Lakeland Ford

Automotive Sales Consultant - Lakeland Ford

Are you a people person who loves building relationships and creating great customer experiences? Whether you've worked in hospitality, retail, customer service, or another customer-facing role, we'd love to hear from you.

At Lakeland Ford in Prince Albert, we're looking for an enthusiastic Sales Consultant to join our team. You don't need previous automotive or sales experience—we provide comprehensive training to help you succeed. If you're motivated, enjoy helping people, and are looking for a career with exceptional earning potential, this could be the perfect opportunity.

To help you get started with confidence, we provide a 3-month income guarantee of $3,000 per month while you complete your training. This guarantee is designed to ensure you can focus on learning the skills, product knowledge, and sales process needed to build a successful, long-term career—without the pressure of relying solely on commissions during your first few months.

What You'll Do

Welcome customers in a friendly, professional, and engaging manner

Help customers find the right vehicle based on their needs, lifestyle, and budget

Guide customers through the vehicle purchasing process from start to finish

Build lasting relationships through exceptional customer service and follow-up

Learn about our vehicles, financing options, and current promotions

Maintain accurate customer records using our CRM system

Work toward individual and team sales goals in a supportive environment

What We're Looking For

A positive attitude and genuine passion for helping people

Excellent communication and relationship-building skills

Hospitality, retail, customer service, or other people-focused experience is highly valued

A willingness to learn—we provide all the training you need

Self-motivated, organized, and driven to achieve goals

Comfortable working in a performance-based, commission environment

Valid driver's license with a clean driving record

Why Join Lakeland Ford?

Average annual earnings of $126,000, with unlimited earning potential through uncapped commissions

Guaranteed minimum income of $3,000 per month for your first three months while you focus on training and developing the skills to succeed

Comprehensive training—no automotive sales experience required

Supportive, team-first dealership culture

Ongoing coaching and professional development

Opportunity to build a long-term career with one of the region's leading dealerships

Employee discounts on vehicles and service

Competitive benefits package

A fun, positive, and rewarding workplace

Benefits

Dental care

Extended health care

Vision care

Life insurance

Employee discounts

Flexible and supportive work environment

If you're someone who enjoys connecting with people, providing exceptional service, and wants to build a rewarding career with outstanding income potential, we'd love to meet you.

Apply today with your resume and a short cover letter telling us why you'd be a great fit for the Lakeland Ford team.

We thank all applicants for their interest; however, only those selected for an interview will be contacted.