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• Build and run the experimentation engine behind Airwallex's global growth
• Design and manage end-to-end execution of growth experiments and campaigns
• Translate strategic hypotheses into operational workflows
• Manage experiment design and tracking, coordinate launches and rollouts, and synthesize learnings
• Own the growth campaign calendar and experiment roadmap
• Consolidate and prioritize hypotheses into an experimentation backlog
• Define hypotheses, primary metrics, target effect sizes, measurement approaches, audience sizes, statistical power, and result criteria
• Build, QA, and launch campaigns across Hightouch, Marketo, Infobip, and Contentful
• Produce copy and creative variants and coordinate Legal reviews and approvals
• Apply consent, suppression, and frequency-capping rules per market
• Own tracking taxonomy, campaign IDs, and tagging conventions
• Build and maintain reporting dashboards with Data Science in Hex and Looker
• Monitor performance, conduct ad-hoc analysis and troubleshooting, and share results
• Codify repeatable processes, checklists, QA scripts, readout templates, and registry tooling
• Use AI with human review before customer-facing launches
• Partner with FP&A on budgeting and forecasting
• Set impact and cost targets, manage the central budget, track utilization, and report actuals against forecast

Requirements

• 5+ years of experience in growth, operations, product management, or strategy roles
• Demonstrated ability to manage complex projects with multiple stakeholders and dependencies
• Strong analytical and problem solving skills; comfort working with data and metrics
• Experience designing or coordinating experiments; familiarity with A/B testing methodology
• Excellent written and verbal communication; ability to synthesize and present insights clearly
• Ability to execute in ambiguity and adapt quickly to changing priorities
• Experience running experimentation programs with statistical rigor, including holdouts, power, and significance
• Hands-on experience with lifecycle and Martech tooling and a CDP
• Comfort with SQL and/or analytics tools such as Mixpanel, Amplitude, Tableau, Hex, or Looker
• Experience in SaaS, fintech, or high-growth tech companies
• Familiarity with agile and product development methodologies
• Experience working cross-functionally with engineering and data teams to deploy experiments at scale

Core Competencies

Demonstrates expertise in managing growth experiments and campaigns, utilizing strong analytical skills to translate strategic hypotheses into actionable workflows. Proficient in leveraging lifecycle and Martech tools, with a solid understanding of statistical methodologies to drive data-informed decision-making.

Highest-signal resume keywords

• Growth Experimentation Management
• A/B Testing Methodology
• SQL and Analytics Tools
• Lifecycle and Martech Tooling
• Cross-Functional Collaboration

Hard Skills

• Experiment Design
• Statistical Rigor
• Data Analysis
• Project Management
• Budgeting and Forecasting

Soft Skills

• Analytical Problem Solving
• Written and Verbal Communication
• Adaptability

Industry Keywords

• SaaS
• Fintech
• High-Growth Tech
• Agile Methodologies
• Product Development

Tools & Technologies

• Hightouch
• Marketo
• Infobip
• Contentful
• Hex
• Looker
• Mixpanel
• Amplitude
• Tableau