Puerto Rico Manufacturers Association

Regional Sales Manager - Cardiac Rhythm Management - Puerto Rico

6/26/2026

Work mode: Field Based

Territory: United States

Additional Location(s): N/A

Diversity - Innovation - Caring - Global Collaboration - Winning Spirit- High Performance

About the role

The Regional Sales Manager, Cardiac Rhythm Management (CRM), is responsible for driving sustainable business growth and commercial excellence across the assigned region. This role leads a highly dynamic and complex healthcare environment, requiring strong leadership, organizational discipline, structured execution and effective stakeholder management.

The Regional Sales Manager develops and executes regional business strategies aligned with divisional objectives, ensuring successful sales performance, market penetration, customer engagement and talent development. This leader is accountable for building a high‑performing team, fostering a culture of accountability and collaboration, and ensuring exceptional execution across all territories.

Success in this role requires the ability to manage multiple priorities simultaneously, navigate complex customer environments, align diverse stakeholders, resolve challenges constructively, and translate strategic objectives into measurable business outcomes.

Business Management

• Monitor regional sales performance on an ongoing basis, initiating corrective actions as needed and preparing reports, analyses, forecasts and business reviews.
• Drive operational excellence through disciplined business planning, territory management, opportunity prioritization and performance monitoring.
• Ensure effective implementation of customer records, account profiles, key contact management, reporting processes and company policies.
• Partner with Sales Support, Marketing, Clinical and other cross‑functional teams to execute strategic initiatives and business priorities.
• Manage regional budgets, sales expenses and resource allocation to maximize business performance and return on investment.

Strategic Planning

• Lead regional strategic planning efforts in partnership with senior leadership to develop and execute comprehensive business plans.
• Analyze market opportunities, customer needs, competitive dynamics and business trends to identify growth opportunities and address potential gaps.
• Develop actionable strategies that support market expansion, customer acquisition, retention and long‑term business growth.
• Ensure alignment between territory plans, account strategies and overall regional objectives.

Industry Knowledge

• Maintain deep understanding of Cardiac Rhythm Management technologies, market dynamics, clinical trends, reimbursement environments and competitive activities.
• Continuously assess market conditions and customer needs to refine business strategies and tactical plans.
• Gather and analyze competitive intelligence, preparing the team to effectively differentiate solutions and value propositions.
• Promote continuous learning and professional development to ensure team expertise remains current and relevant.
• Lead execution of divisional strategies and ensure consistent implementation across all territories.
• Conduct regular field visits and coaching sessions with team members to reinforce best practices, improve performance and support professional development.
• Ensure effective territory management, account prioritization, opportunity management and sales execution.
• Conduct regular business reviews with team members and implement adjustments to strategies based on business performance and market conditions.
• Foster a culture of accountability, execution excellence and continuous improvement.
• Support team members in navigating complex customer situations, negotiations and business challenges to achieve successful outcomes.

Team Leadership and Talent Development

• Build, develop and retain a high‑performing, customer‑focused sales organization.
• Coach and mentor team members through structured development plans, field coaching, performance management and ongoing feedback.
• Foster a culture of collaboration, transparency, accountability and engagement.
• Effectively manage competing priorities while maintaining team focus on strategic objectives and customer needs.
• Address team and customer challenges proactively through constructive conflict management and problem‑solving.
• Identify and develop future leaders within the organization.

Marketing Plan Development and Execution

• Collaborate with Marketing and cross‑functional partners to develop and execute integrated business and marketing plans.
• Identify new market opportunities and growth segments within the region.
• Analyze market research, customer feedback and competitive information to support strategic decision‑making.
• Support new product launches and ensure effective adoption strategies are implemented within the region.
• Manage customer programs, educational initiatives, advisory boards and professional networks that strengthen market position and customer engagement.

Economic Value and Strategic Partnerships

• Develop relationships with key economic buyers and decision‑makers within strategic accounts.
• Support and facilitate complex negotiations, contracting discussions and value‑based business initiatives.
• Identify opportunities to create differentiated value through integrated solutions, services and customer partnerships.
• Collaborate with internal stakeholders to develop customer‑focused solutions that support long‑term business growth.

Building and Maintaining Relationships

• Develop and maintain strong relationships with physicians, hospital administrators, procurement teams, clinical stakeholders and key decision‑makers.
• Navigate complex stakeholder environments by balancing diverse interests and building alignment toward shared objectives.
• Maintain regular engagement with major accounts to identify opportunities, address challenges and strengthen long‑term partnerships.
• Represent the company at customer meetings, educational events, industry forums and professional conferences.
• Demonstrate strong interpersonal effectiveness and conflict resolution skills in challenging business situations.

Quality and Customer Experience

• Spend maximum time in the field supporting customer engagement and team development activities.
• Ensure customer concerns, complaints and service issues are appropriately identified, escalated and resolved in compliance with company policies and quality standards.
• Partner with internal teams to ensure a seamless customer experience and maintain strong customer satisfaction.

Training and Education

• Partner with Sales Training and Clinical teams to ensure ongoing development of sales representatives and customers.
• Support physician, staff and patient education initiatives where appropriate.
• Monitor training effectiveness and business impact to maximize return on educational investments.
• Promote a culture of continuous learning and professional excellence.

Required Qualifications

• Minimum of 5–10 years of progressive experience in sales, commercial leadership, business management or related fields.
• Previous people leadership experience with responsibility for coaching, performance management and team development.
• Demonstrated success leading teams in complex environments requiring strong organization, prioritization, stakeholder management and execution.
• Experience managing customer relationships and influencing decision‑making across multiple stakeholders.

Preferred Qualifications

• Healthcare, medical technology, pharmaceutical, life sciences or related industry experience.
• Cardiovascular, Cardiac Rhythm Management, Electrophysiology or other clinically intensive business experience.
• Fully bilingual (English/Spanish).

Compensation

Base salary: $120,000 to $130,000 annually, plus variable compensation governed by the Sales Incentive Compensation Plan. Additional benefits are available at the company benefits portal.

Requisition ID: 630629

Safety and Health Requirements

For MA positions: It is unlawful to require or administer a lie detector test for employment.

The role is deemed safety‑sensitive and requires a pre‑employment drug test. Proof of COVID‑19 vaccination status may also be required.

Legal and Compliance

Boston Scientific maintains a prohibited substance‑free workplace; violations may result in disciplinary action up to and including termination.

Nearest Major Market: Puerto Rico

Nearest Secondary Market: San Juan