Edelman Intelligence

Job Summary:
Edelman Intelligence is seeking an Associate Director, Analytics to join their expanding Data & Intelligence team. This role involves overseeing a team of analysts and working with stakeholders to develop multi-channel measurement strategies for global clients, leveraging data to improve brand and customer interactions.
Responsibilities:
• Own the development of measurement frameworks, learning agendas, and data integration across multiple workstreams for global clients.
• Contextualize and apply data to generate a holistic view of the consumer and inform the development of programs, content, and experiences.
• Apply knowledge of the client and the digital analytics craft to evaluate new data opportunities in the form of new sources, methodologies, technology partnership, client priorities, etc.
• Foster creative thinking around how to use data and how data can solve business challenges in support of marketing and communication activities (e.g., media, CRM, eCommerce, etc.)
• Collaborate with cross-discipline leads in Creative, Channel Strategy, Planning, Paid Media, and Business Intelligence to guide decision-making with technical and non-technical groups.
• Provide day-to-day management and mentorship to a team of analysts on both short and long-term projects.
Qualifications:
Required:
• 6+ years of relevant professional experience working with paid marketing data and developing insights
• Bachelor’s degree or equivalent work experience required
Preferred:
• Experienced marketing analytics leader with experience hiring, onboarding, and developing talent ideally within an advertising agency, consulting, or other client-services environment.
• Expertise in cross-channel performance analytics with technical knowledge of web analytics, organic analytics and paid analytics.
• An excellent storyteller and data visualizer with experience in Tableau, Datorama, Google Data Studio preferred.
• Ability to simultaneously manage multiple deliverables with various stakeholders
• Prospers in a dynamic & fast-paced environment.
• Strong team player who naturally possesses selfless, amicable, and supportive personal characteristics.
Company:
We are Edelman Intelligence, a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission. Founded in 1952, the company is headquartered in New York, USA, with a team of 201-500 employees. The company is currently Growth Stage.