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60 jobs near Columbus, OH

Globalchannelmanagement

SEO Analyst

Atlanta, GA · On-site

Bachelors degree preferred, with a focus on marketing, communications, or a related field. Minimum of three years of experience in SEO or a related field (e.g. agency or client side) Must: Strong ...

Ztek Consulting INC

Bachelor's degree preferred, with a focus on marketing, communications, or a related field. * Minimum of three years of experience in SEO or a related field (e.g. agency or client side) * Must:

Firm Media Inc

Be Seen First

Search Engine Optimization (SEO) Specialist

Ontario, CA · On-site

$25 - $29/hr

Your expertise in SEO techniques and best practices will be essential in achieving client goals ... Honor your commitments and focus on delivering high-quality on time. * Work collaboratively to ...

Americaneagle.com

SEO Specialist

Des Plaines, IL · On-site

$60K - $80K/yr

Our focus is on helping customers grow and achieve success in the digital space. We cover a variety ... The SEO Specialist's primary function is to facilitate the day-to-day execution of organic search ...

Firm Media Inc

Be Seen First

Search Engine Optimization (SEO) Specialist

Ontario, CA · On-site

$25 - $29/hr

Your expertise in SEO techniques and best practices will be essential in achieving client goals ... Honor your commitments and focus on delivering high-quality on time. * Work collaboratively to ...

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Showing results 41-60

Digital Media Manager (SEM Focus)

GenScript/ProBio

Piscataway, NJ • On-site, Remote

$90K - $110K/yr

Full-time

Re-posted 9 days ago

Job description

Job Title: Digital Media Manager (SEM Focus)

Location: US Remote (but prefer to have someone near New Jersey if possible) 

The estimated salary range is $90,000 - $110,000, depending on experience level.

Key Responsibilities:

  • Serve as the primary owner and subject matter expert for SEM strategy, execution, optimization, and reporting across Google Ads and related search platforms.
  • Act as the main point of contact for SEM initiatives, proactively partnering with stakeholders to understand business objectives, align priorities, communicate performance, and provide recommendations.
  • Develop and execute SEM campaigns, including keyword strategy, audience targeting, bid management, budget allocation, landing page recommendations, and ongoing optimization.
  • Define, implement, and maintain robust measurement frameworks, including GA4, Google Tag Manager, UTM governance, conversion tracking, attribution models, and campaign analytics.
  • Analyze campaign performance using KPIs such as CTR, CPC, CPA, CPL, MQL, pipeline contribution, and ROAS. Deliver executive-ready reporting with clear insights, business implications, and actionable recommendations.
  • Optimize channel mix, audience strategies, and budget allocations to improve marketing efficiency and maximize pipeline contribution.
  • Lead the development and implementation of search visibility strategies across traditional search engines and AI-powered discovery platforms, including Generative Engine Optimization (GEO) and Answer Engine Optimization (AEO).
  • Partner with content, SEO, and marketing stakeholders to improve content discoverability, answer engine visibility, AI citation presence, and search performance across evolving search experiences.
  • Monitor and evaluate AI-powered search platforms, generative search experiences, and emerging search technologies, translating insights into actionable recommendations that improve brand visibility and demand generation outcomes.
  • Manage relationships with external media agencies, MarTech vendors, and ABM platforms (e.g., 6sense, RollWorks) to support scalable campaign execution.
  • Support integrated media planning across paid search, paid social, display, retargeting, and ABM initiatives, ensuring channel recommendations align with business goals and budget priorities.
  • Ensure compliance with internal brand standards, marketing governance, and applicable industry regulations.

Qualifications:

  • 3+ years of hands-on experience in paid media operations, preferably within B2B biotech, life sciences tools, pharmaceuticals, CDMO/CRO, or scientific technology sectors.
  • Proficiency in paid media platforms including Google Ads, LinkedIn Campaign Manager, Meta Ads Manager, and programmatic DSPs. Experience with ABM platforms (6sense, RollWorks) is preferred.
  • Strong analytical and quantitative skills with exceptional attention to detail. Proficient in GA4, Google Tag Manager, Looker Studio, UTM mapping, attribution tracking, and performance analytics.
  • Demonstrated ability to review, refine, and QA digital creative assets and copy. Strong understanding of biotech-appropriate messaging, scientific credibility, and audience-specific creative considerations.
  • Knowledge of digital media KPIs, bidding strategies, audience modeling, A/B testing, and performance optimization methodologies.
  • Google Ads Certifications (Search, Display, Measurement, etc.) and/or LinkedIn Marketing Certifications are a strong plus.
  • Excellent verbal and written communication skills, with the ability to translate performance metrics into clear business insights for leadership and commercial stakeholders.
  • Experience collaborating with cross-functional teams, including content, design, product marketing, regulatory, sales, and regional marketing; ability to manage external agencies and vendors.
  • Ability to operate in a fast-paced, matrixed global environment with strong project management, prioritization, and problem-solving skills.

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