferred Experience in arts, culture, attractions or hospitality environments Familiarity with data privacy best practices and basic security protocols Experience supporting or training non-technical end users