VP of Software
San Francisco, CA · On-site
Fellow is a company focused on helping people brew great coffee at home. They are seeking a VP of Software to lead the software ecosystem including Embedded Firmware, Control Systems, Mobile Apps ...
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VP of Software
San Francisco, CA · On-site
Fellow is a company focused on helping people brew great coffee at home. They are seeking a VP of Software to lead the software ecosystem including Embedded Firmware, Control Systems, Mobile Apps ...
About Fellow We believe that the act of making should be meaningful and fulfilling, done with intention and precision. Fellow makes beautifully functional tools for any kitchen, designed in San ...
About Fellow We believe that the act of making should be meaningful and fulfilling, done with intention and precision. Fellow makes beautifully functional tools for any kitchen, designed in San ...
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Job description
Job Summary:
Fellow is a company focused on helping people brew great coffee at home. They are seeking a VP of Software to lead the software ecosystem including Embedded Firmware, Control Systems, Mobile Apps, and Cloud Backend, while ensuring engineering velocity and system reliability as their product line expands.
Responsibilities:
• Scale the Engineering Organization: Design the team structure, process, and operating systems that allow us to ship high-quality firmware, mobile, and cloud services with extreme efficiency.
• Set the Technical Direction: Lead the technical roadmap for our embedded systems, control logic, mobile interfaces, and cloud services. You’ll ensure the "brain" of our hardware is as elegant as its exterior.
• Raise the Bar on Engineering Quality: Establish best practices for CI/CD, automated testing, code review, and release management—especially for complex hardware-software integrations where reliability is critical.
• Consolidate & Modularize: Drive the evolution of our codebase architecture. You will lead the effort to consolidate repositories into a modular, reusable architecture that speeds up development for future product launches.
• Lead Cross-Functional Execution: You will bridge the gap between technical constraints and user delight, ensuring our digital experiences are as intuitive as a manual pour-over.
• Increase Development Velocity: Identify and remove bottlenecks in the development lifecycle. Invest in tooling, automation, and modern workflows (including AI-assisted development where appropriate) to optimize the engineering “inner loop”—improving cycle time and release confidence.
• Own Delivery & Reliability: Be accountable for predictable execution, system performance, and post-launch stability across our connected products.
• Hire and Develop Exceptional Talent: Recruit, mentor, and retain a high-performing engineering team. Create a culture of ownership, transparency, and continuous improvement.
• Strategic Leadership: Work closely with the CEO and hardware teams on major architectural and "build vs. buy" decisions, helping define the long-term future of connected specialty coffee.
Qualifications:
Required:
• 12+ years of experience in software engineering, with deep hands-on experience in both 'hard' embedded systems engineering (C/C++, RTOS, Control systems) and 'soft' engineering (Cloud-native, Mobile, UX).
• Proven track record of scaling an engineering organization from early stage to high-growth, including building and leading teams across multiple disciplines.
• Demonstrated success delivering connected products where hardware and software are tightly integrated, with ownership across architecture, reliability, and lifecycle management.
• Deep expertise in IoT ecosystems, including OTA (Over-the-Air) updates, fleet management, and sensor fusion.
• Experience establishing modern development practices, including CI/CD, automated testing, release management, and metrics-driven delivery.
• A portfolio of shipped products where software and hardware interact seamlessly.
• Strong technical judgment across modern applications and embedded stacks (i.e.React, Node.js, AWS, C/C++), with the ability to evaluate tradeoffs and evolve architectural decisions as the company scales.
• Strong executive communication skills, with experience partnering closely with CEO-level leadership and presenting technical strategy to senior stakeholders or boards.
Company:
Fellow specializes in product design and brings ideas from sketchbook to a kitchen table. Founded in 2013, the company is headquartered in San Francisco, USA, with a team of 51-200 employees. The company is currently Growth Stage.
Fellow is a company focused on helping people brew great coffee at home. They are seeking a VP of Software to lead the software ecosystem including Embedded Firmware, Control Systems, Mobile Apps, and Cloud Backend, while ensuring engineering velocity and system reliability as their product line expands.
Responsibilities:
• Scale the Engineering Organization: Design the team structure, process, and operating systems that allow us to ship high-quality firmware, mobile, and cloud services with extreme efficiency.
• Set the Technical Direction: Lead the technical roadmap for our embedded systems, control logic, mobile interfaces, and cloud services. You’ll ensure the "brain" of our hardware is as elegant as its exterior.
• Raise the Bar on Engineering Quality: Establish best practices for CI/CD, automated testing, code review, and release management—especially for complex hardware-software integrations where reliability is critical.
• Consolidate & Modularize: Drive the evolution of our codebase architecture. You will lead the effort to consolidate repositories into a modular, reusable architecture that speeds up development for future product launches.
• Lead Cross-Functional Execution: You will bridge the gap between technical constraints and user delight, ensuring our digital experiences are as intuitive as a manual pour-over.
• Increase Development Velocity: Identify and remove bottlenecks in the development lifecycle. Invest in tooling, automation, and modern workflows (including AI-assisted development where appropriate) to optimize the engineering “inner loop”—improving cycle time and release confidence.
• Own Delivery & Reliability: Be accountable for predictable execution, system performance, and post-launch stability across our connected products.
• Hire and Develop Exceptional Talent: Recruit, mentor, and retain a high-performing engineering team. Create a culture of ownership, transparency, and continuous improvement.
• Strategic Leadership: Work closely with the CEO and hardware teams on major architectural and "build vs. buy" decisions, helping define the long-term future of connected specialty coffee.
Qualifications:
Required:
• 12+ years of experience in software engineering, with deep hands-on experience in both 'hard' embedded systems engineering (C/C++, RTOS, Control systems) and 'soft' engineering (Cloud-native, Mobile, UX).
• Proven track record of scaling an engineering organization from early stage to high-growth, including building and leading teams across multiple disciplines.
• Demonstrated success delivering connected products where hardware and software are tightly integrated, with ownership across architecture, reliability, and lifecycle management.
• Deep expertise in IoT ecosystems, including OTA (Over-the-Air) updates, fleet management, and sensor fusion.
• Experience establishing modern development practices, including CI/CD, automated testing, release management, and metrics-driven delivery.
• A portfolio of shipped products where software and hardware interact seamlessly.
• Strong technical judgment across modern applications and embedded stacks (i.e.React, Node.js, AWS, C/C++), with the ability to evaluate tradeoffs and evolve architectural decisions as the company scales.
• Strong executive communication skills, with experience partnering closely with CEO-level leadership and presenting technical strategy to senior stakeholders or boards.
Company:
Fellow specializes in product design and brings ideas from sketchbook to a kitchen table. Founded in 2013, the company is headquartered in San Francisco, USA, with a team of 51-200 employees. The company is currently Growth Stage.