Etica Denim

Direct message the job poster from ETICA DENIM

Brand & Growth Leader | DTC Strategy, Performance Marketing & Creative Direction

Title: Director of Sales

Location: Remote / Hybrid (with travel to key markets)

Reports To: Founders / Chief Brand & Growth Officer

Type: Full-time

About Ética Denim

Ética is redefining denim—combining cultural relevance with sustainability. We’ve built a DTC growth engine that’s doubled revenue in six months, and now we’re scaling wholesale and partner distribution with the same intentionality. We’re looking for a strategic, execution-oriented Director of Sales to own and grow our wholesale business globally while translating product and brand vision into measurable commercial outcomes.

Role Summary

The Director of Sales will lead Ética’s wholesale and off-price business across all territories, with direct ownership of North America full-price and off-price accounts (majors and independents). You’ll be accountable for seasonal sales targets, inventory health, market strategy, and deep brand-building relationships. This is a high-leverage role interfacing with founders, product teams, and executive leadership to drive revenue, optimize assortment, and scale the brand through thoughtful placement.

Key Responsibilities

• Own and manage the global wholesale business across all territories, with hands-on leadership of North America full-price and off-price accounts (majors and independents).
• Achieve and exceed seasonal sales and shipping targets; drive both sell-in and sell-out performance.
• Develop and execute product and assortment strategies to maximize sales growth, reduce inventory liability, and minimize markdowns while staying ahead of market trends.
• Partner with the founding team and senior leadership on seasonal fabric and product forecasting, including managing in-season Available to Trade (AT) owned by the sales team.
• Lead monthly re-forecasting processes in coordination with the broader leadership team.
• Own and present seasonal hindsight analysis (sell-in/sell-out) to upper management, translating performance into tactical adjustments and future strategy.
• Conduct weekly business performance analysis and distribute actionable selling reports.
• Provide regular reorder recaps (weekly/monthly) to ensure replenishment and continuity.
• Prepare comprehensive seasonal market decks: review last year’s performance, current trends, and strategic plans for upcoming market appointments.
• Build and maintain deep relationships with wholesale accounts through regular visits—driving brand awareness, supporting reorder velocity, and cultivating long-term partnerships.
• Lead and organize seasonal market execution: location scouting, outreach and appointment scheduling, model bookings, sample logistics, and all operational components of market presence.

Qualifications

• 7+ years of wholesale sales experience in fashion/apparel, ideally with a focus on premium/aspirational or sustainable brands.
• Proven track record managing major and independent accounts, driving both full-price and off-price revenue.
• Strong commercial acumen: forecasting, inventory optimization, margin management, and sell-through analysis.
• Strategic thinker with hands-on execution capability—able to translate data and trends into actionable wholesale strategies.
• Exceptional relationship builder; comfortable selling, presenting, and negotiating with high-level retail partners.
• Experience owning market planning and execution (trade shows, seasonal market appointments).
• Excellent communication and presentation skills—able to create compelling market decks and business recaps.
• Comfortable traveling as needed to support key accounts and market events.

Preferred / Nice-to-Have

• Background in DTC + wholesale hybrid brands.
• Background with Off Price.
• Familiarity with modern wholesale tech stacks (order management, CRM, sell-in/sell-out analytics).
• Cross-functional collaboration experience (product, marketing, operations).

Seniority level

• Seniority levelDirector

Employment type

• Employment typeFull-time

Job function

• Job functionSales and Business Development
• IndustriesRetail Apparel and Fashion

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