Brandability

Description:

Business Development Manager (BDM)

Department: Sales
Reports To: Regional Sales Director

Position Summary

The Business Development Manager (BDM) is responsible for driving new business development, growing strategic client relationships, and expanding revenue within assigned accounts. This role focuses on prospecting, consultative selling, and identifying opportunities that align with the client's branding and promotional marketing goals.

The BDM partners closely with an assigned Account Manager (AM) to ensure a seamless customer experience. While the AM manages day-to-day account servicing and order execution, the BDM maintains ownership of relationship development, strategic growth initiatives, and revenue expansion. Together, the BDM and AM are responsible for achieving a minimum of $1 million in combined annual sales while delivering exceptional service that reflects Brandability's commitment to excellence.

Essential Duties & Responsibilities

• Identify, prospect, and develop new business opportunities through networking, referrals, cold outreach, and strategic sales initiatives.
• Build and maintain long-term client relationships through regular communication and consultative selling.
• Understand each client's business objectives and recommend branding and promotional product solutions.
• Develop and execute account growth strategies for existing customers.
• Present proposals, product ideas, and marketing solutions that align with client goals.
• Negotiate pricing and close sales opportunities while maintaining company profitability expectations.
• Transition order details to the assigned Account Manager for execution while remaining engaged in the overall client relationship.
• Conduct regular client meetings, presentations, and business reviews.
• Collaborate with the Account Manager to ensure outstanding customer satisfaction throughout the sales process.
• Maintain accurate sales activity, pipeline management, and forecasting within the company's CRM.
• Meet or exceed established sales, gross profit, and activity goals.
• Stay current on industry trends, products, and promotional marketing solutions.
• Represent Brandability professionally at networking events, trade shows, and community functions.
• Demonstrate Brandability's Core Values in all customer and team interactions.

Performance Expectations

• Achieve individual prospecting and new business development goals.
• Contribute to a minimum of $1 million in combined annual sales with assigned Account Manager.
• Maintain strong client retention and account growth.
• Meet profitability expectations.
• Collaborate effectively with internal departments to ensure exceptional customer experiences.

Qualifications

• Bachelor's degree preferred or equivalent sales experience.
• Proven success in business development, outside sales, or account acquisition.
• Strong communication, presentation, negotiation, and relationship-building skills.
• Ability to identify customer needs and develop strategic solutions.
• Highly organized with excellent time management.
• Proficient in CRM systems and Microsoft Office.
• Self-motivated with the ability to work independently and collaboratively.

Core Competencies

• Business Development
• Relationship Management
• Strategic Thinking
• Communication
• Negotiation
• Customer Focus
• Collaboration
• Accountability
• Results Driven

Requirements:

Performance Expectations

• Achieve individual prospecting and new business development goals.
• Contribute to a minimum of $1 million in combined annual sales with assigned Account Manager.
• Maintain strong client retention and account growth.
• Meet profitability expectations.
• Collaborate effectively with internal departments to ensure exceptional customer experiences.

Qualifications

• Bachelor's degree preferred or equivalent sales experience.
• Proven success in business development, outside sales, or account acquisition.
• Strong communication, presentation, negotiation, and relationship-building skills.
• Ability to identify customer needs and develop strategic solutions.
• Highly organized with excellent time management.
• Proficient in CRM systems and Microsoft Office.
• Self-motivated with the ability to work independently and collaboratively.

Core Competencies

• Business Development
• Relationship Management
• Strategic Thinking
• Communication
• Negotiation
• Customer Focus
• Collaboration
• Accountability
• Results Driven