Heartbeat is a full-service agency for healthcare Challenger Brands, known for its distinctive strategies and integrated campaigns. The Account Director will drive agency operations, manage client ...
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Heartbeat is a full-service agency for healthcare Challenger Brands, known for its distinctive strategies and integrated campaigns. The Account Director will drive agency operations, manage client ...
Full-time
Posted 6 days ago
Key responsibilities
Develops and administers clients' budgets based on accurate estimating, tracking of hours, and reconciliation against estimates.
Ensures team adherence to agency processes and leads problem resolution for operational issues.
Leads development of communication objectives and strategies, including marketing and brand platform briefs.
Job description
Job Summary:
Heartbeat is a full-service agency for healthcare Challenger Brands, known for its distinctive strategies and integrated campaigns. The Account Director will drive agency operations, manage client budgets, and lead strategic development while building strong client relationships and ensuring team adherence to agency processes.
Responsibilities:
• Drives the process and details, and leads tactical plans. Forecasts budgets.
• Develops and administers clients’ budgets based on accurate estimating and tracking of hours, out-of-pocket expenses, and reconciliation against estimates. Raises client awareness as to when changes in client direction affect estimates. Thorough knowledge of contract and its implications.
• Sound decision making regarding hours dedicated to jobs, what to prioritize. Thorough knowledge of all basic financial tools necessary to account management
• Solution oriented. Knows when things might get off track in agency operations. Uses experience and judgment to proactively solve for potential problems before they get too big. Ability to solve client issues, independently moderate conflicts and influence management decisions
• Takes on wider, formal and informal leadership responsibilities within the agency
• Provides clear and fair direction & feedback to junior account staff
• Demonstrates and applies extensive and expert knowledge of assigned brands
• Successfully serves as point of authority and/or source of advice for therapeutic area
• Ensures team adherence to agency process. Identifies issues and leads problem resolution
• Develops communication objectives & strategies (e.g. marketing/ brand platform briefs). Has the ability to see the big picture and identify the key/broad issues while still driving the process and details
• High-level analysis of category, research, competitive data. Analyzes and extracts findings/issues from all available marketing data. Active in strategic development.
• Demonstrates passion for the brand
• Develops marketing/ brand platform briefs. Owns the agency process. Shows resourcefulness and thoroughness in developing tactical plans, including budgets and timelines.
• Supervises and effectively manages the production of client-approved marketing tools
• Collaborates on creative brief development
• Assumes responsibility for the writing and preparation of marketing communications plans and proposals
• Communicate key Client issues/ initiatives to team accurately and in timely manner
• Demonstrates the ability to think creatively and strategically
• Basic knowledge of PHCG businesses, offerings, and tools
• Builds trusting relationships with client counterparts. Is seen as strategic, integral to the account, and offering added value.
• Frequent, positive client contact with key clients
• Ensures everyone focused on brand strategy and positioning: client, account team, and other internal departments
• Understands, communicates and advocates the agency POV (point-of-view).
• Ensures client is kept apprised of all account activity: this includes ultimate responsibility for ensuring that appropriate written reports are delivered accurately and quickly. Presents complex data or messages in clear, succinct, compelling manner to client
• Lead role in ensuring timely, accurate client documentation & correspondence
Qualifications:
Required:
• Bachelors degree
• 7+ years experience
• Knowledge and understanding working in Agile, a familiarity of SCRUM, sprints, sprint planning and retrospectives
• Manage digital projects with a expertise in website development and technology solutions
• Understanding and/or familiarity with Salesforce and Adobe marketing platforms
• Development and production of modular content and deployment in the U.S. and abroad
• Email marketing experience and expertise
• Social media marketing end-to-end experience
• Digital Agency experience
Preferred:
• MBA, Masters in Marketing or related discipline preferred
• Experience in healthcare communications environment preferred
Company:
Heartbeat is a full-service marketing agency for healthcare Challenger Brands. Founded in 1998, the company is headquartered in New York, USA, with a team of 201-500 employees. The company is currently Growth Stage.
Heartbeat is a full-service agency for healthcare Challenger Brands, known for its distinctive strategies and integrated campaigns. The Account Director will drive agency operations, manage client budgets, and lead strategic development while building strong client relationships and ensuring team adherence to agency processes.
Responsibilities:
• Drives the process and details, and leads tactical plans. Forecasts budgets.
• Develops and administers clients’ budgets based on accurate estimating and tracking of hours, out-of-pocket expenses, and reconciliation against estimates. Raises client awareness as to when changes in client direction affect estimates. Thorough knowledge of contract and its implications.
• Sound decision making regarding hours dedicated to jobs, what to prioritize. Thorough knowledge of all basic financial tools necessary to account management
• Solution oriented. Knows when things might get off track in agency operations. Uses experience and judgment to proactively solve for potential problems before they get too big. Ability to solve client issues, independently moderate conflicts and influence management decisions
• Takes on wider, formal and informal leadership responsibilities within the agency
• Provides clear and fair direction & feedback to junior account staff
• Demonstrates and applies extensive and expert knowledge of assigned brands
• Successfully serves as point of authority and/or source of advice for therapeutic area
• Ensures team adherence to agency process. Identifies issues and leads problem resolution
• Develops communication objectives & strategies (e.g. marketing/ brand platform briefs). Has the ability to see the big picture and identify the key/broad issues while still driving the process and details
• High-level analysis of category, research, competitive data. Analyzes and extracts findings/issues from all available marketing data. Active in strategic development.
• Demonstrates passion for the brand
• Develops marketing/ brand platform briefs. Owns the agency process. Shows resourcefulness and thoroughness in developing tactical plans, including budgets and timelines.
• Supervises and effectively manages the production of client-approved marketing tools
• Collaborates on creative brief development
• Assumes responsibility for the writing and preparation of marketing communications plans and proposals
• Communicate key Client issues/ initiatives to team accurately and in timely manner
• Demonstrates the ability to think creatively and strategically
• Basic knowledge of PHCG businesses, offerings, and tools
• Builds trusting relationships with client counterparts. Is seen as strategic, integral to the account, and offering added value.
• Frequent, positive client contact with key clients
• Ensures everyone focused on brand strategy and positioning: client, account team, and other internal departments
• Understands, communicates and advocates the agency POV (point-of-view).
• Ensures client is kept apprised of all account activity: this includes ultimate responsibility for ensuring that appropriate written reports are delivered accurately and quickly. Presents complex data or messages in clear, succinct, compelling manner to client
• Lead role in ensuring timely, accurate client documentation & correspondence
Qualifications:
Required:
• Bachelors degree
• 7+ years experience
• Knowledge and understanding working in Agile, a familiarity of SCRUM, sprints, sprint planning and retrospectives
• Manage digital projects with a expertise in website development and technology solutions
• Understanding and/or familiarity with Salesforce and Adobe marketing platforms
• Development and production of modular content and deployment in the U.S. and abroad
• Email marketing experience and expertise
• Social media marketing end-to-end experience
• Digital Agency experience
Preferred:
• MBA, Masters in Marketing or related discipline preferred
• Experience in healthcare communications environment preferred
Company:
Heartbeat is a full-service marketing agency for healthcare Challenger Brands. Founded in 1998, the company is headquartered in New York, USA, with a team of 201-500 employees. The company is currently Growth Stage.